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A Guide to Email Accessibility Best Practices for Nonprofits

Nonprofit Tech for Good

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. Understanding WCAG Standards WCAG stands for Web Content Accessibility Guidelines. Here are three areas where you’ll want to check for accessibility.

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What is UTM Tracking? Guidelines + Best Practices for Nonprofits 

Media Cause

It’s the starting point for understanding audience behavior and optimizing your website for a variety of users and journeys in order to meet your nonprofit’s goals. They help to measure performance and see how far along you are in meeting campaign goals or even a secondary goal, like cultivating and engaging audiences. . Hubspot. .

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The Audiences of a Capital Campaign: Who to Target and When

Achieve

. - Spreading the word far and wide to secure the smaller donations that will help you exceed your goal. At each of these phases, understanding exactly who your audience is and how you should connect with them will be essential, especially after a year of pandemic challenges and distractions. Post-Campaign Activities. As discussed in.

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The State of Nonprofit Fundraising Today — 9 Top Fundraising Methods

Nonprofit Tech for Good

Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. 6) Recurring donation fundraising . Many nonprofits worry about “spamming” their supporters with constant requests for donations.

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3 Ways to Improve Your Nonprofit Website’s Navigation

Nonprofits Source

Your nonprofit website houses plenty of important information and resources, from the story of your organization’s founding to your donation page. An effective navigation system also follows web accessibility guidelines so people of all abilities can engage with your content. Let’s begin.

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4 Types of In-Kind Donations and How To Leverage Them

Get Fully Funded

In order to maximize their donation potential, nonprofits could embrace creative, diverse fundraising alternatives to monetary contributions. Many gifts that fall in this category are in-kind donations, defined as any non-monetary contributions to a nonprofit, like products and services. That’s where in-kind donations come into play!

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3 Ways to Assess Donor Giving Patterns to Boost Donations

Achieve

An estimated $3 billion was donated to nonprofits in the U.S. The last day of the year is another major giving day as donors submit their final tax-deductible donations for the year. Make sure your online donation form is easily accessible on your social media pages and website so supporters can give at the moment of inspiration.