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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. There was a time when associations didn’t think of their members as customers.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. There was a time when associations didn’t think of their members as customers.

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3 New Year’s Rituals for Nonprofits That Can Boost Professional Success

Beth's Blog: How Nonprofits Can Use Social Media

I had a fantastic break, including a family vacation in Hawaii, walking, hiking, quiet, and reflection. My rituals include: 1) Review the Year: For as long as I can remember, I have kept an annual professional journal, using a variation of bullet journal technique. I call it my “ To Do, To Done, Don’t Do, Reflection List.”

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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

Trust isn’t a challenge that is currently top of mind for association leaders. The Leadership ColLAB conference was an opportunity to bring professionals together around what we believe is a critical question. Could the decline in membership be a reflection of the decline in trust?

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How Nonprofit Professionals Can Manage Workplace Stress Triggers

Beth's Blog: How Nonprofits Can Use Social Media

1: Make Time Everyday for Reflection: Keep a Journal. The first step is self-awareness and that happens through tracking and observing yourself in work situations that trigger stress. One way to do this is to build in some reflection time into your day and maintain a journal. Flickr Photo by Brittney Bush.

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3 New Year’s Rituals for Nonprofit Professionals To Begin 2018 with Clarity

Beth's Blog: How Nonprofits Can Use Social Media

During the first week of January , I use the quiet time for three New Year’s rituals that help me prepare for the year ahead and identify professional growth areas. 1) Review the Year: For as long as I can remember, I have kept an annual professional journal, using a variation of bullet journal technique.

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The best way for #LOVols to grow professionally (and how to do it)

Twenty Hats

In a Circle, like-minded professionals gather to discuss common challenges, suggest solutions, and expand their overall leadership skills. Lasting six months or longer, these groups are safe spaces to grow professionally, surrounded by colleagues who share similar experiences. That was true for every member of my Circles.