Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." It uses metrics to measure your results and help you improve your strategy over time.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. Several of us disagreed with the thesis money was the only one metric for success.

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Amy Sample Ward

FEBRUARY 23, 2010

I come across so many great conversations, ideas, and resources all over the web every day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. "Over the years, Social Media experts attempted to redefine ROI for a new era of influence. . "Over

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice? This conversation was started by.

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Amy Sample Ward

DECEMBER 2, 2009

I come across so many great conversations, ideas, and resources across the web ever day. You can join the conversations in the comments, or click through to the original posts to find what others are saying. Here are some of the most interesting things I’ve found recently (as of December 2nd).

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sgEngage

MAY 12, 2023

To boost revenue for your event and ROI for your sponsors, look for auction software that offers a way to easily track paid and in-kind sponsorships as well as ways to match sponsor contributions to public displays, such as logo sizes. To improve the user experience, look for a provider that offers express check-in and self checkout options.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

This post summarizes the content I shared in my presentation and offers some reflection on the conversational keynote. I started my talk with a story about why I liked Twitter: It allows me to connect with people in my professional field and have a great conversations or ad hoc collaborations that improve practice.

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Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Dupe: Our organization has literally just started tracking ROI for using these tools by way of campaigns. Finally, you must measure ROI.

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Neon CRM

JANUARY 23, 2024

Others may be more comfortable in a one-on-one conversation over coffee or lunch. Having face-to-face conversations with potential major donors (in addition to all the other donor stewardship activities you manage) will be an important part of building these relationships. Why Implement It? Practice Your Pitch What Is This Strategy?

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Gift Strategy Raise Database 52

Nonprofits Source

JULY 1, 2018

It’s also hard to justify the amount of work required for little to zero ROI. Instead, they suggest focusing on a customer-centric experience will generate a better long-term opportunity and ROI. As a result, both of our Twitter pages have seen increased metrics across the board: Keep doing this until you start to see traction.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

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AccelEvents

JUNE 24, 2021

Event marketers have more influence over lead generation and the buying cycle than ever before. . With advancements in technology, hybrid and virtual event platforms have made it easier to track ROI and increase visibility into how leads travel through a sales funnel. How many conversions come from email?

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NTEN

NOVEMBER 12, 2009

Social media is also about ease of organization: people can find each other and connect around any issue at any time, leveraging their networks to build a conversation or generate an action. The same number of people considered ‘amount of online donations’ as an important criteria when evaluating the influence of their social media efforts.

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Connection Cafe

AUGUST 13, 2012

Conversions? If your embedded donation form isn't getting traffic, does that mean your FB page has no ROI? Metrics, metrics, metrics. How do you measure the impact of motivating and activating your network offline or via word of mouth and the direct or indirect influence social media efforts are having?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Social Media ROI: Compare With Paper. Effective ROI StoryTelling Techniques.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

I'm also doing a session at the NTC in April called " Mapping Metrics To Strategy: Using Measurement To Improve Your Social Media Efforts " with panelists Wendy Harman, Red Cross, Qui Diaz, Livingston Communications , Danielle Brigida, NWF, and Susan Granger, PDF. Listening is an important piece of the strategy. Identifies influencers.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2007

I'm here in Chicago for a very brief trip on a panel about metrics and measurement for museums called "New Spaces, New Measures." I came across two more excellent resources on this evolving topic of social media metrics and wanted to quickly summarize before I add to the link list in the wiki. Raw links to the document.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2010

The Conversational Keynote: Room Configuration Is Key. I’m working on perfecting the conversational keynote. The space where I gave my keynote in Toronto is well designed designed for conversational keynote format. This made it easy for me to get off the stage and wander into the audience to engage them in conversation.

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Charity Conference Org Slides 91

NTEN

NOVEMBER 3, 2008

Determine the ROI of Social Media. NTEN's own Holly Ross suggests a simple formula: (Time & Money Saved + Money Earned) - (Time & Money In) = ROI. Well, The Social Organization has a piece on " Collecting All Social Media Metrics " That's a start. That sounds about right.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Usability is a Conversation. Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. Workshop Keynote for Legal Services Corporation (1/28) ROI and Technology.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

You need metrics or measure against goals, but you also need harvest those insights. This campaign was 5 days versus 14 days and I spent much less time implementing, so while the total is less, presumably my ROI is higher. You can't quantify love as a metric, but it is important sign or signal of life in your online community.

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Bloomerang

JANUARY 22, 2024

Develop a conflict of interest policy A conflict of interest is any circumstance where an individual’s personal relationships or financial situation could influence their ability to make unbiased decisions on behalf of your nonprofit. They can ensure you’re using the tools to their fullest extent to enhance your ROI.

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Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

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Ideas Guide Online Fundraising 96

Bloomerang

JULY 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. We’ll cover more about the metrics you should analyze later.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

NpTech Conversations Convio Opens Up API Jason at DIA summarizes the posts and the bigs news in the nptech field this last week - Convio Releases An Open API. Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. And if Web 2.0 generators.

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NTEN

MAY 27, 2010

Know when to respond and when not -- pay attention to people's tone and influence. We monitor sites in real time, evaluate what's necessary to respond to, develop responses with PR, deliver responses the same way generated, monitor following conversation and alert Communications in daily meetings. Have a response process.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

John Bell of the 360 Digital Influence Blog says " It's Time for Measurement of Social Media " which looks at the ROI and identifies some success metrics. The Age of Conversation is a new book being put together by 100 authors. Hat tip to Paul Hyland. Ruby is talking about digital preservation and blogs.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 25, 2008

In Meet Generation Y Francine Hardaway interviewed the great (and young) Mark Bao presented right before me, and I was preoccupied - but Francine's presenting style was so engaging and the conversational approach to this session got me so engaged that I forgot I was speaking next. Salaam Garage by Amanda Koster presented her work.

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ASU Lodestar Center

AUGUST 24, 2011

The goal is to achieve the greatest ROI and to keep track of the budget in order to influence budgetary needs for the coming fiscal year. Step-by-Step Work Plan: Establish the necessary steps on how to roll out the program and deadlines for each task. Budget: How much is this all going to cost? Evaluation: Measure outputs and outcomes.

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Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" I think the medium is just too fluid for that.

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Amy Sample Ward

MAY 14, 2009

Prioritize your ROI around the biggest impact, whether that’s raising funds, engaging people, or something else. A great example of using Twitter for real information exchange and for conversation. Influence decision-makers; impact public policy. Web metrics, talking to people, emails (who opens, clicks, etc.).

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See3

MARCH 12, 2008

Stars — movie stars, rock stars, sports stars — exercise a ludicrous influence over the public consciousness. For Good, Measure This article is about how foundations have found Jesus in metrics. What follows is an edited transcript of the conversation.&# Well, who is? But it is the way it works.

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Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" A great example of using Twitter for real information exchange and for conversation.

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Social Media Tools Online Advocacy 34

Museum 2.0

AUGUST 21, 2008

They start by discussing the ROI of word-of-mouth recommendations. Fred created the Net Promoter Score, a metric related to the number of people who answer affirmatively to the question: "How likely are you to recommend X to a friend or colleague?" In other words, find your fans, and empower them to sell for you.

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