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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

But it’s worth it, because when you optimize your content, it acts as a kind of sleeper agent working to bring more awareness and support your way. Do not ignore image alt text and accessibility: The little alt text box you see when you insert an image into your post is not to be ignored. 2) Anchor text While you might hear “Ahoy!”

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Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising

The Modern Nonprofit

Understanding The State of Data Privacy In an era where data breaches headline news regularly, the consciousness around data privacy has reached an all-time high. Individuals are more aware and concerned about how their personal information is used, shared, and protected.

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Is climate change action the new face of natural disaster relief?

Candid

As extreme weather makes front-page headlines year-round, each news cycle brings fresh evidence that we are living in unprecedented times. Awareness of the critical relationship between climate change and natural disasters and that to address one means engaging with both is a crucial test for the sector. That is no longer the case.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

What you need to get a Google Ads Grant Account: Google for Nonprofits You access the Ad Grant application through Google for Nonprofits, so having a Google for Nonprofits account is a prerequisite. TechSoup will issue you a token number that unlocks access to various products and services, not just Google for Nonprofits. (It

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Google’s AI Search Experience: What advertisers need to know

M+R

Meanwhile, advertisers (including many nonprofits) derive huge value from being able to serve ads on search and those web placements… and hopefully all of this benefits users with free or discounted access to a thriving open web. In short, it’s an ecosystem that provides value all around. Looking to build your brand? M+R can help!

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Post-Pandemic: Rebuilding Your Volunteer and Financial Base

Bloomerang

Reading the headlines it seems that the government has stepped in to help the nonprofits sector survive. Here’s a useful list of resources and access points to help your nonprofit today. The Community Foundation Public Awareness Initiative. Rebuilding the financial base: resource opportunities for post-pandemic grants.

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How to Audit An AdWords Campaign

Media Cause

A strong paid search campaign can help your nonprofit reach new audiences and awareness, drive qualified leads for those searching for related keywords and ensure you’re top-of-mind as folks navigate their daily digital lives. See What Google Recommends Google has a handy recommendations tab you can access through your Google Ads account.

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