Forum One

MARCH 12, 2024

Wednesday at the 2024 Nonprofit Technology Conference (NTC), we’re pleased to be leading a session all about artificial intelligence (AI) for mission-driven social media. We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later.

Social Media 80

Social Media Images Video Media 80

.orgSource

OCTOBER 31, 2023

Kevin Ordonez,orgSource Managing Director of Business Strategy and I are going to explain why that’s a question everyone should be asking. Leadership, or how to navigate fast-moving digital markets and we’ll be sharing what we learned. Sponsored by Nimble AMS We’ve crafted a great educational program, but it’s not delivering ROI.

Sponsor 275

Sponsor Associations Law Hype 275

TechImpact

OCTOBER 2, 2014

Nonprofits over the last decade have further shifted their marketing efforts to the online medium. And more specifically, to social media and content marketing. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Email marketing ROI is around 4,300%.

Stats 226

Stats Content Marketing Change 226

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. Storytelling is a tool that supports various fundraising and communications strategies and goals. Start by narrowing down what you’re using storytelling for.

ROI 67

ROI Storytelling Measure Story 67

AccelEvents

APRIL 23, 2021

Event marketing strategies to leverage Hybrid events are the need of the modern marketer of today. Event Marketing Plans and Hybrid Events. Therefore, you need to address this while planning marketing ideas for events. Naturally, while there are benefits there are also challenges.

Experiment 98

Experiment Marketing Strategy Virtual 98

Qgiv

SEPTEMBER 2, 2022

Through extensive donor and market research, along with insights from supporters’ actual behaviors, she identifies ways fundraisers can leverage trends into enhanced programs and performance. And taking a wait-and-see approach to optimizing your marketing program is a sure-fire way to lag behind industry leaders.

Strategy 52

Strategy Marketing Giving Ukraine 52

AccelEvents

APRIL 23, 2021

Event marketing strategies to leverage Hybrid events are the need of the modern marketer of today. Event Marketing Plans and Hybrid Events. Therefore, you need to address this while planning marketing ideas for events. Naturally, while there are benefits there are also challenges.

Experiment 90

Experiment Marketing Strategy Virtual 90

AccelEvents

SEPTEMBER 1, 2021

If you’re an event planner and need to market your event, you might want to take advantage of some free marketing techniques that can really help promote your event. . It’s possible to effectively market your event while sticking to a budget, it just takes a little planning. Developing Your Event Marketing Plan.

Marketing 105

Marketing Virtual Sponsor Social Media 105

.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. He is also President and Managing Director of Digital Strategy for.orgSource , and my co-author of the Association 4.0 But answers aren’t enough anymore. Navigate Industry 4.0

Sponsor 221

Sponsor Associations North America Law 221

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. That’s the beauty of thought leadership.

YouTube 221

YouTube Industry Leadership Podcast 221

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. With that, let’s get started.

Strategy 101

Strategy Develop Fundraising Nonprofit 101

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

Calendar 277

Calendar Social Media Content Media 277

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

Social Media 52

Social Media Metrics North Carolina Media 52

NonProfit Hub

JANUARY 28, 2021

a well-established digital marketing automation platform ? email marketing is one of the most effective channels for nonprofit organizations. Here are 5 nonprofit email marketing mistakes to avoid. . As a nonprofit organization, email marketing should be one of your top priorities. According to Mailchimp ?

email 84

email Marketing Spam Rate 84

AccelEvents

SEPTEMBER 8, 2020

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

Virtual 95

Virtual Marketing Guide Stream 95

AccelEvents

JUNE 21, 2021

Events are a critical part of your marketing strategy. Whether you are using your event marketing funnel to promote brand awareness or to drive more sales to your business, events can be a powerful lead generation tool for marketing campaigns. . Your Event Marketing Funnel. your marketing/brand goals.

Marketing 91

Marketing Registration Map Virtual 91

sgEngage

MARCH 22, 2022

Consider this: acquiring new donors takes extensive marketing, SEO optimization, and far more pitching to even get them on your donation page, much less promise their support. . One of the best methods to increase your donor retention is to leverage your overall communication strategies. Ensure communication is a two-way street .

Retention 96

Retention Communication Donor Strategy 96

Nonprofits Source

FEBRUARY 24, 2023

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Studies show that people spend an average of eight hours and five minutes interacting with digital media per day. Create customer personas.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Google, etc.

Social Media 277

Social Media Training Train Media 277

Bloomerang

JUNE 14, 2021

They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy. What kind of digital touchpoints did you incorporate into your development strategies? These are all great adaptive strategies, but now what? . Pillar #1—No Longer Optional: Your Nonprofit Digital Strategy in 2021 and Beyond.

