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Trendy TikTok Tactics for Teams

M+R

How nonprofit organizations choose to utilize trends can bring awareness to their organization, aid in calls to action, and even fundraising (we’ll save that for another day). here are some of our favorite long-lasting TikTok tactics for your organization to try. If you’re looking to boost engagement (and who isn’t?),

Team 98
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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. Is more likely to support organizations that have strong brands and social media accounts. Feels loyal to organizations that align with their values and have a positive impact on the world.

Advice 86
professionals

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Surviving Election Season: What Every Nonprofit Needs To Know Now

Bloomerang

They found that giving across these organizations increased incrementally each season, regardless of whether there was an election. Their contributions are aimed at advancing a political agenda or influencing election outcomes. You may not have an opportunity to lean into current events with humor, or cat memes. Want proof?

Meme 101
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Ice Bucket Challenge: Can Other Nonprofits Reproduce It?

Beth's Blog: How Nonprofits Can Use Social Media

2) Playing on Memes: The campaign took advantage of social media narcissism for a good cause. 3) Influencers: Pete Frates was one of the early “influencers” or what Allison Fine and called “Free Agents,” people who have large and passionate networks that they can leverage for a good cause.

Challenge 139
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Facebook Group vs Facebook Page: Which One Should You Use?

CauseVox

If you’re part of an organization or business, or even just an individual with a blog, chances are you know that you need a presence on Facebook. If you want to have one spot to share posts from a business or organization, make a Business Page. It is associated with you as an individual rather than an organization or business.

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Instagram Influencers and What We Know About Them

Connection Cafe

Online influencers are the most powerful force online today for moving awareness, advocacy, and giving. But who are the influencers you need to know, and what do we know about them? First, I’d like to recommend you look for micro-influencers in particular — i.e. those with substantial but not huge followings.

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Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman

Beth's Blog: How Nonprofits Can Use Social Media

Screencapture from Jonny Bentwood 's White Paper on measuring influence. Dave Webb said "I have always had a problem forcing something that is organic by nature into a mechanical straightjacket. A new whitepaper by Jonny Bentwood, a PR consultant for Edelman, Distributed Influence: Quantifying the Impact of Social Media.