See3

APRIL 9, 2024

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Put your audience first.

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Neon CRM

SEPTEMBER 29, 2023

With 12% of all gifts made during the last few days of the year , fundraising emails are a powerful tool to encourage year-end generosity among your donors. But how many year-end giving emails should you send? Emails are a valuable, low-cost option for organizations, and the number of emails sent is increasing year over year.

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Media Cause

JULY 11, 2023

Did you know that f or every $1 spent on email marketing, the average return on investment is $42 ? For nonprofit organizations, making an impact without breaking the bank is crucial. Automated email services for nonprofits are unsung heroes in achieving just that. Why Automated Email Marketing?

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The Modern Nonprofit

MAY 16, 2023

Estimated Reading Time: 3 minutes Creating Unforgettable Nonprofit Events for Maximum Impact Ever been to a nonprofit event that left you in awe and inspired to make a difference? Attract new donors : Events can introduce your organization to new potential supporters, who may be inspired to contribute after witnessing the impact of your work.

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Saleforce Nonprofit

JULY 8, 2021

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. An added benefit of email marketing strategies is that you can analyze performance and optimize those conversations in real-time. Understand Your Audience. Where do they live?

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Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Here is what you can do to prepare for the impacts of iOS15 on email marketing. Email Opens + User IPs.

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M+R

AUGUST 14, 2023

Focused on audience and message research, M+R’s Gwen McGarry will moderate a panel featuring smart colleagues Nehal Mahmoud, Amanda Person, and Laurin Gonzalez as they share super interesting and useful findings from all kinds of usability, creative, survey, and focus group research over the last year or so! Read time: 3 minutes ICYMI!

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Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Let your audience know that you’ll be participating this GivingTuesday! Start sending emails early on leading up to GivingTuesday to get your supporters excited about the opportunities it brings. Build Excitement. Don’t be afraid to ask!

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Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Let your audience know that you’ll be participating this GivingTuesday! Start sending emails early on leading up to GivingTuesday to get your supporters excited about the opportunities it brings. Build Excitement. Don’t be afraid to ask!

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sgEngage

OCTOBER 14, 2022

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Let’s dive in.

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TechImpact

NOVEMBER 19, 2013

Did you know Millennials (1980s – 2000s) prefer to receive email from nonprofits over their smartphones versus social media? According to Achieve , nonprofits are missing great opportunities to engage donors via email. What will make them stop to read your nonprofit email over another’s? Acquire appropriate tools.

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Neon CRM

MAY 22, 2023

Email marketing has emerged as a powerful tool for nonprofits to drive supporter engagement and boost their overall fundraising efforts. By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. Let’s get started! Click here to find out!

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Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. When launching an email campaign to raise funds, it is imperative to perfect the copy, segment your email lists, fine-tune the graphic assets, and more. Be Personal.

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Network for Good

MAY 7, 2021

In today’s digital world, email is a fundamental tool for engaging your donors and your audience. Here are four tips to help you make the most of your email campaigns and communications! It’s always a great time to think about experimenting with your emails. How many people open each email?

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Nonprofit Tech for Good

JULY 30, 2023

From showcasing outcomes through compelling stories to highlighting the transparency and accountability that donors, volunteers, and partners who share your vision seek, dedicated online brand management will invariably fuel and amplify the impact of your unique mission. Powerful storytelling is the key.

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Media Cause

JANUARY 18, 2022

While many nonprofits use these targeting criteria for good, unfortunately, some organizations and for-profits have used these targeting capabilities to target marginalized groups and exploit specific audiences. . These changes will clearly impact non-profit organizations, but there are a few things we can do to prepare. .

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Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

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Neon CRM

JUNE 8, 2023

When it comes to receiving communication from nonprofits, donors have a clear favorite: Email! Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. If your nonprofit’s email list growth has been stagnant, check out the tips below.

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sgEngage

FEBRUARY 17, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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sgEngage

FEBRUARY 18, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Achieve

MAY 10, 2021

At each of these phases, understanding exactly who your audience is and how you should connect with them will be essential, especially after a year of pandemic challenges and distractions. Let’s walk through each of these audiences, when you’ll need to connect with them, and a few tips for making those connections as impactfully as possible.

