Tech Soup

APRIL 17, 2012

NTEN, Common Knowledge, and Blackbaud just released the 2012 Nonprofit Social Networking Benchmark Report. 98 percent of respondents have a Facebook page with an average community size of over 8,000 fans. Average Facebook and Twitter communities grew by 30 percent and 81 percent, respectively. Tweet It!]. Tweet It!].

Social Network 56

Social Network Benchmark Report Network 56

NTEN

APRIL 5, 2012

You can now download the 2012 eNonprofit Benchmarks Study , just released at the 2012 NTC by M+R and NTEN. That's just one of the fascinating bits of analytics from the " 2012 eNonprofit Benchmarks Study ". The average nonprofit Facebook fan page had 31,473 users, defined as people who “Like” a fan page.

Benchmark 64

Benchmark NTC Studies NTEN 64

Nonprofit Tech for Good

NOVEMBER 29, 2014

2014 Nonprofit Benchmarks Study :: Download. 2014 Online Benchmark Report :: Download. 2012 State of Social Media Use in Australian Nonprofits :: Download. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube' Most of the reports listed are based on U.S. Published by M+R and NTEN.

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Social Media Report Media Australia 231

Care2

APRIL 3, 2012

I have been waiting to get my hands on the latest 2012 Social Networking Benchmark Report because it’s one of the only comprehensive surveys that provides a good overview of how nonprofits are utilizing social media to brand themselves online, connect with new supporters, and raise money. Facebook pages.

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Social Media Report Media Social 78

Care2

APRIL 11, 2013

A few days ago, I reported some of the juicy details from the 2013 eNonprofit Benchmarks Study that was just released showing data from 2012. Despite this growth, email lists continue to dominate in size (no real surprise here), and Facebook remains the larger social media presence for most groups.

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Facebook Twitter Benchmark Social Media 69

TechImpact

NOVEMBER 22, 2013

While this NTEN eBenchmark Study is from 2012, the data continues to grow and support the future of nonprofit technology, and comparing years can lead to newly occurring trends. These numbers increased from 2011, which showed only 103 Facebook fans, 29 Twitter followers, and 10 mobile subscribers for every 1,000 email subscribers.

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Fund Technology Benchmark Mobile 117

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study. By: Rebecca Shore.

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Benchmark Social Media Global Project 103

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Q: I missed the webinar.

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Metrics Facebook Question Benchmark 64

Nonprofit Tech for Good

MARCH 15, 2015

2015 Nonprofit Benchmarks Study :: Download. 2012 State of Social Media Use in Australian Nonprofits :: Download. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube' For Nonprofits in the United States: 1. 2015 Diversity in Giving Report :: Download. Published by Blackbaud. Wirth Consulting.

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Social Media Report Media Fundraising 100

Nonprofit Tech for Good

MAY 20, 2016

2016 Nonprofit Benchmarks Study :: Download. 2012 State of Social Media Use in Australian Nonprofits :: Download. Published by the Public Interest Registry and Nonprofit Tech for Good. 2015 World Giving Index :: Download. Published by the Charities Aid Foundation. For Nonprofits in the United States: 1. Published by M+R and NTEN.

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Social Media Report Media Asia 173

Care2

APRIL 9, 2014

It''s no secret that the nonprofit community has seen a steady decline in email open rates, click-through rates, and email page completion rates, which was also confirmed by the 2014 eNonprofit Benchmarks Study. For example: Fundraising messaging response rates were down 11% from 2012 levels to 0.07%. billion email messages, 5.6

Rate 75

Rate email Advocacy Social Media 75

NTEN

APRIL 10, 2012

As you may have heard, we released the 2012 Nonprofit Social Benchmarking Report at the NTC last week. Learn more and register today The report addresses questions like: How many Facebook pages does the average nonprofit maintain? > Free for everyone! How many followers do nonprofits have on Twitter?

Social Network 65

Social Network Network Social NTC 65

Amy Sample Ward

JUNE 6, 2012

Salesforce had acquired collaboration tool company Stypi in May 2012, as well as social media monitoring platform Radian6 in March 2011." The price is lower than the recently reported $800 million figure, but still a formidable investment from the enterprise software giant, which is on a seemingly never-ending acquisition spree.

