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Strategies To Re-Engage Your Lapsed Donors

Bloomerang

What comes to mind when you hear “ lapsed donors ”? A massive generational shift in giving is happening right now with donors aged 60 and older. Making a legacy gift to charity can lower their taxes. They can trade a gift for income, which could be income back to them or a tax-free inheritance to their children.

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Summer Fundraising: Engaging Your Donors

Greater Giving

Donors are often out of town, inboxes are overflowing with vacation photos, and the urge to focus on serious matters like charitable giving can dwindle. Here at Greater Giving, we believe summer presents a unique opportunity to connect with your donors in a fresh, engaging way. But fear not, fellow fundraisers!

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professionals

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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. But there is so much more to properly thanking donors.

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10 Online Fundraising Tools to Watch in 2021

Nonprofit Tech for Good

Ideal for virtual events and cause awareness campaigns. Gifted :: gifted.com. Ideal for virtual parties, Gifted is an event invitation platform that allows party organizers to donate up to 100% of funds raised to select nonprofits in the United States and Canada. Ideal for Cause Awareness & Giving Days.

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Do You Inform Donors Of These 2 Giving Opportunities?

Bloomerang

Part of the job of being a true philanthropy facilitator is showing donors how they might benefit from being a little more generous. Philanthropy” – aka “love of humanity” – works best when everyone wins – your organization, the donor and the community. Let’s review these two giving opportunities of which your donors may not be aware.

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How To Segment And Personalize Appeals To Raise More Money At End Of Year

Bloomerang

If you aren’t segmenting, these four unique recipients would all get the same exact appeal: Can you imagine making a gift and then immediately receiving another ask? Step 1: Use actual names At the most basic level, start by using a donor’s first name in the email or letter. That’s why I’m writing to you today.

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[ASK AN EXPERT] What’s The Best Way To Share Tax Information With Donors?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on best practices around sharing tax information with donors. First, I’m not really comfortable with the way we inform donors of the tax-deductibility of their gifts. I hear a lot about IRA rollovers and stock gifts, but we don’t really receive those.