Nonprofits Source

APRIL 19, 2017

Custom Facebook Audiences. Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Custom Facebook audiences are an effective way to leverage your existing email lists. They work by matching your database with Facebook, creating a custom audience. Saw a 2X ROI on ad spending. Environmental Activists.

Ideas 111

Ideas Donation Online Strategy 111

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 9, 2010

So rather than just do the expert q/a – that is have participants cue up their questions for me to answer, I asked them lot of questions. Some of their challenges – working with affiliates or showing ROI. Great questions that help plan my content for the workshop. I learned a lot !

Training 97

Training Train Survey Twitter 97

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

(And, if you submitted a nonprofit panel - and I managed to miss it while scanning 1200 in ten minutes - please add the link and description in a comment. The audience will have ample opportunity to ask questions and respond. Probably missed it from scanning the 1200 panel names and titles - so add it in a comment.

Comment 50

Comment Open Source Social Media Drupal 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2011

Robin shared some of her thoughts in the comments of a recent blog post, and I invited to share her community organizing rules for Twitter. Interaction: Asking questions and commenting back when someone has an answer is creating a “conversation.” This can help introduce you to a new audience that care about the issues.

Twitter 112

Twitter Community Profit Organization 112

Connection Cafe

NOVEMBER 7, 2014

The Content Marketing Institute defines content marketing as “ a strategic marketing approach focused on creating valuable, relevant, and consistent content to attract and retain a clearly defined audience – and, ultimately, to drive action. ”. Show us some examples in the comments or ask any questions you might have.

Content 45

Content Storytelling Marketing Chart 45

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Photo by Marcopolos I'm a few weeks away from SXSW where I'll be leading a session called " Nonprofit Social Media ROI Poetry Slam " which will incorporate a lot of audience interaction. Kristiansen captured the drama on this video clip of Mena Trott's Keynote calling for more civility in blog commenting.

Reflection 69

Reflection Conference Resource Arts 69

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

We know that good practice is to establish SMART objectives for your social media strategy and identify the audience before you executive. For example, open-ended questions work, particularly those that allow people to share their knowledge or ones accompanying a good resource link. It doesn’t have to be that way. Unsubscribes.

Social Media 99

Social Media Strategy Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

The question. Just over a year ago, we asked ourselves a question: How are arts organizations using digital and social media, and what sorts of results are they getting? Many of our clients and fellow consultants working in nonprofits and in the arts were approaching the same question from different angles. was created.

Arts 110

Arts Social Media Studies National 110

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2009

I republished the post on my blog and offered a free copy to a nonprofit who left the best comment about how their organization is applying these principles. Social media brings attention to our fundraising campaigns to an audience we might not be able to reach otherwise. Finding hard data in the ROI of social media is difficult.

Ohio 88

Ohio Children Social Media Twitter 88

ASU Lodestar Center

SEPTEMBER 5, 2012

Provide quick tips on an expert area that reach a wide audience in seconds. What's in it for 'them' (ROI for both your members and your association)? So there is always return on investment (ROI)—and it mainly boils down to awareness, increasing your membership and reach. Increase donorship. What’s the trick to success?

Create 82

Create Social Social Media Associations 82

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

We know that good practice is to establish measurable objectives for your social media strategy and identify the audience before you executive. The target audience is people who work for nonprofits. For example, questions work, particularly those that accompany a link to a good post. Unsubscribes. Page Views. Unique Page Views.

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

What I need is your input -I'd love to hear about your social media "adaption stories" - please leave me a comment. They determine what comments need action, whether to say thank you and build a relationship, repair a customer service issue, or ignore. They are different depending on the audience and goals. More on that later.

Story 72

Story Learning Organization Metrics 72

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2007

Today I got a comment on an older post, my interview with Carie Lewis about using social networking sites for campaigns. Well, maybe Harje is not a new reader, but he is a new commenter. Beth's comment: Have you done this analysis on other tactics, I'm thinking Internet advertising for one. Hyseni, Once You Start Dancing Blog.

Albania 50

Albania ROI Social Network Remix 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 14, 2010

The question is what can volunteer coordinators – those who are tasked with the work-a-day chores of volunteer engagement – do to help bring about this transformation? At NCVS, the audience was a good mix of traditional and non-traditional volunteer coordinators. Share it in the comments. Do you have one? About the Author.

Volunteer 104

Volunteer Network Organization Help 104

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2008

Does the audience get a chance to have a conversation with you? " I can't remember if it was pre-assigned or whether the moderator asked for a volunteer in the room - but that person monitored the back channel and moderator looped them in read out loud the comments or ask speakers questions.

Tools 50

Tools Poll Channel Blended 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

I got flooded with questions and wasn't able to answer them all in an hour. So, I wrote a post organizing all the questions and providing some short answers in a follow up post. Kevin Gilnack came by and wrote terrific responses to those questions. I'm elevating them from the comments because they make a great post.

