Allegiance Group

FEBRUARY 27, 2024

Your website is arguably the most important tool you have in your fundraising arsenal. How GA4 Differs from the Previous Version While the basic functions of Google Analytics have stayed the same, GA4 introduces some changes that your fundraisers will find very helpful. leads) it’s bringing in. Listen to the full episode now.

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Analytics Google Fundraising Track 52

Nonprofit Tech for Good

APRIL 2, 2020

Through Journity we track engagement scores that show exactly how engaged users are with your content. This is one metric that fundraisers with major donors spend a fair amount of time focusing on. 5) Retention. With Journity you can manage pop-ups and embed content directly inline with the rest of your website.

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Metrics Digital Marketing Retention 310

Whole Whale

DECEMBER 8, 2020

The most common is through the Google For Nonprofit YouTube program which allows nonprofit channels to integrate donation links into cards, end-screens, and Channel links. The second is MUCH more exclusive and involves qualifying for a YouTube Giving Fundraiser. Channel link to donate. Google Nonprofit YouTube Program.

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YouTube Money Raise United Kingdom 98

Allegiance Group

MAY 1, 2024

Navigating the complexities of year-end fundraising for nonprofits can often feel like threading through a maze of challenges. Be Realistic When it Comes to Goal-Setting Setting clear and realistic fundraising goals can also give nonprofits a strong predictor of upcoming campaigns. But fret not – this is where our guide comes in.

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Campaign Guide Fundraising Storytelling 52

Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. This is an excellent time to ensure donors have seen all the great content on your website. 2) Encourage to Volunteer.

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Action Donation Mobile Social Media 336

Achieve

OCTOBER 6, 2023

However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. So how do you stand out from the crowd?

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Social Media Metrics North Carolina Media 52

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Or if a certain donation thank-you gift reliably increases donor retention, offer it in campaign after campaign. Creativity matters only if it sells.

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Lesson Fundraising Digital Test 59

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. What is the difference between donor acquisition and retention? Donor retention is how many donors continue to support your organization year over year. While different, these concepts are related.

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Fund Donor Strategy Search 52

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

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Strategy Develop Fundraising Nonprofit 104

CauseVox

NOVEMBER 18, 2021

The end of the year is fast approaching and with it, your year-end fundraising campaign. CauseVox’s Year-End Fundraising Fair was a mini-conference featuring 16+curated sessions with a big impact on year-end fundraising. You Can Incorporate #GivingTuesday Into Your Year-End Fundraising Plans For Optimal Results!

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Fundraising Social Media Sponsor Mail 79

Classy

JUNE 1, 2021

As nonprofits continue to navigate this “new normal” of event fundraising into 2021, a focus on virtual fundraising should be at the top of your priority list. As donor retention and engagement continue to challenge the space, virtual events are a viable tool you can explore to enhance these efforts. Events (13.9%).

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Virtual Donor Fundraising Retention 62

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive.

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Guide Donor Fundraising Social Media 52

Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. Why is fundraising important for nonprofits? Leverage Nonprofit Fundraising Best Practices.

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Campaign Effective Fundraising Nonprofit 98

CauseVox

NOVEMBER 23, 2021

What Is A Fundraising Appeal? A year-end fundraising appeal is the persuasive content a nonprofit organization uses to ask for financial support for at the end of the year (aka during the height of the giving season). 3 Benefits Of A Great Fundraising Appeal. Great Fundraising Appeals Increase Peer-to-Peer Fundraising.

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Fundraising Articulate Audience Story 79

Network for Good

MAY 14, 2021

Did you miss yesterday’s webinar on the Subscription Giving method of fundraising? Here are the Top 5 Takeaways from our conversation with Network for Good Product Manager, Peter Hart, and VP of Fundraising, Kimberly O’Donnell! Let’s address the elephant in the room… donor retention. So what do we do? Segment donors.

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Giving Retention Stream Gift 86

Classy

JULY 14, 2021

The best way to learn about virtual fundraising events is to hear from those who’ve experienced them. Get to know their top insights and learning moments to accelerate the impact of your nonprofit’s next virtual fundraising event. 13 Virtual Fundraising Event Takeaways from Four Marketing Professionals.

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Virtual Professional Marketing Fundraising 105

sgEngage

OCTOBER 11, 2023

And with donor retention rates on the decline, new donor acquisition is a constant topic of conversation. What’s a fundraiser to do when you feel like you’re all out of ideas? You have high-performing content that many potential donors haven’t seen. I’m sure you’re using at least one of these social media channels.

