Audience and Social Network - Nonprofit Technology

How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Social platforms are all about relationships first.

Social Media

Social Media Organization Media Fundraising

5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

AUGUST 26, 2014

We know our audiences are out there on social media. They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. But what social platform are they on the most? 38% of Internet users access social media through mobile.

Social Media

Social Media Stats Audience Media

Mastering Social Networking as a Volunteer

Amy Sample Ward

MARCH 4, 2012

Your tools are defined both by the goal of what you want to do, but also by the people – are they tools that that audience uses and likes? Mastering social networking as a volunteer. The people you want to talk to are closely connected to the goal and if one changes, the other may react. What do you think?

Social Network

Social Network Volunteer Network Social

How Susan G. Komen Engaged New Audiences Using Custom Messaging

sgEngage

MARCH 18, 2022

Komen partnered with GoodUnited, a provider of social fundraising solutions, to create new, innovative peer-to-peer fundraising challenges and custom, conversational messaging sequences that both raised revenue and built Komen’s relationships with a new audience. We’ll cover the following points: . Good luck! .

Audience

Audience Facebook Challenge Group

HOW TO: Tweet for an International Audience

Nonprofit Tech for Good

JULY 4, 2011

I do not believe in using HootSuite to broadcast the same message to multiple social networking sites with one click (worst practice alert!), Simply sign up, add your Twitter account to your Dashboard, and then use their Publisher tool to schedule tweets around the clock.

International

International Audience New Zealand Asia

What Social Media Analytics Can’t Tell You About Your Audience

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2014

The methodology and report provide some great insights about how to think about social media behaviors of our audience. The research revealed that social media users fall into three broad types: Lurkers post on social networks once a week or less. Let’s dig in. Dabblers post two to four times a week.

Social Media

Social Media Audience Analytics Media

Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube

YouTube Industry Leadership Podcast

How Diverse are Social Networks?

Care2

OCTOBER 31, 2011

traffic it’s social networks networks like Facebook, YouTube, and Twitter that dominate, according to Quantcast, one of the biggest analytics companies for measuring websites. So how diverse are the audiences on some of the most trafficked websites in the U.S.? The most diverse social network is YouTube.

Social Network

Social Network Network Social YouTube

SXSW: Future of Social Networks

Amy Sample Ward

MARCH 14, 2009

“Social networks will be like air.&#. 3 things need to make social networks like air: Identity - who are you? pick your friends once - social networking fatigue. calendar, call, sms, facebook, twitter, address book = level of closeness of social data. Evaluate where social makes sense.

Social Network

Social Network Network Social Stream

Flixxaid: A New Mobile App for Social Good

Nonprofit Tech for Good

JUNE 10, 2020

There’s no denying the power of social media and its ability to harness the power of the internet. So, when looking to help nonprofits with some of their top challenges: Reaching out to a broader audience. The decision to launch a new social network, namely Flixxaid , was obvious. Engaging with younger generations.

Mobile

Mobile Social Social Media Internet

Audience for Social Networks Is Aging: Growth in 35-49 Age Group Says New Nielson Report

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 10, 2009

social networks and blogs have become the fourth most popular online destinations. There's been growth in older segments, most notably the 35-49 segment: As an entity moves from being niche to a major player the composition, or make-up, of its audience changes. Social networks online started out amongst the younger audience.

Social Network

Social Network Audience Group Network

Have Online Social Networks Become Boring?

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2012

We recommend that OE continue supporting network effectiveness in the many forms it has done in the past three years, including research to capture and codify the new practices. More and more in the nonprofit and philanthropic sector are learning that being fearless is still a critical skill that needs further development.

Social Network

Social Network Network Social Online

4 Easy Ways to Acquire New Donors for Your Nonprofit with Peer-to-Peer Fundraising

Nonprofit Tech for Good

FEBRUARY 5, 2023

Be sure to talk about your event on social media and ask your peer-to-peer participants and supporters to share your event promotion posts on their social networks too. As your peer-to-peer fundraising participants reach out to their social networks, their friends and family will support your nonprofit organization.

Donor

Donor Fundraising Template Game

Reach Your Audience Where Your Audience Already Is!

NetWits

MAY 22, 2009

The recent boom in social networking has brought about enough of a shift in the way people use the Internet that it has completely altered the way organizations think about their online strategy.

Audience

Audience Social Network Internet Websites

The Social Networking Debate: Use Existing Social Networks or Build Your Own?

