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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

An aggressive email campaign was the foundation. It began with an email appeal leading into GivingTuesday and continued with three more heading into the afternoon and evening. A second matching grant offer enabled leaders to extend the giving via two more fundraising emails the next day. Research backs this up.

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16 Ways to Grow Your Nonprofit Email List

Neon CRM

When it comes to receiving communication from nonprofits, donors have a clear favorite: Email! Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. If your nonprofit’s email list growth has been stagnant, check out the tips below.

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Lame spam roundup

Robert Weiner

Here's a random selection of strange and/or lame spams I've received recently. Sender: this is FREE with NO RISK [davidson.deangelo82@gmail.com]. Text: This page from General Board of Higher Education and Ministry has been forwarded to you by this is FREE with NO RISK: www.instantcashpros.com/?code=504d47cb5ce3e. vary widely.

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Lame spam of the day: Raw spam merge text

Robert Weiner

Some newbie spammer posted a message on my site that shows the contents of their spam merge database. I recognize so many snippets that have appeared in my spam folder over the years. { {I have|I’ve} been {surfing|browsing} online more than {three|3|2|4} hours today, yet I never found any interesting article like yours. Greetings! .|

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