Benchmark Channel Sample Trend 
M+R
JANUARY 11, 2022
So here it is: a first pass at the trends and top-line findings from about 30 of the nonprofits we work with. Overall, groups were split on whether they raised more or less overall digital revenue than end-of-year 2020 — in fact, our sample was split exactly 50/50! We’re hungry for data now. . Kinda like…2021. Email is alive and well!
Neon CRM
AUGUST 24, 2023
Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Trends Reports First, let’s look at reports that focus on large scale trends impacting the entire sector. This is where the increasing amount of nonprofit sector research reports can help.
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M+R
FEBRUARY 4, 2021
One notable difference when looking at Giving Tuesday year to year is when these emails are sent: every group in our sample sent at least one email before the special day, with groups sending as many as three pre-Giving Tuesday emails. SMS was 2020’s hottest not-so-new channel. Texting is getting up close and personal.
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 10, 2011
Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement.
Connection Cafe
APRIL 5, 2013
Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising. What are you doing to ensure your fundraisers have the tools they need to be multi-channel in their outreach efforts?
Everyaction
JULY 18, 2018
Examples include goals for implementing new fundraising channels or techniques, top prospects you hope to engage, check-in points along your timeline, and any limitations that could keep you from adjusting the plan as necessary to account for challenges that arise. This should help you keep you on track and your objectives achievable.
Care2
DECEMBER 30, 2012
According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S. As you have probably experienced yourself, raising money for your nonprofit campaign on social media is like pulling teeth.
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