Whole Whale

SEPTEMBER 8, 2023

Repeat what works – Keep using effective stories, calls to action, and emotional appeals. Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Don’t rely too much on gimmicks or guilt.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making. I think if I were to sum up social media metrics for nonprofits, I would say that best examples of social media practice and measurement are when social media is used for engagement with a purpose.

Measure 103

Measure Learning Metrics Social Media 103

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Does a lot of &# drive by&# analysis, but no monthly review of trends. In addition to weekly check-ins, the dashboard includes key performance metrics related to goals as well as more detailed metrics. Presents a report with quantitative analysis that demonstrates value. Better data analysis, linking it to decisions.

Results 95

Results Data Charlotte Measure 95

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

I've been a little shell shocked for the past few days, but wanted to share this reflection and analysis of the Gnomedex fundraising experiment. And while you can use this method to do an ROI analysis, the real gold is the deeper understanding of what works and what doesn't. It's called double-loop learning. Why was it a success?

Analysis 50

Analysis Reflection Experiment Time 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. Use of metrics to measure your results.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Data is focused on the metrics that are specific to social media channel. For the past month-and-a-half, I’ve been working organizing our data collection, storage, analysis, and dissemination efforts. He thinks the business world is moving in the direction of more data analysis.

Culture 115

Culture Data Measure Social Media 115

Candid

AUGUST 30, 2021

Organizations have shared more than 43,000 metrics, which demonstrate how nonprofits measure the difference they make in the world. . Who shares their metrics? . What kinds of metrics are shared? . Platinum Seal holders provide, on average, three metrics. Each is an important part of an organization’s story. .

Metrics 81

Metrics Student Demonstration Adopt 81

Association Analytics

JUNE 2, 2021

Those traditional metrics are a good starting point, but often do not tell the whole story. Data can help you think more broadly to identify a valuable product based on your specific goals and success metrics. Understanding post-purchase behavior is an important part of the analysis. What is the trend in sales over time?

Product 282

Product Associations Measure Analysis 282

Connection Cafe

AUGUST 24, 2020

For decades, storied independent organizations like the Robert Wood Johnson Foundation and the W.K. Communicate a clear story. A small number of coherent initiatives with a clear theory of change and metrics. 1] Analysis conducted through research of health systems’ community benefit and related websites.

Community 35

Community Grant Foundation Homeless 35

Connection Cafe

AUGUST 25, 2017

I often get asked questions about how a nonprofit’s website should look and behave and what benchmarking or evaluation tips I might have. Allison : A good nonprofit website tells a story that leads the user on a journey where they’re offered the information they need, when they need it. The metrics should follow those goals.

Design 35

Design Websites Practice Philadelphia 35

Amy Sample Ward

JUNE 6, 2011

I’m talking to organization that have inspiring stories, are doing incredibly important work, and have very real opportunities for the community to join in action. Look first at your organizational metrics. How do you evaluate your programs and services? How do we move away from slacktivism? What is it about?

Build 220

Build Community Technology Action 220

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 3, 2008

" And, of course, such metrics are useless. 1) Intangibles often come in the form of stories or anecdotes about the technology value and if used along with numbers can help make the case. Maybe the Case Foundation will evaluate this project and provide some methods for doing this type of analysis.

Blogher 50

Blogher Cambodia America Org 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

Then, I match this against participant feedback/evaluations. I always try to incorporate new learnings and observations that I've discovered from the many interviews I do on my blog, resources discovered, and stories. What's the key metric? Tags as a metric. What worked? What didn't? What's the outcome?

Reflection 50

Reflection Slides Metrics PowerPoint 50

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

It wasn’t meant as a statement about what I think about whether or not web stats are a useful metric of much. Webstats are, of course, important, both as an internal metric to watch, analyze, and improve, and for that matter, to put out there, in conjunction with lots of other data. David 4 Kivi Miller 09.18.07 6 Katrin 09.19.07

Stats 100

Stats Web Statistics NTEN 100

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. Evaluation In this stage, the potential donor begins to consider making a donation to your nonprofit. Identifying potential donors involves research and analysis that highlights individuals or entities that share the same values and interests as the organization.