Care2

SEPTEMBER 14, 2009

Is your non-profit debating between building a custom social network VS using popular existing social networks like Facebook, Twitter, YouTube or a niche social network like Eons , a social network for baby boomers? Why Using Existing Social Networks?

Social Network

Social Network Network Build Social

Tools Galore: How To Track What Content Resonates With Your Audiences

Care2

APRIL 30, 2014

Do you know what types of content or campaigns resonate with your audiences on your website, email list, and social media channels? This will help your organization improve your understanding of what your audience responds to. This will help your organization improve your understanding of what your audience responds to.

Track

Track Audience Content Tools

Use Niche Social Networks to Spread Your Message

NTEN

NOVEMBER 2, 2010

What is a niche social network? . A niche social network is an online community drawn together by a shared location, demographic, or interest -- or combination of the three. Examples of niche social networks include: . Kabissa (location-based – African NGOs, 3,200+ members).

Social Network

Social Network Network Social Demographics

What Are Gaming Fundraisers and How Can They Raise Donations for Your Nonprofit?

Nonprofit Tech for Good

MARCH 26, 2020

In any case, the livestream is usually an integral component, and it ensures that an organization reaches the broadest possible audience of potential donors. Like GuardianCon, GDQ attracts a substantial audience by providing entertaining livestreams. How Effective Are These Fundraisers? GuardianCon raised a staggering $3.7

Game

Game Raise Donation Fundraising

Thoughts on The Social Network (and Why We Need to Pay Attention)

NTEN

OCTOBER 8, 2010

Mark Zuckerberg Never Dresses Appropriately for the Weather might be a more accurate title for The Social Network. The Social Network as a title lets us assume the movie is about Facebook, which it isn’t. Maybe the makers of The Social Network just don’t get Facebook. .

Social Network

Social Network Attention Network Movie

Social Networking IRL (In Real Life) at the NTC

NTEN

FEBRUARY 6, 2012

These session will focus on social networking without a formal agenda, presentation, or takeaways. The format keeps you on your toes, and your audience engaged. >> Looking for information on pre-conference events, ride and room shares, and other social networking opportunities at the 2012 NTC?

NTC

NTC Social Network Network San Francisco

How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

JULY 1, 2020

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. She helps brands grow engagement and build relationships with their audience. Supporters can set up a campaign on the nonprofit’s website and share the campaign with their social network on social media.

Social Media

Social Media Support Media Social

10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages.

Linkedin Practice Social Media Profile

Early guidance on Threads, Meta’s answer to Twitter

M+R

JULY 6, 2023

Maybe you (or your audiences) are still waiting on an invitation to Bluesky. Here’s what we like about Threads: Easy, captive audience. If you have an Instagram presence, you can quickly build your Threads audience based on your IG following. Threads has a built-in audience and simple integration with Instagram.

Twitter

Twitter Org Meme Alternative

How to Know When a Social Network is Worth Your Time

NonProfit Hub

MARCH 23, 2016

Only a few short months ago, Peach, a new social networking app was launched. It took only a week to break into iOS’s top 10 list of networking apps. Headlines like “Why the Peach app is suddenly the hottest thing in social media” and “Peach Is So Hot Right Now” could be found littered across newsstands and the internet.

Social Network

Social Network Network Time Social

Using Super-Short Videos to Reach New Audiences

Tech Soup

SEPTEMBER 4, 2014

Free video services like Instagram and Vine that feature short videos now attract millions of users, offering nonprofits, charities, and libraries an opportunity to connect with new audiences. Once recorded, Vine videos are uploaded to Vine's social network and can also be shared on Facebook, Twitter, and other sites.

Video

Video Audience Camera Library

Social Networking and #AIDS2010

Forum One

JULY 15, 2010

What I've seen thus far on the social networking scene has been interesting, and hopefully as this week progresses, we’ll see more initiatives cropping up: @ UNAIDS says: If you're tweeting from #AIDS2010 join this Google group for tweeps at the conference: [link]. Follow the conference on Twitter and on Flickr.

Social Network

Social Network Network Social Widget

Your Mission, Your Brand

The Modern Nonprofit

FEBRUARY 15, 2021

Successful branding helps make your nonprofit recognizable, legitimate, and trustworthy to your audience. Within your organization, outline your values and goals and how you want to be perceived by your audience. Showcase your organization’s values and thought leadership through social networking.

