Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Flickr Photo by Yung Tsai. Note from Beth: Many nonprofits do not have dedicated teams for social media and social media strategy and implementation is typically only a part of a someone’s job. Nonprofits nowadays invest serious resources to keep pace with the latest social media trends. By Sacha Evans.

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Qgiv

AUGUST 21, 2023

GivingTuesday is quickly approaching, meaning a big day of fundraising for nonprofits like yours. Once the email template is generated, insert your nonprofit’s details in the places provided by the template and double-check the email for any grammatical errors. It’s that time of year to start your 2023 GivingTuesday prep!

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2014

Photo by George Galanais. There are many nonprofit, social media, and technology conferences all year long. What Social Media Analytics Can’t Tell You I’m thrilled to be on a panel organized by Alexandra Samuel, Vision Critical , along with Jeremiah Owyang and Colby Flint. If you are attending, be sure to say hello.

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Conference San Diego New York City Social Media 113

DNL OmniMedia

MAY 25, 2023

The longer a donor stays with your nonprofit, the more times they’ll be able to complete this cycle, deepening their engagement with your nonprofit. However, most donors will need some incentive from your nonprofit to continue their donor journey. Personalize communication. Personalization comes in several forms.

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Relationship Build Donor Strategy 52

Qgiv

MARCH 31, 2021

Peer-to-peer fundraising is one of the most popular fundraising methods for faith-based organizations. Qgiv offers a peer-to-peer solution with customizable fundraising pages, gamification tools, and data analytics abilities. This method can apply to your peer-to-peer fundraising campaign! Increase awareness on relevant issues.

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Qgiv

JULY 25, 2022

However, crowdfunding isn’t always a perfect match for nonprofits. Platforms like GoFundMe don’t offer comprehensive fundraising solutions for nonprofits who want to connect with their donors and engage their supporters on a new level. Many people view crowdfunding and peer-to-peer fundraising as being very similar fundraising methods.

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Connection Cafe

NOVEMBER 21, 2013

Note: This is the sixth in a series of posts about the Nonprofit Web Design Process. When we create personas for a nonprofit, we try to limit the number to 5 or 6. Whatever method you use, be sure that folks get excited about them. See the end of this post for a linked index of other posts in the series. Methodology. Card Sorts.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2012

Flickr Photo by Johnny Hall. Note from Beth: This past year has been a deep exploration into how nonprofits can use measurement and reflection to improve their practices as a networked nonprofit and social media. As part of my work at the Packard Foundation, I designed and facilitated several peer learning groups and exchanges.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

Photo by Metro Library and Archive. You should also be thinking about what to measure and an efficient method for collecting that data before you begin. The target audience is people who work for nonprofits. There are some new third party analytic tools. I thought I'd share how I look at my Facebook page data.

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Social Media Measure Action Media 113

Connection Cafe

MAY 22, 2013

I don’t know for sure, but I can show you how to answer that question for yourself using the good ol’ scientific method and Google Analytics. Check out (https://www.blackbaud.com/nonprofit-resources/onlinemarketingstudy). Google Analytics content experiments. Can I track this in an experiment?

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Technique Analytics Google Test 44

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Flickr Photo by Metro Transportation Library and Archive. When I coach nonprofits on tactics and talk about measurement, their facial expressions change happy to annoyed. Collecting data is often viewed as an onerous task. You should also be thinking about what to measure and set up an efficient method for collecting that data.

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Social Media Strategy Media Social 99

Tech Soup

MAY 19, 2011

Week three of TechSoup's Social Media Mondays in May focused on use of video for nonprofits and libraries. A topic covered in its Nonprofit Social Media 101 wiki , video can be a powerful tool for. engage audiences can be overwhelming to nonprofit and library. organizations. professionals.

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Social Media Video Media Movie 60

Connection Cafe

AUGUST 12, 2013

My job at Blackbaud is to help nonprofits design things. When we create personas for a nonprofit, we try to limit the number to 5 or 6. Whatever method you use, be sure that folks get excited about them. Personas in the Design Process. Anatomy of a Persona. For each persona, I typically include: Name. Character description.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2012

Photo by Beth Kanter, Net Funders Conference, October, 2011. Network Maps: When I’ve done trainings that are on the topic of networked nonprofit or networks, are longer-term projects, and the intent is to develop a network, I use this exercise. Here’s an example from nonprofit tech day at Microsoft in Seattle last year.

