Remove Audience Remove Meme Remove Social Media Remove Video
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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. For example, our preference for video content rings true. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos.

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Accessibility on Social Media

M+R

But inclusion on social media isn’t just about what you post—it’s about how you post as well. . Let’s talk about a few steps that you can take NOW to make your social media content more accessible for everyone. . But be aware that not all non-serif typefaces will work equally well for your audiences. Captions .

professionals

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Early guidance on Threads, Meta’s answer to Twitter

M+R

Reading time: 4 minutes Look, nobody really wants to join a new social media platform. Maybe you (or your audiences) are still waiting on an invitation to Bluesky. Here’s what we like about Threads: Easy, captive audience. Threads has a built-in audience and simple integration with Instagram.

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Tips for telling your story online

Candid

So many things are competing for your supporters’ (and potential supporters’) attention, from the latest meme to their endless email queue—how can you capture their interest amidst all that noise? In the video below, find four tips to do just that. The answer: tell an engaging story.

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How to structure your nonprofit social media plan

Get Fully Funded

If you want people from your social media to support your nonprofit’s activities, you need a nonprofit social media plan. You already know this: In the nonprofit realm, social media is life. Contrary to popular belief, successful social media accounts are not run off-the-cuff!

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Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman

Beth's Blog: How Nonprofits Can Use Social Media

A new whitepaper by Jonny Bentwood, a PR consultant for Edelman, Distributed Influence: Quantifying the Impact of Social Media. The white paper is based on a roundtable held last year with a number of social media experts. Maybe the phrase "meme lurker" is better? There's a lot to digest here.

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Participatory Campaigns: The Hold A Sign Meme

Beth's Blog: How Nonprofits Can Use Social Media

The youtube video is from Star Bucks Campaign. advocacy and leveraging the social community there: Starbucks Campaign. (not s interest to education and engage new audiences. Tim Fullerton from Oxfam America - who organized the campaign and will be speaking about at NTC - shared the URL of the YouTube video.

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