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10 Powerful Online Fundraising Ideas for Nonprofits

Nonprofit Tech for Good

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Those aboard the online fundraising train tend to not look back. Even if you’re confident that online fundraising is the right direction, it’s hard to know how and where to get started.

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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

By Maryanne Dersch , a speaker, coach, and creator of the Superstar Fundraising Academy. Making it easy for donors to find our website is crucial to fundraising. Use keywords in image titles. Instead of uploading an image with an assigned name, rename the image with your keywords. Use more video.

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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

Facebook Ads offer you lots of different objectives for your campaigns, such as reach, video views, engagement or conversions, and they’re even more sophisticated than you might think. . But if you start by testing more images, and more that are significantly different, you’ll be pleasantly surprised with the results. .

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

I also tried out a lot of math jokes on her - check out the video to see how they landed, or read on for the highlights of our conversation. To help boost engagement rates, Amy suggests using rich media like graphics and video, asking questions, and creating content that's just begging to be shared.

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How to Up Your Digital Marketing and Fundraising Game in 2017

Tech Soup

Whether you call it an annual fundraising plan or a communications road map, now is your chance to push the envelope on your ongoing digital efforts to engage constituents, grow your list, and raise money. Write less lengthy copy and better headlines. Embed a video to present a call to action. Image : denizya / Shutterstock.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Image from Flickr by Xurble. Their marketing has tangible results: in 2012 alone they raised $33 million, and over $8 million of that was raised through their online fundraising platform. charity: water is excellent at using social proof to encourage people to fundraise on their online platform.

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