Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media.

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Measure Learning Metrics Social Media 103

Cloud 4 Good

DECEMBER 7, 2021

Furthermore, while NXT Insight Designer has matured, it will not be a full replacement for CT clients because it is limited to NXT data only. . The other solution Blackbaud is offering to its clients is to export all data (via nightly backups or Database View Export) and report on the raw data outside of the database.

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Blackbaud Report Chart Analytics 94

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

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Social Media Metrics Media Measure 112

Connection Cafe

APRIL 15, 2019

In this post, you’ll learn from my mistakes and create better charts for your audience – to show fundraising results, organization’s impact or benchmarking. Have you seen a chart and asked yourself, “What is this? Are we guilty of creating such charts ourselves? Here’s a chart from my thesis I created about 15 years ago.

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Chart Results Create Fundraising 27

Bloomerang

AUGUST 16, 2021

Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Track your own data. Once you know the benchmarks, you can compare your data to them and evaluate how successful your efforts are. You know what they say about measurement, right?

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Analytics Strategy Fundraising Benchmark 122

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 22, 2016

I learned about measurement from Katie Delahaye Paine, who is the leading expert in measuring communications strategies. Why else would everyone call her The Queen of Metrics! Part 2: Seven Tips To Help You Understand Your Data. Part 3: How To Measure the Effectiveness of Your Efforts. Part 9: Measurement Lexicon.

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Measure eBook Chart Technique 50

sgEngage

SEPTEMBER 5, 2023

From Chart Organizers to Dashboards, you’ll leave with practical ways you can automate and simplify your fund accounting. Improving Business Process with Process Maps : Is it really an improvement if you can’t measure the impact? They need information that helps them make data-driven decisions.

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Blackbaud Chart Denver Nonprofit 80

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 7, 2013

I’m very excited to participate in one of the evening events, a curated discussion on Data, Transparency, and Impact with Jane Meseck (Microsoft), Paul Shoemaker (Social Venture Partners) and Eric Stowe (Splash) and moderated by: Erica Mills, Claxon Marketing. The report ends with some reasons why there might be a disconnect.

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Data Measure Sample Seattle 111

Achieve

JUNE 1, 2023

Let’s review three strategies for analyzing your donor giving patterns to create a data-driven fundraising and marketing strategy: Identify popular times of the year for giving. Analyze your online giving trends and engagement metrics. Assess metrics such as your email open rate or online donation rate to measure your success.

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Donation Donor Giving Demographics 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

The Valid Metrics Framework, Updated to Include Social Media. Five Steps You Can Take Now to Apply the New Measurement Standards In Your Organization. Everything You Need to Know about the Dublin Summit and the New Measurement Standards. But where to start? Well Katie calls that HITS = How Idiots Track Success.

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Measure Social Media Media Social 96

Saleforce Nonprofit

APRIL 19, 2021

They can work quickly to collect and learn from data. Do we make decisions based on data and evidence? When there is a challenge to solve that involves multiple teams, is it easy to find and share data? The organization focused early in its transformation on unifying data about programming and volunteers.

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Digital Question Mentoring Michigan 116

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

Dashboard design is more than simply clarifying outcomes and key metrics. But shouldn’t dashboards be designed by data scientists and graphic designers? Many times dashboard design is focused on “getting it done efficiently” and graphs and does not address the human side – buy-in, learning from data, and consensus on metrics.

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Design Marketing Metrics Measure 99

Everyaction

JANUARY 16, 2018

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. Here are some key tools your nonprofit should have to meet your reporting needs: Customizable reports that allow you to get roll up data and detailed data. Sounds horrible, right?

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Report Data Tools Stats 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

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Measure Social Media Media Social 96

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. I really like the 7 steps of measurement for their simple elegance and how they can be used to measure social media or anything for that matter. What are your measurable objectives?

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Results Metrics Measure Associations 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The intent is to help grantees improve their social media practice through measurement and learning. What social media measurement pilot can best help move your practice forward?

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Measure Social Media Media Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2011

Dashboards are a nonprofit’s best friend because they can be powerful tools in communicating your organization’s important measurement data at a glance. Try avoid fragmenting your data by having to scroll. So think about a series of data that tells the story. What do you need to compare the data to?

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Design Chart Measure Metrics 116

Connection Cafe

NOVEMBER 29, 2018

That’s why we put together a list of the five essential metrics you need to know, as a fundraiser, to achieve higher retention rates. Tracking these metrics will help you keep a pulse on the current engagement of your donors so you know which efforts are working and which ones need to be increased or modified. Donor Level Moves.

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Metrics Donor Fundraising Retention 42

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 8, 2011

I saw an interesting post from Eric Petersen called “ The Myth of Data-Driven Business &# by way of KD Paine’s blog. It caught my eye because we’ve working on a chapter about how nonprofits can make the shift to a “data-driven culture. &#. He suggests a new term, “data informed.&#.

