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The complete year-end guide to maximizing matching gifts

EveryAction

Needless to say, if you’re a fundraiser, meeting your organization’s fundraising goal is top of mind in the fall and winter. One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy. In the end, the nonprofit receives two gifts for the cost of soliciting one!

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Multi-Year Gift Agreements: Your Donor Retention ‘Ace-In-The-Hole’

Bloomerang

Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements.

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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Solving the Donor Retention Rate Issue: The Case for Creating a Board-level Donor Thank You Committee

Bloomerang

Do you know your organization’s donor retention rate? of the donors who made a gift in 2019 made another gift in 2020. That means more than half of donors who made a gift in 2019 didn’t make another one in the following year! Because according to the FEP, the 2020 repeat donor retention rate was 59.6%—whereas

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. The end of the year is a critical time for nonprofit fundraising.

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Why You Should Be Calling To Thank Donors For Their Support

Neon CRM

Calling to thank donors for their support after they give a gift can strengthen their bond with your nonprofit, leading to higher donor retention and engagement rates. The 2020 Global Trends in Giving Report , too, found that donors’ decision to make a second gift may be influenced by a personal phone call.

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