Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

Storytelling 300

Storytelling Digital Channel Profile 300

Candid

APRIL 2, 2024

Many small nonprofits find the cost of maintaining a robust website prohibitive, but you can create a Candid profile for free. Funders look to Candid profiles to guide their giving decisions. Next, use your social media channels to make stronger connections with current and potential funders.

Relationship 111

Relationship Effective Fundraising Linkedin 111

EveryAction

JULY 3, 2023

Make full use of your blog content. When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing. Make full use of your blog content. In the era of virtual fundraising, content is king.

Virtual 190

Virtual Site Support Fundraising 190

Byte Technology

JANUARY 5, 2016

But what if your non-profit just doesn’t have the resources or manpower to keep all your social media profiles up to date with fresh, engaging content on a regular schedule? Why these two channels? Facebook is important because that’s where people are starting many of their online searches now,” notes Wilkerson.

Social Media 100

Social Media Channel Profit Results 100

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Forum One

MARCH 12, 2024

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Organizations that engage with the right audiences, at the right times, with the right content, and in the right places enjoy greater loyalty, retention, and positive word of mouth.

Social Media 80

Social Media Images Video Media 80

Candid

DECEMBER 12, 2022

Let’s say you’ve been tasked with researching potential nonprofits to partner with on an upcoming funding initiative by doing some online research, using Google, Candid’s nonprofit profiles , or the like. HubSpot’s recent research helps to answer this question: branded video content is the most memorable. Get to know your audience.

Video 105

Video Support Tips Audio 105

Candid

APRIL 4, 2023

Boost your visibility using your Candid nonprofit profile link Give funders a transparent glimpse into your nonprofit’s mission-driven work and outcomes using the shareable link to your Candid profile. Consider leaving positive comments or resharing funders’ content with your social network to increase your visibility—and theirs.

Relationship 119

Relationship Build Tips Practice 119

Nonprofit Tech for Good

MAY 3, 2011

Five Status Update Content Ideas for Nonprofits. Introduction to Twitter Profiles. Introduction to YouTube Channels. Introduction to LinkedIn Profiles. Eleven Profile Tips for Nonprofit Professionals. The Big Picture: Creating and Distributing Content for the Social Web. Facebook Community Pages?

Social Media 202

Social Media Content Social Chapter 202

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. Managing several of these channels can easily monopolize your marketing team’s time and resources. After you’ve created an account, ensure your profile and other relevant pages are set up.

Digital 52

Digital Google Grant Nonprofit 52

Whole Whale

MARCH 30, 2023

We know you are probably impatient so let’s just right to the fun stuff, enter the name and general mission of your nonprofit, followed by the general audience that you’d like a profile for in this AI tool. × Create profiles : Based on the data analysis, you can create profiles that represent your ideal donors.

Donor 52

Donor Build Demographics New York City 52

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

Donor 83

Donor Social Media Websites Content 83

Media Cause

NOVEMBER 7, 2022

Amplifying Your Nonprofit’s Brand Across Channel. Your paid advertising team has been hard at work defining which audiences and channels they want to target this new campaign with, and your social media team has been prepping your profiles and planning out a strong content schedule to make a splash.

Social Media 52

Social Media Create Strategy Media 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

To help her celebrate, I invited to write a post with some steps and tips for integrating web content, email, and social media. Make sure that you have social media icons connecting to your various profiles in your website template. Where you can, embed your email signup form into your social media profiles.

Social Media 101

Social Media Content email Websites 101

TechImpact

MARCH 10, 2014

Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Aside from search engine optimizing your website and blog, your social media profiles are important to ensuring your nonprofit has enough assets, or webpages, to fill the first page, of Google, Yahoo!,

Google 229

Google Results Yahoo Search 229

Greater Giving

DECEMBER 15, 2022

Here’s what we’ll be covering to better utilize marketing for donor engagement: Core Nonprofit Marketing Channels . Integrating Marketing Channels . Donor Profiles and Records . Core Nonprofit Marketing Channels. Let’s focus on these four main channels: Direct mail. Integrating Nonprofit Marketing Channels.

Digital 75

Digital Marketing Donor Channel 75

Allegiance Group

APRIL 15, 2024

Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with. There are several communication channels your nonprofit can use to target and acquire new donors, from your website to paid avenues. Optimize your donation form.

Fund 52

Fund Donor Strategy Search 52

Allegiance Group

MAY 18, 2023

Add inline donation forms or lightboxes to your top-performing content, directing prospective donors to your donation page. Search engine optimization (SEO) is a powerful practice requiring knowledge of your target audience’s search intent and your website content’s ability to convert visitors into donors.

Digital 52

Digital Practice Donor Strategy 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

Many nonprofit CEOs use their social media profiles to extend the reach of their thought leadership and connect with professional colleagues, media, and policy makers. There are significant benefits to both the organization and the leaders themselves by building a thought leadership profile on social. How To Be A Chameleon.

Social Media 134

Social Media Leadership Media Social 134

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. This information can then be given to your donors and used on your marketing channels.

