The Fundraising Authority

DECEMBER 4, 2020

Welcome to the third and final article in our three-part series on year-end fundraising. In the second post , we reviewed the five rules for supercharged year-end fundraising. That being said, it’s really never too late to begin your year-end fundraising strategy. First, Prepare Your Campaign. Second, Warm-Up Your Donors.

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EveryAction

AUGUST 3, 2023

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. Feel like your fundraising team could use a boost? When the context is nonprofit fundraising, the “cause” is the donor, and the “effect” is the funds they provide.

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Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Let’s get started. Reference your donation page.

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Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Spend two hours googling “creative fundraising ideas” to get inspired.

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Nonprofit Tech for Good

DECEMBER 6, 2019

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. Golf fundraisers are a huge opportunity for outreach, stewardship, and certainly for fundraising. Is fundraising your key priority? Here are ten tips to consider ahead of your 2020 event.

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sgEngage

JULY 18, 2023

Modern fundraising depends on meeting your supporters where they are. With all the hype growing around this new social media platform, you’re probably asking how it might be useful in your fundraising strategy and whether you should jump on the bandwagon. How Can It Be Useful for Fundraising?

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Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. Additionally, Facebook has made both creating and donating to Fundraisers a highly streamlined process. His work is focused on nonprofits, advocacy, and public affairs.

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Pamela Grow

AUGUST 2, 2023

We’re in the dog days of summer… And that can only mean one thing — year-end fundraising season is upon us! Why end-of-year fundraising? And even digital fundraising powerhouse NextAfter has conducted studies that reveal that multichannel has 212% more revenue than offline only. Your donor newsletter. Clean up your data.

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Nonprofit Tech for Good

FEBRUARY 1, 2021

By GolfStatus.org – an event management platform specifically for golf fundraisers. Free Webinar On February 23: How to Host a Successful Virtual or Hybrid Golf Fundraiser for Your Nonprofit. Here are six ways an event website helps maximize your golf fundraiser, and how you can get one at no cost.

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Charity Village

NOVEMBER 17, 2022

Summary: Email marketing is an important communication channel for nonprofits. Whether you’re sending newsletters or fundraising appeals, you can personalize your messages and connect with donors via emails better than you can with traditional advertising. Original Broadcast Date: November 17, 2022.

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Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. When I started blogging 18 months ago my e-newsletter list was 3,000 and to that point had been built over 3.5

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Nonprofit Tech for Good

APRIL 21, 2022

That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Nonprofit organizations can show donors the impact of their donations by linking dollar amounts to real-life outcomes on their websites, social media channels, and donation pages. 5) Give numbers. 6) Give reports.

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Achieve

DECEMBER 8, 2023

A solid fundraising strategy is essential for every area of higher education institutions to thrive, and performing arts programs are no exception. Effective fundraising can help your program put on better shows, train students more effectively, and ultimately boost its reputation for high-quality instruction in the arts.

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Pamela Grow

SEPTEMBER 14, 2023

What are the nonprofit fundraising and communications books you turn to, time and time again? Creative Deviations, How you can infuse your story-telling, fundraising and direct response with more creativity by John Lepp For years, my go-to bible for direct response was Denny Hatch’s Million Dollar Mailings. What’s your favorite?

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Qgiv

FEBRUARY 7, 2023

Fundraising events can be a stressful challenge for some organizations. Before you get overwhelmed, read these 7 effective tips to increase fundraising event attendance. Before you get overwhelmed, read these 7 effective tips to increase fundraising event attendance. People crave convenience in all aspects of life.

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Greater Giving

MAY 9, 2023

Incorporating corporate philanthropy into your nonprofit’s fundraising strategy is a great way to cultivate long-term relationships with companies and increase your organization’s revenue. Here are four strategies to help you incorporate corporate philanthropy into your nonprofit’s fundraising strategy.

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NonProfit Hub

MARCH 12, 2019

Here’s the cold, hard truth: people won’t care about your newsletter unless you make them. Follow these suggestions to step up your newsletter marketing game. A newsletter popup is one of the first things your audience should see when visiting your website. You should also be promoting your newsletter on all possible channels.