Language

Language Social Network Sound Voice

Facebook for Nonprofit Beginners: Learn the Basics of this Online Social Networking Tool

Tech Soup

MAY 8, 2009

Many people view online social networking tools, such as Facebook , LinkedIn , and Myspace as time-draining distractions. Tags: Networks Social Networking Web 2.0 If you haven't heard of Facebook, I'm sorry to break it to you, but you are living under a rock. Tools Web 2.0

Social Network

Social Network Facebook Beginner Network

Nonprofit Blogging and Social Networking Policies: Examples?

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 9, 2008

When I was in Minnesota, one of the questions I got was about blogging and social networking policies. Now, I swear I remember seeing something from Easter Seals or another nonprofit on a listserv that mentioned either social networking policy or blogging policy. Respect your audience and don???t Be Respectful.

Social Network

Social Network Policy Examples Network

Social Networks Decision Trees: Continued

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 23, 2007

I picked up on a post by Elizabeth Dunn about decision trees for which type of social network - large network, nice audience network, or roll your own. Kevin used the white label social networking solution Elgg (an open source sonet with facebook like functionality) to set up a community.

Social Network

Social Network Network Social Open Source

How-to: Use Twitter to Engage Your Audience

NTEN

OCTOBER 8, 2010

With that in mind, the AIDS.gov team compiled some advice about what it takes to use Twitter effectively to engage with our audiences. We have systems in place to help keep us on track, such as an internal summary blog/Twitter/social network updates. Many of the lessons apply across new media tools. Plan ahead. Make it personal.

Audience

Audience Twitter Flickr NTEN

Social Network Demographics: Is there a middle ground between email is for old folks, social networking sites are for young people?

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 20, 2008

A question I'm often asked is " What are the demographics of social networking users ?" " and what is behind that question is the need for some information to decide what social media strategy is right for their organization's goals and audiences and further, social networking or not?

Social Network

Social Network Demographics Network Site

Social Networking and Web Tools for Chicago Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 12, 2008

Social Networking and Web Tools for Chicago Nonprofits. now hear from homegrown social networks and what they have to offer local nonprofits. The majority of the room had experience in social networking sites and tools, both personally and for their organization. All live blogging disclaimers apply.

Chicago

Chicago Social Network Network Web

HOW TO: Tap into the Power of Cause Awareness Days

Nonprofit Tech for Good

DECEMBER 16, 2014

It should also detail as least three actions that your donors and supporters can take on the awareness day, such as make a donation, sign a petition, share the page with their social networks, become a volunteer, and so on. For other social networks, post two to three times throughout the day.

Awareness

Awareness Causes Social Media Mobile

It's a Small World After All: How to Use Niche Social Networks to Spread Your Message

NTEN

MAY 27, 2010

Niche networks are smaller, more specific networks that can provide you with targeted, passionate audiences ready and waiting to hear what you have to say. The more comfortable you become with searching and locating your ideal audience, the easier joining the tool they use will become.

Social Network

Social Network Network Social Social Media

Expanded Social Matching Allows Nonprofits to Learn Even More About Their Supporters

EveryAction

MAY 11, 2017

From a grassroots effort to mobilize broad audiences like the Women’s March to high-touch, high dollar fundraising, having more information about the social media habits of your supporters will help you be more effective in your outreach. This is why we’re doubling down on our existing social matching functionality in EveryAction.

Support

Support Social Info Learning

Are your ears burning? Ultimate Guide To Social Listening Tools

Whole Whale

JUNE 15, 2022

Organizations use social listening to track their brand reputation, understand their target audience, and monitor their competition. And because social media never sleeps, it’s a powerful tool for understanding how people feel about your brand in real-time. Benefits of Social Listening for Nonprofits.

Tools

Tools Guide Social Social Media

5 Ways to Use Social Media to Raise More Money at Year-end

Nonprofit Tech for Good

OCTOBER 31, 2018

Interestingly, Instagram was the second most popular social network after Facebook for donors on #GivingTuesday 2017. If you have an engaged audience on Instagram, encouraging them to donate at year-end by promoting specific posts can get real results. 5) Raise money using Facebook Live.

Social Media

Social Media Money Raise Media

LinkedIn for Nonprofits: 7 Best Practices for Social Media Success

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. For nonprofits, LinkedIn can be a valuable tool to add to your social media toolbox. Network and create an outreach strategy.

Linkedin Social Media Practice Media

6 Common Social Media For Nonprofits Misconceptions

TechImpact

JUNE 18, 2014

While it’s true social media’s an important component of a successful content marketing strategy, we’re here today to clear up a few misconceptions about the various social networks, and the impact they have on your nonprofit. Social media feeds are about creating meaningful conversation and connections with people.

