NetWits

JULY 12, 2011

Bottom line – nonprofits are having some success in connecting with new constituents and generating action, but the social network works best when requiring a low level of commitment. Like other studies have noted, social networks like Facebook are not raising much money. hours per week on the social network.

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Facebook Time Social Network Advocacy 250

Amy Sample Ward

JULY 18, 2011

<br /> <br /> Forty-four percent of communications staff members said they spend up to 10 percent of their time “posting content, interacting with audiences through interactive media, adapting content, producing media, and developing new-media campaigns.&# "

Web 123

Web Taxonomy Philanthropy Bookmarking 123

NTEN

APRIL 24, 2015

This article originally appeared in the March issue of the NTEN: Change journal. When it comes to communications at AARP, we go where our audience is. And, now millions are also connecting with the organization on social networks as well. AARP The Magazine has the largest circulation in the world.

Digital 36

Digital PDF Journal NTEN 36

NTEN

OCTOBER 29, 2008

While it's relatively easy to dabble in social media, listening is the critical component in developing a social media strategy that is right for both your audience and your objectives. Because social media is open and public by nature, listening is not only welcome -- it's expected. What does listening mean?

Social Media 68

Social Media Audience Media Social 68

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Remember, it's not the level , but whether it is a match to your audience. Social Networking for Social Change According to TechCrunch , Change.org, a social networking site that links volunteers to causes and voters to politicians will launch a new white-label social network for non-profits.

Social Network 50

Social Network Nptech Tag Network 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2006

Nancy Schwartz invited me to submit a piece for next week's Carnival of Nonprofit Consultants theme on "Using Social Networking Tools." I've been experimenting quite a bit over the last 18 months way too many social networking tools. How have social networking tools helped spread the word about your cause?

Case Study 50

Case Study Social Network Philippines Advice 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2007

When I saw the title of this post, " I'm Engaged ," I thought he was talking about the report that The Network Centric Advocacy Blog mentions as a must-read for advocacy and communication staff called Activation Point. Social Network Fragmentation. Social network fragmentation? Social networking burnout?

Social Network 50

Social Network Nptech Tag Summary 50

Amy Sample Ward

APRIL 27, 2011

When it comes to fundraising, though, one of the areas of most interest is motivation – this can help fundraisers and organizations align their message and delivery with the points of interest and the channels that are the most influential to the target audience. Yep, only 2% said celebrities were motivating their actions!

Celebrate 201

Celebrate Impact Fundraising Pakistan 201

NTEN

FEBRUARY 17, 2010

One of my biggest takeaways from last year's Nonprofit Technology Conference (NTC) in San Francisco was this oft-repeated advice on social networking, specifically Facebook and Twitter: you can't make them come to you. Had 5,319 click-throughs to our website through bit.ly, which we use for shortening URLs on social networking sites.

Social Media 79

Social Media Storytelling Media Haiti 79

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Submitted by Chad Norman, publisher of I dig webby things.and I bet you do too So much of social media and relationship marketing revolves around storytelling, and this is especially true for nonprofits. Oh yeah you do - and your audience wants to learn from you. This can help you reach a wider audience. Do you know you stuff?

Chad 90

Chad Storytelling Lesson Artist 90

Tech Soup

OCTOBER 16, 2012

Kanter advises leaders to "be present, authentic, and human on social networks, sharing a bit of yourself as well as your organization's goals." Online tools and platforms can help organizations strengthen existing constituent relationships and reach new audiences. Technology can help charities save money and time.

Digital 60

Digital Charity Wiki Social Media 60

See3

MARCH 27, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Daniel Hartman MAR 27, 2008 NTEN Does Web 2.0

NTEN 45

NTEN Web Case Study Stumbleupon 45

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

Note from Beth: I’ve learned a lot about how to cultivate your professional network so it returns value by reading Porter Gale’s Your Network is Your Networth over the summer. and article about content curation in NTEN Change Journal. Jonathon Colman’s “Epic List of Content Strategy Resources”.

Content 112

Content Network Strategy Slideshare 112

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2008

I've been on Hi5 , yet another social networking site, that is popular outside the US, particularly in Central America (and Asia). My answer: Different social networks are popular in different parts of the world. So the yes or no or it depends on your audience, who you want to reach. With this question.

Organization 50

Organization Asia Social Network America 50

Amy Sample Ward

JANUARY 26, 2011

In the age of the social network, new sites want to be “the hub” for information/engagement and the non-profit space is no different. We need honest feedback from a wide audience of non-profits to distill themes. “My donors are confused…I’m competing with other non-profits&#.

Interview 213

Interview Public Uganda Profit 213

Tech Soup

AUGUST 19, 2014

Using small wins to grow social media revenue. Melbourne, Australia: The art of storytelling: how to create content that connects with your audience. Denver, CO: Beyond Facebook and Twitter: Storytelling Through Social Media. Naples, Fl: Connecting Your Site to Social Networks – WordPress Walk-in-Clinic.

Netsquared 47

Netsquared Burkina Faso United Kingdom Guatemala 47

Care2

MAY 7, 2009

According to a recent social media study conducted by NTEN, Common Knowledge and ThePort, nearly three-quarters of 980 nonprofit professionals surveyed are finally integrating some social networking into their online marketing and communications. Social networking is generating very little revenue. (

Social Media 41

Social Media Studies Facebook Raise 41

NTEN

NOVEMBER 8, 2010

They're all specialized networks targeted at an older audience: Seniors Meetup Groups - This is a list of meetup groups for seniors by seniors. The network has pretty extensive groups function which focus topics like body and health, learning, love and travel. Tags: NPTech NTEN. Getting Specialized.

