article thumbnail

Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

Use data to make objective decisions based on site traffic, evaluations, sales, professional development activity, focus groups and/or other types of outreach. Evaluate Expertise Who exactly are the members of your new brain trust and where will you find them? I hope I’m preaching to the choir. First, let’s make this distinction.

YouTube 221
article thumbnail

Return on Engagement for your Community

Amy Sample Ward

Is ROI limiting our community impact? ’s focus on community, the idea of ROI doesn’t make sense. If we are after impact, we have to reevaluate the way we approach evaluation! ROI asks how many staff and how many hours; ROE asks how many posts, updates, replies or individual responses. Then or now.

Community 179
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event

Bloomerang

Because the anticipated ROI at this point is modest, smart awareness-building strategies are broad brush and relatively inexpensive. They’ve still got some consideration and evaluation to do. Again, the anticipated ROI at this point is modest so the selected strategy should be equally modest. Local demographics.

Analysis 136
article thumbnail

Which Fundraising Events Bring in the Most Money for Small Nonprofits?

Get Fully Funded

Evaluating Ideas for Fundraising Events When you’re evaluating a potential fundraising event, don’t just look at the potential revenue. Local celebrities can be a big draw to encourage attendance. You may want to host an event like this at a local restaurant that has a liquor license and general liability insurance.

Money 130
article thumbnail

Great reads from around the web on April 23rd

Amy Sample Ward

And much less than that (22%) reported that their organization had ever evaluated Return on Investment (ROI) of technology projects or programs." One of the findings that stood out to us: Only 40% of respondents reported that their organization has some type of formal technology plan.

Web 114
article thumbnail

The Five Things Corporate Sponsors Want From Nonprofits

NonProfit Hub

Invite them for a private tour of your facility and take photos for the local business journals. The most common metrics used to measure sponsorship ROI is to evaluate the amount of exposure the sponsor received throughout the campaign. How do companies evaluate a potential sponsorship with a nonprofit? What say you?

Sponsor 57
article thumbnail

Major Gifts: 16 Strategies to Raise More

Neon CRM

Once you’ve mastered this part of the process, you can expand your search outwards and evaluate donors who tend to support specific programs. They’ve given a few gifts of around $1,000 over the last couple of years, and you know they made a donation of around $7,000 to another local nonprofit last year. Why Implement It?

Gift 52