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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

To make the most of new features, nonprofits must know how to create and track conversions in GA4. Accurately measuring the performance of marketing efforts is crucial for nonprofits to evaluate and optimise their strategies to make the most of precious resources. Using UTMs to track how users arrive at a website What is a UTM?

Track 251
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10 Things to Look for When Evaluating a Grant Proposal

sgEngage

Ensuring that your foundation makes impactful grants to the right nonprofit partners starts with a thorough proposal evaluation. To help you better review submissions so that you are set up for success, here are 10 items you should look for as you evaluate your grant applications. Measurement Plan. Program Description.

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How to Measure the CX of Your Website

Forum One

So how do you track how satisfied your customers are with your website? Every organization has different goals that they will need to track against, and different challenges that make tracking website success difficult. These are several KPIs that can help you begin to measure your website’s CX.

Measure 66
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How to Conduct an Honest Mid-Year Fundraising Evaluation

Get Fully Funded

When you’re halfway through the year, it’s a good time to conduct a midyear fundraising evaluation. A midyear evaluation will show you how you are doing and highlight areas where you need to improve. And you’ll know exactly how much you need to raise during that season if you take the time to do a midyear evaluation now.

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How and Why to Track Your Donor Acquisition Rate

Neon CRM

If you do, you’ll probably want to track your donor acquisition rate. Why Track Your Donor Acquisition Rate? Gauge Your Fundraising Activities Whether you’re running an ongoing campaign that’s been going on for years or are trying something new, tracking your donor acquisition rate will help you evaluate your success.

Rate 52
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What is UTM Tracking? Guidelines + Best Practices for Nonprofits 

Media Cause

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. Why is UTM Tracking so important, and what are the benefits? How does UTM Tracking Work? UTM Tracking Best Practices. How does UTM tracking work? Key Parameters.

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The Ultimate Guide to Accounting Software for Nonprofits

Nonprofit Tech for Good

Although the most popular accounting software products- like QuickBooks and SAP- handle the needs of businesses in many industries, nonprofits have a unique business model and accounting standards and require different features and functionality from accounting software. How are Nonprofit’s Financial Goals Different?

Software 299