Kindful

AUGUST 17, 2021

As you’ve likely noticed, digital fundraising is changing the way nonprofits are communicating with their supporters. In fact, Forbes recently reported that 75% of nonprofits surveyed shared that, since the pandemic occurred, they’ve been looking for advice on finding new ways to fundraise through digital technology.

Digital 62

Digital Fundraising Synchronous Empowerment 62

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. The short answer is, more than ever before, you have to embrace the pay-to-play nature of the platform.

Facebook 236

Facebook Fundraising ROI Virginia 236

DNL OmniMedia

MAY 13, 2021

Creating a marketing campaign might sound simple enough, but implementing a proper strategy with a multi-channel approach is easier said than done. Integrating this with your preexisting digital marketing strategy is a great way to approach your donors from all angles as well. . Leverage your nonprofit data.

Mail 52

Mail Integration Digital Strategy 52

sgEngage

SEPTEMBER 11, 2023

An event website also gives sponsors premium digital exposure every time someone visits the site to learn more about the fundraiser. Leverage digital channels. Best of all, digital marketing is low or no cost, saving precious dollars (and time) on printed flyers and mailers, plus postage.

Charity 79

Charity Create Sponsor Sample 79

EveryAction

NOVEMBER 9, 2022

If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Check to see if your constituent relationship management (CRM) platform or email marketing system has the ability to A/B test and let your emails race to the finish line!

Gift 207

Gift Consultant Audience email 207

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62

Greater Giving

AUGUST 10, 2023

In today’s digital age, having a strong media presence can significantly influence the success of an event. Their primary responsibility is to promote the event through various media channels and engage with potential attendees, sponsors, and the public. The Power of Great PR What are media relations?

Roles 40

Roles Media Press Sponsor 40

Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 Direct mail reaches different audiences.

Mail 52

Mail Fundraising Nonprofit Channel 52

AccelEvents

JULY 7, 2021

How To Gain B2B Sales Through Digital Event Marketing Strategies. An intuitive CRM platform and virtual event software will be critical to your success. . This means that your marketing is still on-brand and clear across your delivery channels, and the messaging won’t confuse, distract, or mislead the audience. .

Marketing 97

Marketing Virtual Awareness Platform 97

NonProfit Hub

JANUARY 28, 2021

a well-established digital marketing automation platform ? email marketing is one of the most effective channels for nonprofit organizations. Use digital marketing as a channel and collect email addresses via social media marketing. According to Mailchimp ? Here are 5 nonprofit email marketing mistakes to avoid. .

email 84

email Marketing Spam Rate 84

Nonprofit Tech for Good

MAY 31, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Take a Balanced Approach With Your Revenue Streams and Include Digital Fundraising. Your supporters often engage with your organization using more than one channel. Everyone has agreed.”.

Survey 337

Survey Virtual Nonprofit Sponsor 337

AccelEvents

JUNE 23, 2020

And as event technology advances and people become more and more familiar with a digital format, the benefits of a virtual trade show become abundantly clear. A virtual trade show is a virtual event run in a digital environment and hosted through a virtual platform. Here’s how: Greater Return on Investment (ROI).

Virtual 84

Virtual Guide Registration Sponsor 84

Twenti - Digital Marketing For Nonprofits

MAY 23, 2020

Email marketing can rapidly improve your nonprofits digital marketing strategy and help you gain donations. With so many new social media platforms to use to market your non-profit, you might think email marketing is a little bit outdated, but that’s just not true. High return on investment (ROI). by Olivia Warnes.

email 52

email Marketing FAQ Profit 52

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. The numbers don’t lie!

email 52

email Rate ROI Social Media 52

AccelEvents

JUNE 24, 2021

This quick adoption of digital event technology by event marketers allowed many events to carry on and helped brands and event marketers reach their target audiences even with stay-at-home orders in place. Despite the inherent separation that comes with digital events, the opportunities for personalization and connectivity are everywhere.

Guide 93

Guide Virtual Registration Platform 93

Qgiv

MAY 31, 2023

As each social media channel is unique, your audience will be different too. Many social media channels have insights and analytics so you can find out who’s already following you. There are so many options for social media platforms now, but don’t feel like your nonprofit needs to do all of them. But when should you post?

Social Media 52

Social Media Share Media Social 52

AccelEvents

JULY 14, 2021

Much like a traditional conference, a virtual conference is a conference held online or digital space. Many brands host their event on a virtual event hosting platform that facilitates chat rooms during sessions, pre-recorded sessions, private messaging, social rooms, networking rooms, and more. . Greater ROI.

Virtual 98

Virtual Conference Hosting Library 98

Bloomerang

NOVEMBER 16, 2023

This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel. Here’s how the text fundraising process works: Your nonprofit chooses a text fundraising platform or service provider. These platforms prioritize security and a positive experience for both nonprofits and donors.

Mobile 56

Mobile Guide Giving Fundraising 56

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

National Study Reveals: Digital and Social Media Are Delivering for Arts Organizations , Guest Post by Mary Trudel and Rory MacPherson. Just over a year ago, we asked ourselves a question: How are arts organizations using digital and social media, and what sorts of results are they getting? The question. How to analyze a moving target?