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Web San Francisco Bookmarking Search 117

Amy Sample Ward

JANUARY 24, 2012

You may recall that the NTEN community recently helped us raise over $15,000 to host more local events throughout 2012. One of the things we wished for as we navigated the campaign: benchmarks. We learned so much while running that campaign, but we also made lots of mis-steps along the way.

Web 117

Web Indiana Case Study Bookmarking 117

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2014

Why did you decide to do a crowd-funding campaign in 2012? In 2012, President Obama responded to the activism, passion, and residency of the Dreamers, by issuing Deferred Action for Childhood Arrivals (DACA) to protect them from deportation and provided them with temporary work visas. What were your results? Your strategies?

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Results Foundation Community Learning 112

Nonprofit Tech for Good

JULY 3, 2015

2015 Nonprofit Benchmarks Study :: Download. 2012 State of Social Media Use in Australian Nonprofits :: Download. Most of the reports listed are based on U.S. nonprofit research, but Nonprofit Tech for Good would also like to add similar reports from other regions of the world. For Nonprofits in the United States: 1.

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Social Media Report Media Fundraising 100

NetWits

APRIL 26, 2012

In addition to Frank Barry’s recent post on why you need a recurring giving program , the just-released 2012 eNonprofit Benchmark study found that online monthly giving is growing at a much faster rate than one-time giving. The Nomensa report offers a great example from Cancer Research UK : 2) Offer the opportunity to “join the club”.

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Websites Online Donor Cancer 207

Care2

DECEMBER 30, 2012

According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S. As you have probably experienced yourself, raising money for your nonprofit campaign on social media is like pulling teeth.

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Social Media Raise Money Media 78

Tech Soup

APRIL 2, 2012

" In addition, we'll be blogging here, tweeting updates on Twitter , and posting updates to Facebook , so stalk us for links to golden nuggets of tech wisdom. "The Online Nonprofit Technology Conference will let you connect with. your peers and learn the skills you need to put technology to work for. Claire Sale.

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Conference Technology San Francisco Disaster 44

Connection Cafe

JULY 12, 2013

Each time a participant uses online tools to send an email, post a link to their Facebook page or update their fundraising page, your organization has an opportunity to connect with them about their efforts, your mission and the impact they are making. Ease-of-use plays an important role in participants raising more online as well.

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Online Fundraising Metrics Benchmark 38

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2012

The presentation draws from a 2012 survey of the “ Always On Generation ” that provides insights from experts on the benefits and drawbacks of a hyperconnected life and how it is rewiring the young people’s brains. What will the future 2020 be like?

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Network Work System Teen 110

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2012

Through monthly phone calls and a closed Facebook discussion group, I tested (“try to vary the type content each day of the week”). Reporting begins with benchmarking. In October, Facebook introduced new features on the analytics pages. What’s Next: 2012 Social Media Week DC. Peer Learning Takeaways.

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Social Media Media Social DC 96

NonProfit Hub

MAY 12, 2014

In 2013, internet users donated more than any previous year, with online giving up 14% since 2012. And lest you think social media is a waste of time, the study showed that organizations’ annual social growth is also on the rise, with the average number of Facebook fans increasing 37% and Twitter followers increasing 46%. More than 5.5

Online 55

Online Giving NPO Paypal 55

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

Trying to provide all the proper links and information within our microsite and Facebook application proved too cumbersome, and so we chose to go with a user flow that included a pledge, followed up with an e-mail offering all the details and links to get the precise information needed for a participant’s location. For donation: 120.

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Hurricane Measure Social Media Pledge 97

Tech Soup

SEPTEMBER 4, 2014

Since both apps allow you to share your video creations on other sites (such as Twitter and Facebook), Instagram and Vine videos are a low-cost and low-tech way to create and share short videos with any audience. You can also share Instagram videos on Facebook, Twitter, and other channels. Vine is the other popular short video tool.

