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[FREE WEBINAR] Charitable Online Solicitation: Is Your Nonprofit Compliant?

Nonprofit Tech for Good

Your website and social media channels are remarkable tools that provide boundless opportunities to reach new donors to fuel your mission. But along with wider support, online fundraising brings increased fundraising registration and reporting requirements. Trust is key to success in online fundraising.

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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. Total advertising investment — including both digital and non-digital channels — increased by 13%. We also break down performance during the critical end-of-year fundraising period.

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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. . By creating a script with pronunciation as well as a pre-recorded audio file, you’ll have a better chance of your PSA airing since you provided a variety of options.

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4 Ways to Boost Your Nonprofit’s Digital Storytelling with WhatsApp

Nonprofit Tech for Good

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

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Nonprofit explainer videos: 4 tips to inspire supporters

Candid

Let’s say you’ve been tasked with researching potential nonprofits to partner with on an upcoming funding initiative by doing some online research, using Google, Candid’s nonprofit profiles , or the like. Regardless of the platform you chose, be sure to post content to the site and share the link across your marketing channels.

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How to Set Up an Event Live Stream

AccelEvents

One way to do that is through live events online and live streaming. To help you through your online event, here is our guide to setting up your live-streamed event. . Running a live stream event allows you to connect with your online audience in unprecedented ways. Basics of Running a Live Stream. Setting Up Your Live Stream.

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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Optimize your website to convert visitors into donors.

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