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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them?

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The Importance of Data Analytics for Fundraising Events

Achieve

When hosting a fundraising event, such as a Math-A-Thon , silent auction , or charity gala, closely tracking data and adapting your event based on that data can drive higher engagement, participation, and donations. The average nonprofit email open rate is around 25%.

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How To Build Resilient And Thriving Teams

Eric Jacobsen Blog

Wellbeing At Work is an essential read for leaders who want to create a thriving and resilient workplace culture. To strengthen wellbeing in the workplace the book provides leaders various solutions, including a new metric to track suffering, struggling, and thriving — Gallup Net Thriving.

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

When it comes to matching gift marketing emails, you need to make your subject lines work. This should include: Minimum and maximum donation amounts Matching gift ratios Types of qualifying employees Types of qualifying nonprofits Submission deadlines And more! Here are a few examples to consider: Does your employer match?

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Supporting a Nonprofit Business Plan: A Leader’s Guide to Guiding Your Board

Neon CRM

This also works in the inverse. For example, maybe one of your board members works in the tech sector. You know better because you work with your constituents every day. You can use it to track donor behaviors based on like-minded groups. But that anecdotal evidence won’t convince the board member.

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3 Ways to Incorporate Matching Gifts Into Your Fundraising Strategy

Classy

While over 18 million individuals work for companies that offer matching gift programs, an estimated $4 to $7 billion in matching gift revenue goes unclaimed each year. . Set your organization up for matching gift success by conducting research on matching gift opportunities, setting goals for your matching gift program, and tracking data.

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

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