Audience 58

Audience Video Camera Library 58

NTEN

OCTOBER 23, 2012

Also coming up in November is the 2012 Nonprofit Software Development Summit , Aspiration 's "Annual NPTechie Love Fest". Findings from the Donor Engagement Benchmark Study include: Nearly half of the survey respondents (47%) give a majority of their annual total donation amount to the charitable organization with whom they're most engaged.

Award 61

Award Oregon Fundraising New York City 61

Connection Cafe

JUNE 27, 2013

In fact, they may outperform new participants by over 6x according to Blackbaud’s 2012 Peer-to-Peer Fundraising Benchmark Study. Post similar “thank you” and “great job” messages to Facebook and Twitter. It’s a busy time. But consider this: Returning participants raise more money. Add pictures from the event.

Survey 36

Survey Calendar Retention Celebrate 36

Connection Cafe

SEPTEMBER 6, 2017

To put that in perspective, the year before the first #GivingTuesday in 2012, there were just $6.6 Once you understand what actions you want to drive on the day, set milestones and benchmarks for success. Social media posts (including SnapChats, Instagram Stories, and Facebook Live videos). Blackbaud processed more than $47.7

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Campaign Create Giving Org 48

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Their marketing has tangible results: in 2012 alone they raised $33 million, and over $8 million of that was raised through their online fundraising platform. They do it on Facebook, Twitter and Instagram as well as on their blog, their website and in their email marketing campaigns. Pencils of Promise is also very good at this.

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Charity Lesson Marketing Digital 128

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Online giving was up 14% in 2013, with monthly giving revenue up 25% compared to 2012. Response rates were down in 2013 for both fundraising emails (down 11%) and advocacy emails (down 25%) compared to 2012 levels.

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Benchmark Studies Report Advocacy 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. 2012 Nonprofit Social Networking Benchmark Report [INFOGRAPHIC] guest post by Frank Barry. 6 KEY FINDINGS FROM THE 2012 NONPROFIT SOCIAL NETWORKING REPORT…. Tweet It!]. Tweet It!]. Tweet It!].

Social Network 106

Social Network Benchmark Report Network 106

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

Some struggle to find an attainable number. Benchmarking comparing your organization’s past performance to itself or doing a formal or informal analysis of peer organizations can help. It also helps to break down your goal into monthly or quarterly benchmarks. Acquire 100 new donors through Facebook Causes by June 30, 2012.

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Social Media Media Social Chart 129

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. What a lost opportunity to convert their donors into Facebook Fans, Twitter and Pinterest Followers, and blog subscribers!

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Campaign Online Fundraising Social Media 263

Amy Sample Ward

MAY 6, 2012

—– The first week of April was like an annual family reunion for the nonprofit technology community as the 2012 Nonprofit Technology Conference (NTC) converged on San Francisco. Socializing isn’t just for Facebook. You can read the post and join the conversation on the SSIR blog , or read the post in full below.

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Conference NTC Technology San Francisco 197

Nonprofit Tech for Good

MAY 29, 2012

Last month I donated online to 25 of my 32 Favorite Nonprofits in celebration of reaching the benchmark of following 100,000 nonprofits, nonprofit staff, and nonprofit service providers on Twitter. What a lost opportunity to convert their donors into Facebook Fans, Twitter and Pinterest Followers, and blog subscribers!

Campaign 109

Campaign Online Fundraising Social Media 109

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

2013 eNonprofit Benchmarks Study. Key Finding: Online nonprofit fundraising is on the rise, with explosive growth in sustaining gifts and a larger audience of supporters reached through social media networks like Facebook! The report provides benchmarks for FB and Twitter, including engagement rates and fan growth rate.

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Studies Research Attention Data 112

Tech Soup

JUNE 10, 2016

In its 2012 State of Nonprofit Data Report , NTEN identified the four common types of data used by nonprofits: Financial and operations: income and expense tracking, number of volunteer hours, or amount of cash in hand. Nonprofit data comes in many forms. Image 1 : Reed George / CC BY-SA.

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Data Organization Fundraising Database 37