Tools 361

Tools Fundraising Analytics Analysis 361

EveryAction

JUNE 21, 2023

Tactics to activate LGBTQ+ advocates year-round Letters to the editor This tactic is important especially when newspapers, magazines, and other media entities publish editorial content that is harmful to LGBTQ+ people. The possibilities for LGBTQ+ advocacy are endless.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Care2

SEPTEMBER 10, 2011

Fundraising and building a robust and active email list is critical to nonprofits who want to thrive in a multi-channel world. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

Channel 63

Channel Data Strategy Tips 63

Nonprofit Tech for Good

MARCH 27, 2013

Also, if you decide to become an early adopter and want to promote your Pheed and Sulia profiles on your website, blog and e-newsletter, you can right-click to download the Pheed and Sulia icons on the right side of this blog. Rather than following others on Sulia, users “Trust” brands that provide good content.

Social Network 229

Social Network Adopt Network Social 229

Care2

SEPTEMBER 10, 2011

Fundraising and building a robust and active email list is critical to nonprofits who want to thrive in a multi-channel world. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

Channel 59

Channel Data Strategy Tips 59

Nonprofit Tech for Good

JANUARY 22, 2013

Give them retweetable content ! If you are not getting retweeted, you are not giving your followers the content they want. 3) Your YouTube Channel is absent of customization and branding. If you are not getting retweeted, you are not giving your followers the content they want. 5) You are ignoring Google+.

Social Media 278

Social Media Training Train Media 278

Care2

JUNE 4, 2012

Earlier this spring, NTEN surveyed readers of the NTEN:Change Journal (a quarterly journal for nonprofit leaders) to find out how they were using their various communications channels (like their website, Twitter and Facebook profiles, as well as direct email). Infographic: How Does Content Curation Fit Into the Nonprofit Content Mix?

Content 65

Content Marketing Journal Broadcast 65

The Modern Nonprofit

APRIL 18, 2023

develop donor personas Donor personas are fictional, yet data-driven profiles that represent your ideal supporters. Based on your research, create profiles of your ideal donors. This may involve asking them to donate, volunteer, attend an event, or share your content on social media.

Guide 52

Guide Donor Fundraising Social Media 52

Amy Sample Ward

SEPTEMBER 18, 2012

“ 72% of the 209 respondents describe their approaches to personal/professional use of social media as either ‘blended’ or ‘segmented by channel’ ” Facebook friends aren’t created equal; or, rather, Facebook gives you the options to treat your friends differently. Set your own tone!

Professional 185

Professional Personal Linkedin Profile 185

Nonprofit Tech for Good

APRIL 12, 2019

What creates more awareness and connects you to people who share your mission is expert content. You can use sites like Answer the Public to learn what people are asking in Google to better understand the concerns of your donors and create content for them and to attract people like them. Your organization is an expert in your field.

St. Louis 253

St. Louis Headline Search Google 253

CauseVox

APRIL 22, 2021

Hootsuite – If you’re managing multiple social media channels, Hootsuite is a great tool to streamline your process. This is also called your personal profile, and it’s where you share photos, status updates, videos, etc. Pros: You need a personal profile to join Facebook at all. What is a Facebook Page? It’s a necessity.

Facebook 98

Facebook Group Illinois Social Media 98

Connection Cafe

APRIL 30, 2014

For those of you who haven’t yet heard, your Twitter profile page just got a facelift, and many think that Twitter seems to have “borrowed” (to put it nicely) elements from other rival social networks to revamp its look. Produce content that your listeners want to hear, and you’ll experience social media success. Twitter Gets a New Do.

Profile 37

Profile Twitter Social Media Feeds 37

Achieve

DECEMBER 8, 2022

Create connections between your site and social profiles. Use social media for quick updates and fun content. a multi-channel approach to fundraising. is best, you should use all of your communication channels to cultivate relationships with donors. . Create connections between your site and social profiles.

Social Media 52

Social Media Relationship Donor Media 52

Nonprofit Tech for Good

FEBRUARY 8, 2012

Write content and secure photos for website pages. Create a Twitter Profile. Create a YouTube Channel/Google Account. Design your YouTube Channel. Set up Flickr Profile. Create and complete your personal profile. Reserve your LinkedIn Public Profile URL. Write content and secure photos for blog pages.

Social Media 270

Social Media Social Media Tech 270

Candid

OCTOBER 17, 2023

Make sure to personalize all your communications and interact with their content in a genuine way. Many organizations publish a calendar of events open to the public on their websites, social channels, or in their newsletters. Was there something I did wrong in my proposal?” Candid publishes RFPs as a free service for U.S.-based

Proposal 119

Proposal Grant Contact Relationship 119

Amy Sample Ward

MARCH 4, 2012

For many organizations, we provide guidance or goals for using social channels to our staff, but this session was for the volunteers who want to make a difference from outside of the organization. Creating Great Content. And the content – is that a platform or application that supports that kind of content? Creating Buzz.

Social Network 228

Social Network Volunteer Network Social 228

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. What do you see on their profiles that you like?

Social Media 52

Social Media Strategy Media Donor 52

AccelEvents

OCTOBER 28, 2020

They know your event brand and they know the type of quality content you produce. . If they promote your event on their social media channels and through their email newsletters, it is likely that your event will reach a wider audience (and potentially more relevant audience) than what you would be able to find on your own. .

Marketing 94

Marketing Registration Virtual Audience 94