Management 52

Management Donor Guide Retention 52

DNL OmniMedia

FEBRUARY 16, 2022

Phase 4: The Analysis Stage. During The Identification Stage, the goal is to evaluate your current digital marketing strategy (if any) and discover areas for improvement. Analyze key metrics in your database. Then, use the engagement metrics and donor feedback you generate to promote the campaign to email subscribers.

Digital 98

Digital Strategy Create Phase 98

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

As FrogLoop blog concludes in its recent analysis of MySpace, "Social networking sites are essentially a microcosm of the internet, and hosting a profile on either is akin to managing a website. If you have a subscription to the Chronicle of Philanthropy, there is another related story called "Telling Moving Stories."

Social Network 50

Social Network Nptech Tag Network 50

Qgiv

OCTOBER 5, 2021

Conduct post-campaign analysis. Get Qgiv’s Campaign Analysis Worksheet! Measurable: Choose metrics that will help you know whether you’ve met your goal or not. You can show that impact by sharing a human story. This allows you to give your donors a story with a beginning, middle, and end! Tell a story.

Campaign 69

Campaign Practice Giving Social Media 69

Amy Sample Ward

FEBRUARY 24, 2011

We had simple goals, and defined our metrics only as they related to grant deliverables or obvious data, like: we will launch programs in 3 schools, or we will feed 500 families. Now, we evaluated tools based on who was using them, and how. Our strategies are focused on clear goals and metrics. Analog Strategies.

Slides 213

Slides Nptech Digital Case Study 213

ASU Lodestar Center

MAY 4, 2011

However, story after story pointed to pressures from donors for nonprofits to invest as little money as possible in administration and fundraising. In their quick-takes on "making smart donations," media stories frequently tell donors to pick the charity that spends the least on administration and fundraising. But thats okay.

Teach 90

Teach Ratio Student Classes 90

NTEN

JUNE 18, 2009

ROI -- or Return on Investment -- is a pre- and/or post-evaluation process and analysis of three factors: benefits, costs, and value of a specific technology purchase over time. If you approach ROI as a financial analysis only, you're missing the point. Metrics are a unit of measure. ROI Story Telling.

Measure 76

Measure ROI Technology Metrics 76

NTEN

MAY 27, 2010

BAM, time to tell the story. Facebook, LinkedIn) Blogs offer a human voice, newsworthy information and experiences, and a forum for feedback -- and empower supporters to engage with and share ideas around your stories and news. I shared some thoughts about using Social Network Analysis tools to analyze your Twitter network.

Social Media 62

Social Media Media Cancer Social 62

Bloomerang

JULY 31, 2021

Whether you are new to grants, and re-evaluating how your organization seeks out grant funding, Rachel Werner will go through what you need to know to become more grant ready. And the SOAR analysis, I think, is a great brainstorming tool because this can really incorporate feedback from all different folks. What was the story there?

Grant 119

Grant Build Video Strategy 119

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Too many people are still wanting to "manage" the visitors experience, and I think these two metrics speak to the ways that the Web is. via Kevin Gamble (see larger here ).

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

The study’s author, Matthias Lufkens , says that the most successful organisations are those that use Twitter to make connections and tell stories, not just broadcast news. One recent project is a real-time analysis and data visualization of the post2015 conversation on Twitter. UN Refugee Agency (@Refugees) January 13, 2014.

Policy 103

Policy Social Media International News 103

Connection Cafe

DECEMBER 5, 2017

Data—the capture, analysis, and use—can be overwhelming. Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. Data to help tell the story of the mission—through outcomes and impact. Am I using the data I have to its fullest advantage?

Analytics 33

Analytics Data Analysis Metrics 33

Nonprofits Source

OCTOBER 11, 2017

To a large extent, understand the market forces at play that help or hurt your chance for success; think SWOT analysis and marketing mix. A good framework to follow, especially if you want to show the impact your nonprofit makes , goes something like this: Give an example of a success story by highlighting results.

Process 98

Process Content Digital Marketing 98