Social Media 50

Social Media Examples Professional Learning 50

See3

NOVEMBER 28, 2007

Many of you have already seen this video called A Vision of Students Today , added to YouTube over a month ago and now the 94th most discussed video of all time on YouTube with over 6,000 comments. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

Marketing 40

Marketing YouTube FAQ Student 40

See3

NOVEMBER 26, 2007

They understand that an organization, or a campaign, must tell a story to build an audience, and then activate that audience with a compelling call to action. Where and how should we focus our energies to get the most ROI from our video production resources? Stay tuned for a future post on the distribution question.

Video 40

Video Campaign Chad Contest 40

See3

MARCH 7, 2008

How can you find that missing perspective and use it to create empathy and understanding in your audience. Share and Enjoy: One Comment comment Claude Rallins Pangea Day is an interesting project. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

FAQ 40

FAQ Newsletter Copyright Contest 40

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 13, 2008

One of the reflections to come out of this week SXSW Conference was for moderators of panels to use Twitter (or back channel tool) to poll the audience upfront and monitor it real time. What are the expectations or acceptable behavior for sending signals from the audience? Social Media ROI Case Study Slam 1:30-3:00 Detailed Plan.

NTC 50

NTC Goal Poll Case Study 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2008

The point was driven home to me by a commenter from a nonprofit organization named Paulette who works for an arts organization who left this comment on the interview with Marc from the Chicago Symphony: We're trying to figure out how to best engage in social media. The other issue is information overload due to volume. Why Important.

Wiki 50

Wiki Module Social Media Beginner 50

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Deanna Zandt (DZ): How long have you been on Twitter? What inspired you to join?

Social Media 68

Social Media Twitter Action Advocacy 68

Bloomerang

JUNE 11, 2021

But most importantly, please feel free to send in any chats or questions or comments along the way. We’ve got an awesome expert here that’ll answer as many questions as we can before the 2:00 hour. Just look for an email from me towards the end of the day. You can also use Twitter. But say hi. ” .

People 76

People Community Video Podcast 76

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

For the two months leading up to my brief vacation, I've been doing a lot of training and presenting - chewing on some lessons learned from the America's Giving Challenge , Social Media ROI , and Cute Dogs. What are the assessment questions and first steps that an organization should take to determine readiness? What is your messaging?

Florida 50

Florida ROI Metrics Social Media 50

Socialbrite

OCTOBER 31, 2021

So it’s no surprise that video marketing has become an efficient way to reach your target audience, whether you run campaigns for a nonprofit, cause organization or social enterprise. According to a report from Wyzowl , 78% of marketers agree that video marketing has produced a good ROI for their organizations.

Measure 59

Measure Video Marketing Guide 59

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reader Comments (3) I definitely agree.

Social Media 41

Social Media Studies Facebook Raise 41

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2009

I'm republishing here because I think several of the principles for evaluation that Gale outlines are very important to approaching how you pilot, monitor, and improve your social media strategy over time so it has impact or ROI. Who is the audience for this information? What level of rigor do they require to be convinced?

Evaluation 86

Evaluation Learning Foundation Reflection 86

See3

MAY 21, 2007

It also has taken this whole year for me to build something of an audience. MyBlogLog has been helpful with traffic, as has my speaking engagements, participation in the Nonprofit Blog Exchange , comments to other blogs, and mentions of us in the press. Share and Enjoy: One Comment comment Mary-Louise I work for Guy Kawasaki.

Technology 40

Technology FAQ Newsletter NTC 40

Care2

FEBRUARY 7, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You need to be where your target audiences are. so important? During the Fem 2.0 Great post!

Social Media 31

Social Media Web Advocacy Media 31

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Leave comments on blogs. Add your comments below. What is Earned Media?

Track 41

Track Social Media Media Advocacy 41

Care2

FEBRUARY 4, 2009

You need to be where your target audiences are. conference, many people asked: “How do you measure the return on investment (ROI) for social networking campaigns.&# Do you have questions about why your organization should be using Web 2.0 Do you have questions about why your organization should be using Web 2.0

Web 31

Web ROI Myspace Social Network 31

Care2

MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reader Comments (2) Great post Ali. I especially connect with #4.

Social Media 31

Social Media Advice Advocacy Media 31

See3

MARCH 27, 2008

You must be a credible member of the community sharing useful information and thoughtful comments before anyone will respond to your asks. The first was about ROI. ROI” as the title of a session. Beth pointed out a great study on blogging ROI from Forrester. Most importantly, participate with authenticity.

NTEN 45

NTEN Web Case Study Stumbleupon 45

See3

SEPTEMBER 24, 2007

You don’t have to have more metrics to understand that in order to capture and keep the attention of you target audience that you have to have good, compelling visual stories. Share and Enjoy: One Comment comment Lights! Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

Video 40

Video YouTube FAQ Metrics 40