Social Media

Social Media Media Social Demographics

Comparing Nonprofit Usage of Social Networks and Text Messaging in Korea and the United States: One Size Does Not Fit All

NTEN

JULY 12, 2011

According to Daum's 2010 survey of 500 Korean nonprofits, text messaging is a widely-adopted communications channel for nonprofit PR purposes, while few Korean nonprofits are using social networks for that purpose. audiences may not work well for other audiences. nonprofits is really a "?".

United States

United States Social Network Channel Network

Has Your Nonprofit Considered Race and Class in Your Social Media Strategy?

Nonprofit Tech for Good

JULY 16, 2012

But internet users of the same race have recently begun clustering on certain social media websites. Micro-blogging website Twitter has seen an upsurge in traffic from Hispanic and African-American audiences. The birth of social networking on a mass scale was messy and chaotic, and at times fear and paranoia ran amok.

Classes

Classes Social Media Myspace Media

Five Social Media Best Practices for Small NGOs in Developing Countries

Nonprofit Tech for Good

SEPTEMBER 23, 2013

Once your NGO has laid a foundation for online fundraising success by launching a mobile-optimized website, an e-newsletter, and having the ability to accept online donations, your NGO is then ready to use social media to maximize online fundraising and cause awareness. 1) Tell your NGOs’ story in photo essay format.

Social Media

Social Media NGO Practice Stats

How to Take Advantage of Peer-to-Peer Fundraising for Your End-of-Year Giving Campaigns

OneCause

JUNE 15, 2023

At its core, Peer-to-Peer fundraising (also known as peer-to-peer or Social Fundraising) refers to any fundraiser that uses supporter networks to raise money for your cause. Yep, your fundraisers’ social networks are here to help at year-end! What channels are you using to connect with your audience?

Campaign

Campaign Giving Fundraising Social Network

How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

Trending Sources

Mastering Social Networking as a Volunteer

How Susan G. Komen Engaged New Audiences Using Custom Messaging

HOW TO: Tweet for an International Audience

What Social Media Analytics Can’t Tell You About Your Audience

Thought Leaders Blaze Trails of Discovery and Engagement

How Diverse are Social Networks?

SXSW: Future of Social Networks

Flixxaid: A New Mobile App for Social Good

Audience for Social Networks Is Aging: Growth in 35-49 Age Group Says New Nielson Report

Have Online Social Networks Become Boring?

4 Easy Ways to Acquire New Donors for Your Nonprofit with Peer-to-Peer Fundraising

Reach Your Audience Where Your Audience Already Is!

The Social Networking Debate: Use Existing Social Networks or Build Your Own?

Tools Galore: How To Track What Content Resonates With Your Audiences

Use Niche Social Networks to Spread Your Message

What Are Gaming Fundraisers and How Can They Raise Donations for Your Nonprofit?

Thoughts on The Social Network (and Why We Need to Pay Attention)

Social Networking IRL (In Real Life) at the NTC

How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

10 LinkedIn Best Practices for Nonprofits

Early guidance on Threads, Meta’s answer to Twitter

How to Know When a Social Network is Worth Your Time

Using Super-Short Videos to Reach New Audiences

Social Networking and #AIDS2010

Your Mission, Your Brand

Facebook for Nonprofit Beginners: Learn the Basics of this Online Social Networking Tool

Nonprofit Blogging and Social Networking Policies: Examples?

Social Networks Decision Trees: Continued

How-to: Use Twitter to Engage Your Audience

Social Network Demographics: Is there a middle ground between email is for old folks, social networking sites are for young people?

Social Networking and Web Tools for Chicago Nonprofits

HOW TO: Tap into the Power of Cause Awareness Days

It's a Small World After All: How to Use Niche Social Networks to Spread Your Message

Expanded Social Matching Allows Nonprofits to Learn Even More About Their Supporters

Are your ears burning? Ultimate Guide To Social Listening Tools

5 Ways to Use Social Media to Raise More Money at Year-end

LinkedIn for Nonprofits: 7 Best Practices for Social Media Success

6 Common Social Media For Nonprofits Misconceptions

Comparing Nonprofit Usage of Social Networks and Text Messaging in Korea and the United States: One Size Does Not Fit All

Has Your Nonprofit Considered Race and Class in Your Social Media Strategy?

Five Social Media Best Practices for Small NGOs in Developing Countries

How to Take Advantage of Peer-to-Peer Fundraising for Your End-of-Year Giving Campaigns

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