Tools 92

Tools Skype Netsquared Bookmarking 92

Amy Sample Ward

APRIL 30, 2009

NTEN’s 09NTC just wrapped up in San Francisco and many conversations at the conference focused on social media use by nonprofits. How do you decide what kind of information or campaigns are delivered to your various community members on different social networks? Originally posted on the NetSquared blog.

San Francisco 100

San Francisco Netsquared Flickr Myspace 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Take for example, the NTEN Social Network 2011 Benchmarking Study or the Digital IQ Study of Government Sites. Another intent might be to generate fan conversations related to the organization’s audience art appreciation goals. Sometimes benchmarking studies can be more rigorous and survey an entire field.

Benchmark 96

Benchmark Social Media Measure Results 96

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. But if you are working with a network of similar nonprofits, doing a more formal benchmarking study can offer a lot of benefits.

Benchmark 103

Benchmark Social Media Global Project 103

NTEN

JUNE 2, 2011

Tip(s): Always make sure your online communications materials (such as eNewsletters) can be shared via social media easily. Make sure to cross-post to multiple social networks if you are sending out communications about an important subject. Define your target audience. Empower visitors. What are their interests?

Community 99

Community Management Tips Social Media 99

NTEN

APRIL 28, 2010

" The blur between our personal and professional identities on social networking sites may seem all too obvious, but the issue is becoming more prevalent as we use sites such as Facebook, Twitter, and LinkedIn as professional networking tools. Topics can include: Introduction to social media. Know your audience.

Social Media 100

Social Media Professional Personal Practice 100

Zen and the Art of Nonprofit Technology

DECEMBER 7, 2007

I’ve critiqued Twitter and social networks in general. I think given the audience that NOSI is reaching, and wants to reach, a concrete, well thought out Web 2.0 I succumbed. I have said many times that I wouldn’t Twitter. So what’s the story? Michelle twittering? There are a number of factors at work.

Twitter 100

Twitter Open Source RSS Tech 100

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2009

Identify objectives, audience, and strategy execution to effectively integrate social media into your organization's overall web communications plan so it supports your organization's mission. Explore the organizational change management issues that social media raises and how to talk about them. Online Networking.

Digg 81

Digg Storytelling Social Media Channel 81

NTEN

MARCH 18, 2011

[As part of the 2011 NTC, a group of attendees are documenting their experiences at the conference on the NTEN Blog.] Media and Mobile — Mobile is Media, or rather mobile brings media to an untethered audience. by Michael Sola. One idea in particular remains the Mobile front. Mobile is plentiful.

NTC 40

NTC Storytelling Mobile Registration 40

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . While you're at it, sort out what percentage of your site traffic is coming from social sites in the first place. Jeff Patrick, Common Knowledge.

Social Media 67

Social Media Site Media Social 67

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2008

This week we have been discussing and building Module 3: The Social Media Ready Nonprofit Organization: Dealing with Resistance as part of NTEN's We Are Media : Social Media Starter Kit for Nonprofits project. For today, we're talking about the question - What are appropriate social media policies and how to create them?

Policy 50

Policy Social Media Create Module 50

NTEN

APRIL 5, 2013

Most organizations incorporate messaging training as part of the new hire process and encourage employees to “represent” when they are out and about at professional networking events. for " Ctrl. Rebooting Your Digital Community Building."

Digital 78

Digital Build Community Minneapolis 78

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2008

Maybe you saw this teaser over at the NTEN blog last week about the WeAreMedia project activites for the month of October wondered what the term fondle the hammer meant. The NTEN WeAreMedia project has been hard at work over the last few months building the house so to speak -- focusing on how nonprofits can use social media effectively.

Social Media 50

Social Media Tools Media Help 50

Tech Soup

NOVEMBER 14, 2011

On Friday November 4 , 300 nonprofit and social good professionals gathered at the Marines’ Memorial Hotel and Club in San Francisco for Social Media for Nonprofits – a national conference series on the use of social media for social good.

Social Media 50

Social Media San Francisco Conference Media 50

NTEN

NOVEMBER 3, 2011

I wondered if we have gotten so caught up in digital social networking that we've forgotten how to do the original social networking – talking with one another! If he wasn't saying it like it mattered, why should his audience think it did? Unintended) Lesson #2: Say less, people will remember more. And that's okay.

Classes 72

Classes Lesson Marketing Learning 72

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

Here’s a summary of the highlights of the conversation: Before I dive into the content, I had the pleasure of experimenting with a text polling app to find out the composition of the audience and their experience with the panel topic. Design apps based on what your audience needs. Visual design is necessary now.

Integration 97

Integration Mobile Conference Strategy 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 15, 2008

This week we'll be discussing and building Module 3: The Social Media Ready Nonprofit Organization: Dealing with Resistance as part of NTEN's We Are Media : Social Media Starter Kit for Nonprofits project. Yesterday, I had an interesting conversation with a reader. I've heard even worse horror stories.

Social Media 50

Social Media Adopt Module Media 50

NTEN

NOVEMBER 8, 2010

of internet user time is spent on social media and social networking. Our survey showed that over 90% of surveyed nonprofits use email marketing and social media in their engagement strategies. Tags: NPTech NTEN. It says that 22.7% However, what is really interesting is the fact that almost half of this 22.7%

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Trend Technology Gartner Nonprofit 100

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Social networking is generating very little revenue. (

Social Media 41

Social Media Studies Facebook Raise 41

Amy Sample Ward

MAY 14, 2009

Everything revolves around the audience. Social Networks & Twitter from Natalie Foster: Two Principles: 1. Email still gets a good response - if it will best help you reach your desired output, don’t feel obligated to short change your capacity there to try to use social networking or something else.

Tools 100

Tools Tech Map Case Study 100