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An Open Source Website Personalization Tool for Mission-Driven Organizations

Forum One

An increasingly central MarTech approach to achieving this impact is through website personalization, a strategy that centers on the behaviors and interests of individual website visitors. When incorporated within a larger content strategy, an effective digital personalization strategy can result in tangible, increased user engagement.

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Personalization for Better Engagement

Forum One

Website personalization relies on data to optimize the content on a website to cater to a particular visitor. Optimizing your content with personalization allows for audiences to interact with the most applicable content for them, thus creating a better, more engaging user experience. Forum One’s website personalization tool.

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A Step-by-Step Approach to Personalization

Forum One

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. Just like the private sector, mission-driven organizations need to ensure they are providing personalized marketing and digital experiences in order to effectively engage their online audiences.

Personal 101
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Study the Data, But Eat the Cake—Put the Human Factor Forward

.orgSource

Analytics can be personalized for individual customers or users. Several providers offer open source or limited free access, which is a great way to test options. Several providers offer open source or limited free access, which is a great way to test options. Not necessarily so. The tables were turned.

Data 221
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SaaS vs. Open Source

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology SaaS vs. Open Source September 24, 2008 I just finished writing a post for the Idealware blog about choosing SaaS vs. Open source. From my perspective, the key is openness.

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Movable Type goes Open Source

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Movable Type goes Open Source December 13, 2007 This is old news, sort of. This blog (and my personal blog ) were on TypePad for years, and I rather like the MoveableType interface and feature set.

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Thoughts on the Future of Open Source and Nonprofits

NTEN

Based on my informal assessment of attitudes and interest in the NTEN community about open source software, I think there's a significant and growing number of folks and organizations who are either interested in, already using, or even evangelizing open source solutions. Current Trends.