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. Think about peer-to-peer fundraising as a ripple effect: One person connects their friends, which expands into reaching those friends’ social circles, and so on.

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Nonprofits Source

JANUARY 17, 2024

Nonprofit marketing is a huge undertaking—from building your social media presence to solidifying your website’s search engine optimization strategy, there are many tasks you need to complete to spread awareness of your organization and your fundraising efforts. Promote your event through multiple marketing channels.

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Everyaction

MARCH 29, 2018

Email fundraising and organizing has changed a lot since mass email tools first appeared on the scene. Just ten years ago, nonprofit newsletters were the go-to channel for collecting donations. Here are six reasons why you should rethink your email newsletter. Too many options to click. No need for tables or dividers.

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TechImpact

MARCH 25, 2014

Having a tough time tracking the analytic behind your last fundraising campaign? Have a good tip for tracking your fundraisers success in Google Analytics? But traffic from your newsletter or Twitter links are driving huge donations. Traffic sources are located on the left side bar under: Acquisition –> Channels.

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Allegiance Group

FEBRUARY 27, 2024

Your website is arguably the most important tool you have in your fundraising arsenal. How GA4 Differs from the Previous Version While the basic functions of Google Analytics have stayed the same, GA4 introduces some changes that your fundraisers will find very helpful. leads) it’s bringing in. Listen to the full episode now.

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The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive.

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Socialbrite

OCTOBER 6, 2022

Online fundraising has changed markedly in recent years. R ecent years have ushered in a new era of fundraising — and nonprofit fundraising in particular has changed significantly. 3 strategies to foster successful fundraising campaigns. To succeed in this new era of fundraising, here are three strategies to execute: 1.

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Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success.

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Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. In 2008, the WWF was on Myspace and likely utilizing a Facebook Group and YouTube Channel, but those tools had not yet become integrated into their website design.

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Qgiv

JANUARY 28, 2022

He previously served as director of IT consulting at a fundraising event production company focused on nonprofits. . No matter what types of peer-to-peer fundraising campaigns or events your nonprofit might be running, there’s one thing they all require to be successful: participants. Put your peer-to-peer fundraising data to work.

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Nonprofit Tech for Good

APRIL 22, 2013

47% of Americans learn about causes via social media and online channels. For every 1,000 e-newsletter subscriber, nonprofits have 149 Facebook Fans. In an average peer-to-peer fundraising campaign, 15-18% of donations are referred directly from Facebook. Using Twitter during fundraising events can result in 10X more.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. 3) Send to Social Media.

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Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Sending a recurring newsletter or print mailing to engage supporters. Focus on optimizing donation channels for mobile.

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Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. For example, I’m on the board of a local theater group, and the executive director’s most recent emailed newsletter was titled “ Theater Nurtures Democracy.”

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OneCause

MARCH 14, 2023

As those in the nonprofit world realize, few things are as effective—or as time consuming—as fundraising events. It’s important to have an effective event fundraising marketing plan to save time and execute flawless fundraisers. What should my team consider when developing an event fundraising marketing plan?

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Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

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Bloomerang

JANUARY 13, 2022

Traditionally, January isn’t a very lucrative month for fundraising. While that is likely still going to be the case this January, here are three things that you can do to fundraise without exhausting your donors or ignoring their financial realities. The post Yes, You Can Still Fundraise In January.

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Bloomerang

JULY 26, 2021

In part 1 of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. As a fundraiser, don’t abdicate responsibility by leaving your donation page or plugin updates to your marketing or IT staff. You can read part one here. A phone call?

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Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Or are many of them subscribed to your email newsletter? Use these insights to determine which channels to prioritize sending your messages through.

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The Modern Nonprofit

MARCH 23, 2021

Estimated Reading Time: 5 minutes How-to: Engage Your Board Members as Fundraisers. If you’re like many nonprofit executives and development staff, you’ve seen firsthand the challenges of inspiring your board to fundraise. Post on social media , your website , and in your newsletter. Grow your board.

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