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Experiment Learning Create Exercise 116

Nonprofits Source

JANUARY 11, 2024

For many nonprofits, website development is a top priority immediately following their organization’s inception. Your nonprofit’s website is crucial for explaining your organization’s work, gathering support, and collecting donations, so getting it up and running quickly is key. Use Google Analytics. or 1% increments.

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Websites Rate Nonprofit Mobile 64

The Modern Nonprofit

JANUARY 16, 2024

Estimated Reading Time: 7 minutes Our Recommended Partners We’re often asked what services and tools we recommend, so we’re publishing a roundup of some of our favorite resources for nonprofits. They work to help you make the best use of your website, analytics, digital content, advertising, social media , email, and more.

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Platform Social Media NPO Grant 105

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2007

Allan Benamer writes about " Party 4A Purpose " a new events sites for nonprofits. He describes it as Evite-Meetup-Upcoming for nonprofits. Since the software is alpha, Allan raises some important questions about whether the site is reinventing the wheel or filling an important need in the nonprofit sector?"

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 4, 2013

” After spending five years living and breathing networks and measurement and designing and delivering many, many nonprofit capacity building programs, my focus is going to be on how nonprofits can apply measurement and their networks to learn for impact. Patrice Martin, IDEO.org (Co-Lead & Creative Director).

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Impact Method San Francisco Social 122

Neon CRM

OCTOBER 26, 2023

Looking to build an online membership application form for your nonprofit? Many tried-and-true methods for collecting member information—like paper applications or in-person conversations—take up a ton of time for both your constituents and your staff. Your members may also appreciate methods like Apple Pay or Google Pay!

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

The secret sauce to success for nonprofits and social media is reflecting in action. And while you can use this method to do an ROI analysis, the real gold is the deeper understanding of what works and what doesn't. Flickr photo by Beth. I'm going to call it AMORE. It's called double-loop learning. And the network weaving.

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Analysis Reflection Experiment Time 50

Qgiv

JULY 21, 2022

Why is it important for nonprofits? They are in one or many channels and your job as a nonprofit marketer is to deliver the right message to them at the right time—ultimately convincing them to spend their attention, time, and money with you. We hope you find their advice for nonprofit multi-channel marketing helpful!

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Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

Photo by Notemily. I’m delighted to be hosting the January, 2014 Nonprofit Blog Carnival. I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. Want Useful Analytics? Blog Posts About Various Steps of the Measurement Process.

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Measure Learning Case Study Metrics 115

Nonprofits Source

FEBRUARY 25, 2017

Do you struggle to convince your leadership or board that content marketing for nonprofits matters ? How to set up Google Analytics. Understanding Nonprofit Leadership Decisions. Today, I work side by side with our company founders, while supporting senior and executive nonprofit leaders. In many respects I still do.

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Content Leadership Marketing Files 40

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 21, 2013

Flickr Photo by the Consortium. They follow the scientific method which includes coming up with hypothesis question, collecting data, analyzing results, and getting insight to their questions. ” How much does a photo in an email influence click-thru and gift giving behavior?By They also sell awesome Marine Mammal socks.

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Measure Social Media Project California 102

CauseVox

JUNE 1, 2021

Nonprofit development departments come in all shapes and sizes. With content marketing, you and your supporters can create and upload content (blog posts, photos, testimonials, etc.) method is a tried-and-true goal setting acronym that stands for s pecific, m easurable, a ttainable, r elevant, and t imebound. see above).

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Websites Fundraising Site Create 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Flickr Photo by whatchamakallit. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate.

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Metrics Social Media Media ROI 56

Tech Soup

MAY 3, 2011

At this month's packed Online Community Meetup (also referred to as #OCTribe), Jen Burton , director of Community and Support at Causes.com , spoke about Facebook's largest fundraising platform and its role in supporting nonprofits. Any nonprofit can become a partner - all for free. Nonprofit Support. You get an email.

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Causes Community Online Fundraising 64