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EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. Segment your audience. Here’s what three of our expert partners said!

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Top Nonprofits

FEBRUARY 16, 2022

Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action. One of the best ways to build your audience and stay connected with current supporters is to leverage one of the resources you already have: your nonprofit’s website. Share This Post!

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sgEngage

APRIL 6, 2022

And when it comes to participant communications, email is still king. . Email is a powerful tool for peer-to-peer fundraising. There are many aspects that go into effective email communications for peer-to-peer fundraising, including: . Email timing . Email timing . Email content . Overall strategy

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Forum One

APRIL 8, 2021

When a complete website redesign is not an option, there are small tweaks and improvements that can help you quickly optimize your website’s impact today. Start by understanding your audiences and tailoring content and outreach to their needs. Your email communications are another simple way to personalize content.

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TechImpact

JULY 21, 2014

If your nonprofit has not edited its email newsletter in the last 6 months, it’s probably time. Here are 10 things your nonprofit should NOT do on its next email newsletter. It is your first chance to draw in a reader’s attention and get them interested in your your email;s content. Multiple audiences. It’s all fair game!

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Pamela Grow

MARCH 10, 2021

Your print newsletter serves as a stewardship device, one where you share your donor’s impact and simply make them feel good about their support. It keeps supporters and prospective supporters regularly updated and contributes to maintaining an active list of email addresses. Your Audience. Begin with your audience.

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Media Cause

APRIL 22, 2022

Email marketing has been through many iterations over the years, but it still remains one of the most cost-effective ways to reach supporters. Email Sign-Up Form. Email Sign-Up Form. Including an embedded form in the footer of your site, or on a specific issue page, is a set-and-forget way to grow your email lists.

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Achieve

AUGUST 12, 2021

Millennial Impact Report. Communicate with your audience by showing engaging photos of your work or a testimonial. Ask them to think about their connections to your cause, share anything they’ve helped accomplish for your mission, and do their best to tell their stories in a compelling way that resonates with their audience.

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Whole Whale

MAY 31, 2023

“I want to be more accessible in my email strategy. What are the accessibility fundamentals in the email marketing world? Making your email marketing strategy more accessible involves ensuring that your email content and design are inclusive and usable by people with a wide range of abilities, including those with disabilities.

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Association Analytics

MAY 20, 2024

There are a few key data-driven strategies that can help to enhance an association’s financial outlook and member engagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience.

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Media Cause

MAY 30, 2023

We’ve pulled together some of our top TikTok strategies for making a real impact. Altogether, over a thousand emails were sent to Congress demanding the removal of the painting. The post TikTok Strategies for Making a Real Impact appeared first on Media Cause. 3 Use hashtags Hashtags will make your content more discoverable.

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Get Fully Funded

AUGUST 24, 2021

Email is a powerful marketing tool, but to get results you need to learn how to write fundraising emails that connect emotionally and inspire people to give. That means you can’t throw just anything in an email, push “send,” and expect thousands of dollars to pour in. That means you may need to leave out a few things.

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Whole Whale

JULY 18, 2022

“SWEET, a fundraising email in my inbox” – nobody, ever in history. The challenge when writing a fundraising email is to not only avoid this filter, but actually make it fun or interesting. Nonprofits offer the incredible opportunity to turn meaningless money into impact in the work. Strategies for Great Appeals.

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EveryAction

MAY 30, 2023

Your technology can help you build a solid virtual turnout by supporting an omni-channel marketing campaign to promote your event—this is an effective strategy for delivering your message to your audience wherever they are. Email Email is a versatile tool when it comes to virtual lobby days. We’ll be rooting for you!

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Forum One

JULY 8, 2021

People are unique individuals, so it’s important that your email personalization matches their uniqueness. Email personalization helps ensure your emails stand out as relevant and worth engaging with. Email marketing isn’t new for mission-driven organizations, but more recently it has become a more critical piece.

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Nonprofit Tech for Good

NOVEMBER 13, 2023

Selecting compelling items that appeal to your audience can significantly impact your fundraising results. Let’s explore how to manage your prize items so they make an impact in your next online silent auction : 1) Choose Prizes to Suit Your Audience When selecting items, it’s crucial to keep your audience in mind.

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