The Modern Nonprofit

MARCH 26, 2024

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach.

Support 52

Support Donor Community Retention 52

Achieve

APRIL 28, 2022

should include multiple ways and opportunities for donors to receive communication, participate in activities, and contribute to your cause. Target the approaches and channels where your donors and potential donors are already active and receptive to your messaging. Multiple active (e.g., People have different love languages.

Donor 59

Donor Tips Online Gift 59

M+R

FEBRUARY 5, 2021

And, unfortunately, the reverse is also true—what seems like a minor drop-off in your mid-level acquisition or retention rates can create enormous drag on your revenue. . Do newly acquired mid-level donors retain at higher rates? First, your active mid-level donors, who you want to retain and upgrade. Goals + strategies.

America 105

America Digital Audience Channel 105

Allegiance Group

MAY 1, 2024

Before anything else, conduct a comprehensive analysis of your donors’ demographics and psychographics. Our team recommends employing appends such as age demographics, number of children in the household, interests and hobbies, and communication channel preferences for maximization. We’re here to help!

Campaign 52

Campaign Guide Fundraising Storytelling 52

AccelEvents

JUNE 24, 2021

Creative engagements will be the key to capturing attention and keeping virtual audiences active and engaged with your brand. Through strategies such as attendee segmentation, tailored communication, behavioral activity tracking, lead scoring, and automation, an event marketer can architect a pathway towards sustainable and tangible growth.

Guide 93

Guide Virtual Registration Platform 93

Qgiv

JANUARY 12, 2023

Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates. What platforms are they active on? You should also work to develop your brand’s voice and language across your social media profiles. When you make your audience persona, first consider your current donors.

Social Media 52

Social Media Strategy Media Donor 52

Connection Cafe

NOVEMBER 6, 2018

Sending direct marketing pieces or starting your phone calls too early will draw attention away from your other fundraising activities. You’re missing the mark if you’re structuring your day of giving to appeal predominantly to younger demographics. With the right messaging, you’ll win big with this demographic.

Giving 22

Giving Gift Demographics Donor 22

Connection Cafe

MARCH 11, 2014

The shifting demographics of the population will have a great impact on the creative economy. These changes will increase attendance rates, deepen audience engagement , and encourage more individuals to donate to their efforts. Such barriers include language, cost, transportation, and perception.

Arts 39

Arts Culture Audience Wisconsin 39

Tech Soup

APRIL 2, 2012

You can build applications using any language, tool or framework. We'll cover the back-to-basics of successful email marketing including audience surveys and demographics, improving CTR, benchmarking yourself, open rates, and list "churn." And it works for nonprofits too! Claire Sale.

Conference 44

Conference Technology San Francisco Disaster 44

Forum One

JANUARY 26, 2024

These SEO tools provide insights into search queries, allowing you to delve into search intent and understand what people are actively searching for, to uncover popular and relevant keywords aligned with your nonprofit’s mission. From there, utilizing free tools such as Google Keyword Planner and Google Search Console is crucial.

International 90

International Strategy Search Structure 90

Qgiv

DECEMBER 14, 2023

Gather data Gathering data on donor preferences, demographics, giving background, and other applicable information can aid you in forming donor segments based on factors they find meaningful. Consider including urgent, actionable language to capture your donors’ attention. Include action words. Avoid all caps and exclamation points.

email 64

email Fundraising Nonprofit Test 64

Neon CRM

MAY 31, 2023

Effective donor management aims to build strong, long-lasting relationships with donors, increase retention rates, and ultimately, secure ongoing financial support for an organization’s mission and programs. Engagement This is the stage where a potential donor begins actively reaching out to your organization looking to get involved.

Donor 52

Donor Management Guide Retention 52

Neon CRM

SEPTEMBER 7, 2023

When you collect information about your donors—including elements like their demographics, their background, and their history with your organization, you can use that information in all kinds of ways. How do you know what stories, images, and language to use in your upcoming campaign? Here are three examples of how it can work.

Data 98

Data Management Database Nonprofit 98

Bloomerang

OCTOBER 16, 2023

These solutions optimize and expand your fundraising and donor stewardship activities to help form long-lasting relationships. Along with storing donors’ contact and demographic information, this technology helps build relationships with supporters by saving previous engagement data, such as past donations or events attended.

Database 83

Database Donor Guide Software 83

Bloomerang

AUGUST 21, 2021

CFRE will explain how fundraisers can persuade ‘powers that be’ that they should actively promote legacy giving, even (especially) now. In addition to being super active in her San Francisco nonprofit community, she also does a lot, including teaching a CFRE class. Claire Axelrad, J.D., Claire: Absolutely. Steven: All right, cool.

Video 131

Video Giving Gift Donor 131

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 26, 2015

One in three recipients clicked through to the playlist, the highest click rate for a link sent by text message that DoSomething’s data scientists had ever seen. We also didn’t segment according to activity or demographics. It’s about reflection and improvement.

Culture 50

Culture Impact Learning Create 50

Bloomerang

NOVEMBER 13, 2021

Maybe I am teaching computer classes, or English as a second language classes, maybe I’m teaching those and I have 10 students. So, if I provide 10 English as a second language or 10 computer literacy programs a year for 10 people, let’s just say that’s 100 pieces of content, that’s service. Ask “So what?”

Report 82

Report Measure Process Impact 82

ASU Lodestar Center

OCTOBER 7, 2011

These programs are often developed to meet the needs of the youth they serve, and demographic shifts throughout the US suggest most programs will serve Latino youth, if they are not already doing so. A young person’s spiritual development impacts his or her identity formation, resilience, delinquency rates, and overall wellbeing.

Research 74

Research Program Time Children 74

Bloomerang

AUGUST 13, 2021

Carlyn Schulzke and Matt Hayes will discuss how current data on donor demographics impacts major-gift donations with specific emphasis on simple, safe and secure methods of attracting and engaging with cryptocurrency donors. For many of us, it’s new language. Demographic data, like who are these people? Thank you, Matt.

Method 113

Method Video Giving Nonprofit 113

Neon CRM

JULY 27, 2023

Here’s how to approach the goal of boosting engagement in a SMART way: Specific : Increase donor engagement with fundraising activities Measurable: Increase fundraising email open rates and social media followers by 20%. Increase email click through rates by 5% and social media engagement from comments, shares and likes by 10%.

Communication 52

Communication Develop Calendar Conservancy 52

Bloomerang

AUGUST 13, 2021

Carlyn Schulzke and Matt Hayes will discuss how current data on donor demographics impacts major-gift donations with specific emphasis on simple, safe and secure methods of attracting and engaging with cryptocurrency donors. For many of us, it’s new language. Demographic data, like who are these people? Carlyn: Awesome.

Method 52

Method Giving Nonprofit Gift 52

Bloomerang

JULY 2, 2021

Super, you know, active in the nonprofit community, down in Houston. Now, if you’re saying in your head right now, “We have five volunteers,” or, “because of the pandemic,” you know, “some of our volunteers are not active with us,” this is the perfect time to re-engage those volunteers.

Virtual 118

Virtual Communication Video Newsletter 118