Digital 116

Digital Strategy Nonprofit Phase 116

DipJar

SEPTEMBER 12, 2022

Marketing your mission can be a challenge, especially when you have a lot on your plate. It’s easy to push your marketing efforts to the wayside in order to focus on other, more pressing matters. . However, learning to properly market online and offline is an important opportunity for organizations. Targeting the wrong audience.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Nonprofit Tech for Good

MARCH 24, 2011

Your nonprofit’s social media campaigns are only as good as the social media manager running them. These are just some of the required skills necessary for a successful social media manager: 1) The ability and desire to blog. That said, the best nonprofit social media managers are sharing and tweeting from location.

Social Media 264

Social Media Skills Management Media 264

Qgiv

MAY 31, 2023

By now you probably know that you should have social media accounts for your nonprofit organization (and if you didn’t, now you do). Social media is a very effective method to connect with current and potential donors. But building a successful social media campaign is more than just creating a page or posting a picture.

Social Media 52

Social Media Share Media Social 52

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The key, though, is doing it in a way that delivers maximum ROI. Select “Conversions” as your marketing objective, name the campaign, then continue on to plan your ad sets. Return on Ad Spend (ROAS) measures ROI.

Facebook 236

Facebook Fundraising ROI Virginia 236

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. As KD Paine, the queen of social media measurement says, yes we can measure social media and here's how. Bridge Conference Slides View more presentations from kanter.

ROI 78

ROI Social Media Metrics Conference 78

3rd Sector Labs

AUGUST 15, 2014

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers. Everyone wants to see their ROI.

Digital 138

Digital Data Marketing Org 138

Nimble AMS

FEBRUARY 6, 2023

If so, your organization might be missing out on your event’s ROI, making it a challenge to justify your overall events budget. Six p roven strategies and marketing tactics to boost future event registration It’s time to boost your event attendance and improve your member experience too! Leverage social media.

Registration 114

Registration Associations ROI Conference 114

Nonprofit Tech for Good

DECEMBER 13, 2010

Title: Associate Director, Digital Marketing. What was the very first social media tool your organization utilized, and when? What social media tools are you currently utilizing? We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. Who maintains your social media campaigns?

Social Media 206

Social Media Conservancy Interview Media 206

Twenti - Digital Marketing For Nonprofits

MAY 23, 2020

Top 7 Reasons Your Nonprofit Should Be Using Email Marketing. Email marketing can rapidly improve your nonprofits digital marketing strategy and help you gain donations. Email marketing provides lots of unique advantages that will benefit your non-profit. by Olivia Warnes. Access quick feedback.

email 52

email Marketing FAQ Profit 52

Pamela Grow

JUNE 28, 2023

Are you tired of feeling like a wee fish in the vast ocean of social media? According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. The numbers don’t lie! But what about reach? billion by 2025.

email 52

email Rate ROI Social Media 52

Achieve

MAY 21, 2019

Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. They’re engaging, informative, and fun!

email 52

email Marketing Strategy Registration 52

AccelEvents

SEPTEMBER 8, 2020

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

Virtual 52

Virtual Marketing Guide Stream 52

Nonprofit Tech for Good

JUNE 8, 2011

I’ve watched the early adopters of MySpace in 2005 propel themselves into the national and international spotlight using social media, and I’ve seen latecomers begin to dabble with Facebook and Twitter just this year. Posting only (boring) marketing content. Blogging is the missing piece in most social-media campaigns.

Social Media 277

Social Media Avatar Media Ratio 277

Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. Because this process can be so extensive, it’s best to partner with a team of experienced marketing experts when launching a new direct mail program. Let’s get started! Allegiance Group makes achieving direct mail success simple.

Mail 52

Mail Fundraising Nonprofit Channel 52

sgEngage

MARCH 15, 2024

Then, guided by those goals, use effective data collection tools, measure outcomes, implement improvement strategies, and promote transparency. Your team can decide which data points and KPIs matter most to your strategy and your mission. Your goal is transparency. Weaknesses : What or who or where are your challenges?

Measure 90

Measure Help Analysis Metrics 90

AccelEvents

JANUARY 13, 2022

The best kind of ROI? Social marketing is a must: Pre-event, employ a social media plan to promote your hybrid experience. And don’t stop marketing when the event is over: Post pictures and video clips from sessions. You’ll be able to take what you learned and apply it to your next event.

Tips 98

Tips Strategy Virtual Sponsor 98

Bloomerang

APRIL 6, 2021

A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised. In this article, we’ll tell you everything you need to know about the role of direct mail in a multi-channel fundraising strategy. Social media.

Mail 61

Mail Channel Strategy Fundraising 61