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Apps and Tools to Energize your Base

Care2

The session was entitled Apps and Tools to Energize your Base. This session was an interesting look around the ever-evolving universe of online and mobile tools used to mobilize people online. It delivered on exactly what it said it would: the tools and apps. Download the e-benchmarks study for all the analysis.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. Steer clear of info@ABC.org. A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% of their total audience.

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Unicef’s Little Bet on Pinboard

Beth's Blog: How Nonprofits Can Use Social Media

We’d like to try to benchmark it against other disruptive pinterest campaigns but we’re not sure there is a good comparison case study. The number of donations so far is smaller than the study you mention (1 in 5 of the pin volume). We predicted it might be smaller as the campaign is disruptive to the usual pinterest pattern.

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Overcoming Declining Nonprofit Website Traffic

Connection Cafe

Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. It should be noted, like other benchmark reports, nonprofits within the study vary from year-to-year.). Benchmarks are helpful, but your data is what matters most.

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How Unused Gift Cards Can Support Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Contact them for more info. Sound interesting?

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

Analytics tools. industry benchmarks. how to integrate tools without reinventing the wheel. use monitoring tools. Qui - for clients that are larger, we set up media citation reports (like a word doc with titles and links and relevant info about the mentions and how they should respond). Listening tools: Netvibes.

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Replay: Growing Your Online Communities and Getting Them to Give Online (and Off) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Click here to watch the replay.