Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Image from Flickr by Xurble. Their marketing has tangible results: in 2012 alone they raised $33 million, and over $8 million of that was raised through their online fundraising platform. With that in mind, here are nine marketing lessons other nonprofits can take away from charity: water.

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The Fundraising Authority

MAY 8, 2021

Do you have a strong logo and some images on every page? Format Format - Google offers three formats - text ads, video ads, and images (called 'badges'). How to Put Your Ads Grant Into Action Keep in mind that there is a learning curve with Google Ads. Do you have Google Analytics Installed? Does your site use HTTPS encryption?

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Get Fully Funded

MARCH 14, 2022

A well-defined brand supports your marketing and fundraising efforts and lets people know instantly what you’re about. Let’s break it down: Logo: Your logo is an image that gives people a feel for what your organization is about. Keep these points in mind when creating your nonprofit website. Colors: Colors are so important.

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Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Take a look: So, what does it take to get your fundraising letter right so you can raise thousands through the mail, even if this is your first mailing or if your last letter was a total flop?

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NonProfit Hub

NOVEMBER 1, 2016

When we ask for it out of order, we create anxiety in the mind of the person on the other side of the screen. They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. The same is true online. Getting the elements of your landing page in the right order.

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Tech Soup

APRIL 1, 2015

Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. Create a team-based fundraising campaign. Pin something you pinned or an image from your site. Sign up for an event or class.

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Pamela Grow

DECEMBER 14, 2023

Compare the following nonprofit year-end fundraising appeals: Our year-end fundraising campaign is right around the corner. Include images of people. Adjust emotional elements like your written appeals, images, or colors to see which version of each page drives more interactions or donations. Include images of people.

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sgEngage

MARCH 22, 2023

Charitable giving is essential to your nonprofit, but fundraising can be one of your most daunting tasks. With donations and goodwill on the upswing, it is critical to understand how to fundraise for a nonprofit. Every organization has unique goals and methods, but all fundraisers for nonprofits use common terminology.

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Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another.

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Classy

AUGUST 23, 2021

Optimize your campaign, boost your organization’s visibility, and take a sizable step toward your year-end fundraising goals with this list of quick tips. . Step 1: Upload a custom image to use as your headline. . Keep your progress bar hidden until you’ve reached one-third of your fundraising goal. Try It on Classy.

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M+R

JANUARY 26, 2023

If all you’re here for is a list of email ledes you can use for fundraising or advocacy messaging, you can go ahead and skip right to that part. In order to ground things a bit, we’re going to include an example of each type of lede from a hypothetical environmental organization sending a fundraising appeal on the topic of climate change.

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NonProfit Hub

NOVEMBER 3, 2022

When we ask for it out of order, we create anxiety in the mind of the person on the other side of the screen. They have a good headline at the top of the page, and they use a three-column layout that mirrors their branding throughout the site. The same is true online. The order of the conversation is crucial to establishing this flow.

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Bloomerang

AUGUST 28, 2021

If you are ready to ride an epic wave of generosity with an airtight end-of-year fundraising strategy join our special guest Rachel Muir. If you’re watching the recording, I hope you’re having a good day no matter when and where you are because we are here to talk about end-of-year fundraising. Rachel: Absolutely. .

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Get Fully Funded

AUGUST 1, 2022

It’s tempting to share several stories, but keep in mind that people have the attention of a goldfish (about 7 seconds) and they just won’t read a lot. Meaningful numbers will show the donor you’re doing your job and that builds trust which is the backbone of donor-based fundraising. Good images. Thanks to you.

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Greater Giving

NOVEMBER 9, 2023

They can’t find any impact measurement statistics for your nonprofit , and the images featured on your homepage are awkwardly sized and don’t readily communicate how your organization is making a difference. However, they’re met with a generic homepage that looks like it could belong to any organization. Let’s begin.

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Nonprofit Tech for Good

MAY 18, 2020

For example, a blog post recapping your most recent fundraising event is not something that there is a lot of search traffic for. RSAs allow you to supply many different headlines and descriptions, which the Google algorithm will mix and match in an effort to create the highest possible click-through rate for you.

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NonProfit Hub

AUGUST 12, 2021

Most website visitors who come to your donation page will not do so with their wallet in hand and their mind firmly made up. No images, logos, testimonials, statistics, or other supporting elements? Every assumption leaves a gap in the visitor’s mind. The visitor has already run this far—so surely they plan to finish, right?

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Nonprofits Source

MARCH 21, 2018

They bring together America’s fundraisers on one page, showing off their success whilst displaying how anyone can help them. In an average peer-to-peer fundraising campaign, 15-18% of donations are referred directly from Facebook. 45 million was raised by nonprofits through Facebook fundraisers on Giving Tuesday. Facebook Live.

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NonProfit Hub

AUGUST 12, 2021

Most website visitors who come to your donation page will not do so with their wallet in hand and their mind firmly made up. No images, logos, testimonials, statistics, or other supporting elements? Every assumption leaves a gap in the visitor’s mind. The visitor has already run this far—so surely they plan to finish, right?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

What comes to mind when you think of the word crowdsourcing either for funding or doing? And, a symphony orchestra, made headlines when they crowdsourced musician auditions for the Youtube Symphony orchestra. The presentation was followed by a discussion about how one might evaluate efforts to engage crowds. What do you track?

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NonProfit Hub

OCTOBER 20, 2015

You can dress up your brand and image as much as you want, but what’s underneath it will always be the same. Never mind that they envisioned that lawyers were gone, but newspapers were still going strong (which as a newspaper journalist and lawyer, I find quite humorous). We can also apply this to fundraising.

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Neon CRM

JULY 14, 2023

For many, the first name that would come to mind would be the Red Cross. Visuals: Also include images that journalists can use in their pieces about your organization, like logos, key personnel photos, and event pictures. Headline: Create a clear, compelling headline that covers the most important aspect of your message.

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Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). When writing your fundraising appeals, it’s important to opt for the latter.

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Bloomerang

SEPTEMBER 6, 2021

So always keep that in mind. And a peer-to-peer fundraising. So if you’re have a fundraiser, usually what is done on WhatsApp is to have a link that could you have a link to the place that, you know, you can donate money, you can send it to your contacts, and this works because. .” and I said, “No.

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DNL OmniMedia

OCTOBER 22, 2020

Real-time fundraising thermometer. In addition to encouraging donations, North Shore Animal League also enables supporters to raise money on their behalf through an integrated Blackbaud peer-to-peer fundraising tool. Check out the embedded video in the image below. Top Nonprofit Website: Mustard Seed Communities.

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Nonprofits Source

AUGUST 31, 2022

With the right design, your nonprofit’s website will be an invaluable part of your marketing and fundraising efforts. More specifically, this process involves choosing layouts, colors, images, links, and other on-page elements. The appearance of on-page elements like text and images will change from person to person.

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