Your Brain On Good Stories: Why Storytelling Matters For Nonprofits


Your brain loves a good story. There is a distinct chemical reaction that happens in one’s brain when they’re reading a compelling or interesting story. This same chemical is also created when you’re reading stories. What’s your story?

Brain 190

4 Steps to Creating Your Nonprofit’s Storytelling Strategy

Connection Cafe

Does your nonprofit have a plan for storytelling this year ? The truth is that nonprofits are still not using storytelling as strategically as they could be. In other words, storytelling is an ad-hoc activity that happens on the side. Storytelling can be used support your organization’s advocacy, communications, marketing, and fundraising efforts by helping you build stronger connections with your audience. Step 3: Find Your Stories.

The Truth About Nonprofit Storytelling

Connection Cafe

So forgive me, but I just don’t get this “new” idea being proclaimed from the rooftops about storytelling. Don’t misunderstand—I believe storytelling is absolutely critical for fundraising success. But that’s not a new idea; in my lifetime, fundraisers have always been storytellers.

Harnessing Your Organization’s Story: The Missing Ingredient in Nonprofit Storytelling

Connection Cafe

Although many organizations are telling their stories these days, there still seems to be something missing from their stories. What’s missing is what makes a story truly great – empathy. Yet, all too often we are missing this opportunity with our stories.

Engaging Millennials for Nonprofit Storytelling

Connection Cafe

One way to show Millennials how their support is making a difference is by cultivating relationships through communications, and specifically by telling stories. Stories naturally demonstrate impact in a tangible way and when they are told well, they make the reader feel like the hero.

How Nonprofits Can Use Storytelling to Boost Donor Retention

Connection Cafe

The best content to accomplish this is stories. Stories show donors their impact in action and clearly demonstrates how, through giving, a donor has helped solve a problem or meet a need. This does not have to be a long story.

Eight Times For Storytelling

Eric Jacobsen Blog

"Stories strengthen communications and presence for leaders," explains Kristi Hedges , author of the book, The Power of Presence. She recommends you consider adding stories to your communications when you : Want to motivate others and paint a picture of what's possible.

Book Review: Nonprofit Storytelling in a Digital Age

Beth's Blog: How Nonprofits Can Use Social Media

My colleague, Julia Campbell, has just published a book, “ Storytelling in the Digital Age: A Guide for Nonprofits ” and was kind enough to share an advanced copy. Part Three provides tips on the digital tools you need to use to share your stories with supporters.

Digital Storytelling with Yash Mori


What makes a great story? What makes a great storyteller? With any story that I hope to tell in the future, or am telling now, I want it to be grounded in the truth of the community and be grounded in the community itself. It’s important to make sure that we have buy-in from the community, that the community is supportive of how we're telling the story, why we're telling it, and whose lens we're telling it through.

Story-Led Change: A Photojournalist’s Thoughts on the Power of Storytelling

Connection Cafe

I was lucky enough to sit down with Sean Sheridan , photojournalist, author and speaker who has spent nearly two decades elevating people and brands through storytelling, to learn more about his focus on storytelling through imagery and how his work amplifies the cause-minded organizations he partners with. I go to places where there’s hardship and conflict and find stories of hope, change, and transformation. Incorporating Images for Impactful Storytelling.

3 Things I learned about Storytelling While Writing The Storytelling Non-Profit

Connection Cafe

I remember telling him that I was ready to write a book on storytelling. Now, in April 2016 I’m finally able to share that book with the world – The Storytelling Non-Profit: A practical guide to telling stories that raise money and awareness.

Four Reasons Nonprofit Should Consider the Authentic Storytelling Method

Beth's Blog: How Nonprofits Can Use Social Media

Four Reasons Nonprofit Should Consider the Authentic Storytelling Method. This is why TechSoup has run a storytelling campaign for the last seven years. Here are four reasons to consider an Authentic Storytelling approach when creating your story. Storytelling

[INFOGRAPHIC] The Elements of Effective Storytelling

NonProfit Hub

Storytelling is such an important feature for those looking at new ways to market themselves. And for nonprofits, the opportunity to build a donor base using stories is evergreen. Let’s look at how you can take advantage of effective storytelling.

Designing for Good #3 – Best of 2016 Nonprofit Storytelling

Connection Cafe

For this Designing for Good episode, we’re showcasing the best examples of nonprofit storytelling of 2016. Timely, but why is nonprofit storytelling such a hot topic these days ? Stories like: A candid testimony of an nonprofit’s impact on a real person’s life.

Core Components Of A Story

Eric Jacobsen Blog

Being a good storyteller will serve you well in your leadership role. "A A story with a business impact can be as short as one sentence. Elemental : A story often has elements including a hero, challenge, journey, resolution, change, and call to action.

Story 52

How and Why Stories Can Bust Nonprofit Silos

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: Digital storytelling is key to fundraising success, but using a storytelling lens in your organization can have further benefit of busting organizational silos. How and Why Stories Can Bust Nonprofit Silos – Guest Post by Miriam Brosseau and Stephanie Corleto .

Story 117

Hone Your Craft: The Art of Nonprofit Storytelling

NonProfit Hub

Everyone has a favorite story. Whether it comes in the form of a book, a comic, a movie or a video game, we all have stories that we like and ones that we decidedly dislike. Some of our favorite stories are fiction, and some of them are nonfiction.

