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Five Critical Steps for Successful User Adoption

Association Analytics

Since staff turnover, leadership changes, shifting business priorities, and/or platform updates can happen at any time, it’s important to keep in mind that user adoption does not necessarily have a start or end date. Your working group could even develop after a work function or general call for volunteers.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Don’t tolerate hidden agendas, negative attitudes, or behavior that’s disruptive to the group.

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6 Ways to Prepare Your Communications for Successful End-of-Year Fundraising

Nonprofit Tech for Good

By Rosie Powers , a Strategist at Mission Minded —a branding firm that works exclusively with nonprofits, foundations, and independent schools. As summer fades into fall, end-of-year fundraising season is top-of-mind for nonprofits. Are there any key, timely motivations that you can hone in on to engage these groups?

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Want To Be a Leader? Get to Know Yourself

.orgSource

Even better, is a group of trusted colleagues who have walked in your shoes, can provide wise counsel, and will deliver constructive criticism. My colleague Joanna Pineda, CEO and Chief Troublemaker at Matrix Group International Inc., My colleague Joanna Pineda, CEO and Chief Troublemaker at Matrix Group International Inc.,

Awareness 221
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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

When you kick off your soft launch, your first email appeal to your loyal group of supporters should set the tone for the campaign, get them excited, and include a compelling call to action. Use language that creates a sense of exclusivity. Remind each donor that these perks are only offered to this select group.

Template 306
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Don’t tolerate hidden agendas, negative attitudes, or behavior that’s disruptive to the group.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Coordinating these channels cohesively – for example, telling one community member’s personal story over email, social media, and direct mail – promotes consistent messaging that reinforces the nonprofit’s brand in the supporter’s mind.

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