Arts 110

Arts Social Media Studies National 110

Media Cause

JUNE 28, 2021

Here are some best practices our media team uses when creating a new campaign, starting with goals and platforms all the way to tactical tips for executing your campaign. Selecting Ad Platforms for Nonprofits. Channel selection comes down to a few things: your goals , your audience and your budget. Is my targeting right?

Practice 59

Practice Audio Nonprofit Search 59

AccelEvents

SEPTEMBER 1, 2021

You might find that you save money with an event platform and therefore, you may have more room for marketing than you initially thought. . For example, if your entire demographic is on the social media platform Instagram, then your marketing budget should start with that, and then branch out to other avenues or pipelines depending on costs.

Marketing 105

Marketing Virtual Sponsor Social Media 105

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Launched in 2002, GlobalGiving.org is a crowdfunding platform for NGOs, charities, and nonprofits worldwide which has raised nearly $500 million online.

Practice 339

Practice Online Fundraising Nonprofit 339

AccelEvents

JUNE 23, 2020

And as event technology advances and people become more and more familiar with a digital format, the benefits of a virtual trade show become abundantly clear. A virtual trade show is a virtual event run in a digital environment and hosted through a virtual platform. Here’s how: Greater Return on Investment (ROI).

Virtual 52

Virtual Guide Registration Sponsor 52

Allegiance Group

NOVEMBER 2, 2023

When done correctly, an organization’s website should have a high ROI and lasting impression. If your organization maintains an active presence on social media platforms , include social media links on your website. Select a cost-effective online donation platform that meets your specific requirements.

Websites 52

Websites Calendar Registration Nonprofit 52

.orgSource

DECEMBER 11, 2023

We are tempted to view AI’s powers as primarily in the realm of cost savings and efficiency; however, teamed with or without a human partner, AI can be a digital concierge helping organizations deliver that sought-after wow. The platform has over 35,000 users. Each of those stops are visits to isolated digital islands.

Tech 221

Tech Gartner Online Platform 221

CauseVox

JUNE 9, 2021

With the exploding popularity of online fundraising and the major shift digital-first fundraising, we anticipate that it will only continue to grow well into the future. Peer-to-peer fundraising (one of the big things you can do on our fundraising platform) accounts for ? What will not have a good ROI? Peer-to-Peer Fundraising.

Ideas 98

Ideas Online Fundraising Charity 98

DipJar

SEPTEMBER 12, 2022

Channel preference (social media vs. email). According to AccuData’s guide to digital advertising , social media is not only a popular platform for your supporters, but it is the new frontier of nonprofit marketing. . Across all of these platforms, video stands out as the most powerful feature. Demographics .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Achieve

JANUARY 18, 2023

Virtual nonprofit events have fewer overhead costs and can save your organization a lot of money in the long run, boosting your overall ROI. including free platforms like Zoom. Social media platforms. To build your remote audience, leverage the following marketing channels: . According to. to store and manage donor data.

Virtual 97

Virtual Fundraising Nonprofit Hosting 97

AccelEvents

SEPTEMBER 8, 2020

With the right digital marketing campaign and the proper automated tools, your virtual event could see a lot of attendance, while promoting audience engagement, authority, and longevity. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

Virtual 95

Virtual Marketing Guide Stream 95

Nonprofit Tech for Good

DECEMBER 20, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Dupe: Our organization has literally just started tracking ROI for using these tools by way of campaigns. If you are a smaller organization, have a few people work together to keep the channels updated and have fun with it. Anything else?

Social Media 189

Social Media Foundation Examples Media 189

Nonprofit Tech for Good

FEBRUARY 8, 2012

Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Define metrics of measurement and create a social media ROI spreadsheet. Purchase a digital camera. Create a YouTube Channel/Google Account. Design your YouTube Channel. Select a blogging platform. 1) Website.

Social Media 266

Social Media Social Media Tech 266

Bloomerang

NOVEMBER 10, 2023

Follow up on a different marketing channel, such as social media. Ensuring a constant presence on these platforms will help you establish your brand, provide mission updates, and show prospects that you’re actively engaging with your community Asking for help and opinions about various strategies at your organization.

Gift 98

Gift Raise Guide Relationship 98

Bloomerang

MAY 31, 2022

Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Social media scheduling platforms help you generate an active social media presence. Online fundraising.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

Whole Whale

SEPTEMBER 22, 2020

They have a landing page and can be promoted across many channels or used as a search engine marketing page. Listen to this podcast with their digital strategy team on how they make it work for them. This can be anything, like a piece of company swag or something digital of value that people enter their information in order to get.

Ideas 98

Ideas Donor Work Online 98

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. Utilize a sophisticated online advocacy platform. Custom reports offer a real-time picture of your supporters across all channels.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

DipJar

NOVEMBER 15, 2022

Fundraising ROI. Communicate Results Across Multiple Channels. Even if you present data in a way that’s clear, concise, and easy to understand, if you’re not sharing it on the right platforms, it’s likely not reaching your target audiences. Participant demographics. Program attendance. Program completion. Services delivered.

Metrics 52

Metrics Impact Guide Literacy 52

DNL OmniMedia

MAY 25, 2022

Team DNL provides Digital Nonprofit Leadership to mid-sized and large nonprofit organizations. We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. With that, let’s get started.

Analytics 52

Analytics Org Adwords Metrics 52