The Importance Of Including Storytelling In Fundraising Message


With this in mind, a recent post … Continued The post The Importance Of Including Storytelling In Fundraising Message appeared first on Tech Impact. Blog Fundraising Social Tech funding message story telling

An Introduction to Nonprofit Storytelling

Wild Apricot Blog

Including an emotional story in your messaging can inspire your supporters to take action. Here's an introduction to the basic elements of nonprofit storytelling from the expert on the matter, Vanessa Chase. storytelling

Sharing Your Story: How to Engage Donors with the Philanthropic Impact of Their Gift

Connection Cafe

Stories provide great content pieces for your organization to report backs to donors. Stories perfectly illustrate impact in action. 3 storytelling techniques to effectively communicate donor impact: Share impact through pictures.

Gift 200

How Will Tracking Outcomes Help Your Organization’s Story?

Connection Cafe

And by asking those questions and looking through the outcomes lens for all of our initiatives, our results story began to demonstrate real impact. Take a look at the story for the same program, now with a new results focus: How do you change your story and focus on results?

Track 207

Transmedia Storytelling at SXSW Interactive

Connection Cafe

This week at the 2012 SXSW Interactive Conference, I noticed another theme that is a facet of multichannel communications: Transmedia Storytelling. Over one million people engaged with games that helped tell the story and average engagement time online was around 24 minutes!

Q&A With Best Selling Author And Expert Storyteller, Paul Smith

Eric Jacobsen Blog

Paul Smith Paul Smith's book, Lead with a Story , is one of the top 10 books I recommend every leader should read. In his book, Paul demonstrates how storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success.

How To Sell Using Storytelling

Eric Jacobsen Blog

Last month brought the much anticipated release of Paul Smith 's new book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. Storytelling is a skill.

Report: Digital Storytelling for Social Impact

Beth's Blog: How Nonprofits Can Use Social Media

I don’t have to tell anyone who reads Beth’s blog about the value of storytelling. Few would deny that storytelling is a powerful tool for inspiring action and influencing thought leaders, donors, and decision makers. There often isn’t a strategic approach to story collection.

Design Your Website To Tell Captivating Stories


Everyone loves a good story. According to a recent post from Nonprofit Hub, nonprofits can use their website to tell stories about the organization’s mission and efforts, but only if it is designed correctly. Smart web design allows site viewers … Continued The post Design Your Website To Tell Captivating Stories appeared first on Tech Impact. Blog Leadership Tech nonprofit online storytelling web design websites

Ten Reasons To Use Storytelling In The Workplace

Eric Jacobsen Blog

Eric Jacobson on Leadership and Management Paul Smith Storytelling Telling Stories Workplace

The Five Steps to Telling a Beautiful Story


Storytelling is a critical part of what we do as volunteer coordinators. Join the conversation today as we share five key step you''ll need to take if you hope to tell beautiful stories as you recruit volunteers

Story 155

Using the Power of Story to Run a Successful Peer-to-Peer Campaign

Connection Cafe

But the one thing that is not often provided is a tool to help fundraisers tell their personal story. They have to formulate their personal story, or as Marshall Ganz has termed it the “story of self.” These two parts of the story are usually easy for people to articulate.

Story 206

Mobile Storytelling: An Evolving Story


Now we have smartphones, whose data, when strung together forms the story of our lives. My Story. I can’t remember when I first heard, our identity is the story we repeat to ourselves. Our Stories. Today we have a wild abundance to the ways we collect our stories.

Hatch: A Tool for Digital Storytelling for Social Impact Launches

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth : Over the past six months, I’ve been on an advisory group for project that my colleague Jay Geneske at the Rockefeller Foundation has spearheaded to help build the capacity of nonprofits in storytelling skills. Your CEO as Master Storyteller. Storytelling

Ten Reasons For Embracing Storytelling As A Business Tool

Eric Jacobsen Blog

Eric Jacobson on Leadership and Management Lead With A Story Paul Smith Storytelling

How To Use Stories To Raise Money On Social Media


Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. You can collect fantastic, compelling stories, but if no one hears or sees them, they fall flat.

Money 204

5 Biggest Nonprofit Storytelling Mistakes to Avoid

John Haydon

Whether told face-to-face with a major donor, in a thank you video, or in your fundraising emails, stories are the most powerful tool in your fundraising and marketing arsenal. That’s because human beings are hardwired for nonprofit storytelling. We are, as a species, addicted to story. The post 5 Biggest Nonprofit Storytelling Mistakes to Avoid appeared first on John Haydon.

8 Tips for Social Video Storytelling


Amy DeLouise is a video director-producer who specializes in telling real people stories that help nonprofits and companies tell their brand story. 1 – Tell a Story. The story must be compelling in a close-up medium.

The Power of Storytelling with Storify - Third Sector Today

AFP Blog

The Power of Storytelling with Storify - Third Sector Today : "Pack one powerful punch by combining the strength of all your social media platforms. Storify is where social media comes together to, yes, tell a story! This application affords you a very easy way to enhance storytelling and increase productivity." ''via Blog this

A Good Story Contains These Seven Elements

Eric Jacobsen Blog

Eric Jacobson on Leadership and Management Kristi Hedges Leadership Stories Storytelling

Story 52

Ten Reasons To Embrace Storytelling As A Business Tool

Eric Jacobsen Blog

Eric Jacobson on Leadership and Management Leadership Paul Smith Stories Storytelling

Grant Writing and the Perfect Storytelling

Tech Soup Blog

Evening meals sometimes went on for hours as we continued our storytelling. We are surrounded by stories: our own story, the stories of our families and friends, and the stories of the work we do every day. Start Your Grant Proposal with a Story.

Grant 80

Video Storytelling Made Easy with Adobe Spark

Tech Soup Blog

But what really makes a story shine is a strong, concise message, told in a way only your unique perspective and voice can. Are you telling a personal story, creating a fundraising pitch, inspiring others to care about a cause , or teaching potential customers about your business?

Adobe 88