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Data Chart Chapter Flickr 99

Tech Soup

OCTOBER 31, 2011

Why does data matter to nonprofit organizations and what data matters? These questions and more were answered in a recent Twitter conversation on data and analytics. Collecting and analyzing data can seem like a time consuming and daunting task that takes away from an organization’s day-to-day work fulfilling its mission.

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Analytics Data Analysis Chart 65

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. And the latter is not about gathering data – it is about making sense of it and using it to continually improve. In early July, Facebook announced that it will include mobile data.

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Audience Social Media Content Media 107

Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Analyze results data to double down on what inspires action. The metrics showed the ads were not effectively driving growth.

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Lesson Fundraising Digital Test 59

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Profit/loss.

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Metrics Benchmark Fundraising Stats 42

Bloomerang

NOVEMBER 10, 2023

Create a gift range chart. A gift range chart helps determine how many gifts you’ll need to acquire at each giving level to meet your campaign or annual giving goals. Use your CRM to develop a report template to measure your program’s impact. Identify prospective major donors based on wealth and engagement metrics.

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Gift Raise Guide Relationship 97

Bloomerang

JULY 6, 2023

A good strategic plan ensures you have charted the necessary pathways to meet (and hopefully exceed) your organization’s goals. You’ll discuss measurable objectives for the team to reach and draft the priorities for each of these objectives. Measurable: Quantifiable. Attainable: Achievable based on your past successes.

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Examples Guide Model Nonprofit 117

Connection Cafe

AUGUST 9, 2010

Last week I had the pleasure of attending the Young Nonprofit Professionals Network of DC second annual Social Summit and sharing some information on social media ROI and metrics. Analyze goals of you social media and decide what metrics to measure based on those goals. Have any tips yourself for measuring social ROI?

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ROI Social Media Measure Jordan 36

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2007

I'm doing a workshop on Social Media Metrics, Measurement, and ROI at PodCamp Boston tomorrow. But, here are a few comments: Kudos to you for setting clear goals and starting off with measurement from the beginning. What data matters most? You want to focus on the goals and outcomes (benefits) first - not the metrics.

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Guinea Measure Social Media Wikispaces 50

Qgiv

JUNE 23, 2021

This means identifying effective and capable tools to help you make strategic moves based on accurate, updated data. . Data-driven fundraising strategies are always the smartest move, so make sure you have the necessary constituent relationship management software (CRM) integrations and reporting tools. Gift range chart.

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Campaign Effective Fundraising Nonprofit 98

Nonprofits Source

JUNE 22, 2017

Data collected from Similarweb.com. Step 2: Set expectations and key performance indicators to measure progress. Intangible Measurements : Identity how, and most importantly why , people behave the way they do when they engage with your brand. The best way to measure that growth is with Google Analytics.

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Digital Marketing Guide Chapter 111

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. Well, the data is back, and we thought we’d share some of our most important findingsósuccess! We’re continuing to analyze the data, and are conducting a series of interviews to round them out.

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Facebook Research Advocacy Analytics 123

Connection Cafe

JUNE 22, 2017

From their website: “For over 60 years, fundraisers, nonprofit leaders, donors and volunteers, scholars, and other individuals who work in or with the charitable sector have counted onGiving USA to provide the most comprehensive charitable giving data available. No other source provides the context for annual giving like Giving USA.”.

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Resource Blackbaud Chart Retention 48

Connection Cafe

JULY 22, 2013

This post is about how we incorporate Google Analytics data into our Design Process. To establish benchmarks for measuring success of our design efforts. Once we get access to a client’s Google Analytics data, we first establish a timeframe for reporting. To understand how visitors interact with the site. Methodology.

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Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2012

Outcomes, indicators, metrics, logic models, flow charts galore – measurement and evaluation are in season these days. Measurement springs from many different motivations. Are you measuring to test a hypothesis? Is your measurement approach a way to manage your grants and portfolio?

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Evaluation Measure Seattle Lesson 95

Care2

OCTOBER 20, 2010

Yesterday in part one " Measuring the Impact of Your Social Media Program " of this blog series, I discussed the importance of audience reach, how people see your key messages, and how to measure social media reach. None of these measurements will be helpful unless your organization knows how to truly engage people on social networks.

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Social Media Media Social Measure 68

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics!

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Tools Tech Map RSS 162

NTEN

AUGUST 10, 2011

Thanks to the eBenchmarks research series NTEN has partnered with M+R Strategic Services to create, you can now impress your boss and colleagues with your knowledge of not only how to calculate your organization's fan page churn but also what kinds of goals you might want to set for your Facebook strategy around this metric.

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Rate Facebook Chart Metrics 95

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

I started the Webinar asking folks to type into the chat the first few words that popped into their heads when they heard the phrase "ROI." As you can see the words paint a picture of a traditional ROI analysis, with the emphasis on quantitative, measurable results. What's common to both is the use of metrics to measure results.

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ROI Social Media Reflection Question 50