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Embedding Purpose-Driven Communications into Email Marketing

sgEngage

Why does your museum open its doors each day? For arts and culture organizations, brand purpose is often about facilitating learning and engaging visitors in unforgettable experiences that provide educational and social value. What other museums do they follow/enjoy visiting? Get to know your subscribers and followers.

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Tagging in an Art Museum Context

Beth's Blog: How Nonprofits Can Use Social Media

The Art Museum Social Tagging Project is a group of art museums is looking at integrating folksonomies into the museum Web by developing a working prototype for tagging and term collection, and outlining directions for future development and research that could benefit the entire museum community.

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How Nonprofit Leaders Create An Authentic Personal Brand on Intsagram

Beth's Blog: How Nonprofits Can Use Social Media

One of the best personal brands that I’ve seen on Instagram from a nonprofit leader is Thomas P Campbell the CEO of the Metropolitan Museum. This shot is a painting at a museum visited during a professional conference for museums. You will see photos of Met art works as well as art in other museums. Visibility.

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Guest Post by Debra Askanase: Fill the Gap Campaign Crowdsourcing for Citizen Museum Curators

Beth's Blog: How Nonprofits Can Use Social Media

Photo by American Art Museum Note from Beth: This week I'm trying to understand crowdsourcing and nonprofits, hopefully with a crowd of other folks. It is an open study/storage facility displaying about thirty-three hundred objects from the collection of the Smithsonian American Art Museum. What is the Luce Foundation Center doing?

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What Does a Great Distributed Digital Museum Experience Look Like?

Museum 2.0

Museum technology nerds: this post is for you. I've been thinking recently about distributed content experiences--ways for people to interact with museum content (art, history, science, etc.) as they make their way through the world outside the museum. At the museum? but none of them are great. At the historic site?

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Reflections on MuseumNext and Facilitating Brainstorming

Museum 2.0

Last week, Jim Richardson and I hosted MuseumNext , a 24-hour workshop for museum professionals focused on bringing new, wild museum projects into the world. Thank you to everyone who came and helped co-create an exciting experimental event in a beautiful city. Facilitator bits. You did great.

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What's Your Leisure Identity? Does it Bring You Into Museums?

Museum 2.0

Between high-altitude hijinks, run-ins with wildlife, and very long days of hiking, I finished John Falk's new book, Identity and the Museum Visitor Experience. In other words, if you are a curious person, you will go to museums to learn new things. And the facilitator wants his friends and family to have a good time.

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