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Donor Social Media Websites Content 82

Qgiv

AUGUST 5, 2021

Reaching donors and engaging with them is important for donor retention! Additionally, you can get your supporters to sign up for your texts using other marketing channels. As we mentioned earlier, getting your supporters to sign up to receive your texts is a great way to get them opted in and engaging with your mobile content.

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Qgiv

MAY 3, 2023

Fundraising calendars help set your nonprofit up for success for the entire year. A fundraising calendar enables you to keep your goals, campaigns, strategies, and due dates all in one place that your whole team has access to. Another objective you need to define for your fundraising calendar is your awareness goal.

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Calendar Create Fundraising Evaluation 64

Qgiv

JULY 30, 2021

Peer-to-peer fundraising is an incredible opportunity to leverage your supporters’ personal networks and increase the reach of your campaign. This strategy involves recruiting supporters to fundraise on your behalf, and you might be surprised to find out just how many of them are willing to fundraise for your organization!

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Platform Fundraising Nonprofit Gift 98

sgEngage

JULY 15, 2023

Donor management centers around proactively fostering relationships with donors and leveraging donor data to cultivate donor interest, maximize retention, and utilize donor resources effectively. Donors may suddenly be unable to afford their contribution, causing an interruption in fundraising.

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Management Donor Blackbaud Retention 52

Qgiv

OCTOBER 18, 2022

It’s no secret that email is one of the most effective ways to communicate with donors and fundraise. Email has the highest return on investment of any marketing channel ($40 for every dollar spent!), Email Fundraising Campaign Strategies for Giving Tuesday. Check your email analytics. Segment your donors. Update email example.

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3rd Sector Labs

MAY 29, 2014

We have been asking nonprofits a very important fundraising question, and getting some surprising results. The question: Is it easier or more complicated to execute a fundraising campaign today than it was 5 or 10 years ago? So far, every respondent depends on at least three technology systems to conduct fundraising campaigns.

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Data Technology Fundraising Database 148

Pamela Grow

OCTOBER 30, 2023

having your marketing team launch a new campaign and explore a different communication channel). Achievable: Assess your current resources such as staff, budget, and marketing channels to determine whether your goal is realistic. Engagement with content. Next, specify exactly how you will achieve the goal (e.g.,

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Analytics Data Giving Metrics 52

Candid

AUGUST 2, 2022

Despite not being able to physically bring people together, nonprofits were successful in boosting engagement through social media campaigns, livestreams, online fundraisers, and more. . Lesson #2: Adapt your fundraising strategies. Lesson #2: Adapt your fundraising strategies. Develop a fundraising strategy.

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Lesson Learning Nonprofit Paypal 116

CauseVox

NOVEMBER 23, 2021

You know the drill everyone: it’s time to rev those fundraising machines for the lucrative end-of-year donor cycle. Most nonprofits should instead consider their usual channels of direct mail, email campaigns and social media and experiment in some new areas like Livestreaming. 4) Integrate Peer-to-Peer Fundraising.

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Fundraising Pledge Gift Social Media 59

Network for Good

MAY 14, 2021

Did you miss yesterday’s webinar on the Subscription Giving method of fundraising? Here are the Top 5 Takeaways from our conversation with Network for Good Product Manager, Peter Hart, and VP of Fundraising, Kimberly O’Donnell! Let’s address the elephant in the room… donor retention. So what do we do? Segment donors.

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Giving Retention Stream Gift 52

Top Nonprofits

OCTOBER 18, 2021

At this point, your organization has probably already created a Facebook page, amassed a decent number of supporters following that page, and perhaps even used Facebook Ads to expand the reach of your social media-based fundraising efforts— such as running ads to promote any upcoming virtual fundraising events or peer-to-peer fundraising campaigns.

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Social Media Media Fundraising Change 52

Bloomerang

FEBRUARY 1, 2023

Fundraising is more tech-powered than ever before. With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. but now, you can take all that information on the go with Bloomerang’s mobile fundraising app !

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Org Raise Tools Help 82

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use social media to drive traffic to your website.

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Digital Practice Donor Strategy 52

Saleforce Nonprofit

JANUARY 19, 2022

Many organisations invest in creating compelling content to inspire supporters to give. Retention of online donors is low in the sector. However, retention requires communication. Action 2: Give People Reason to Subscribe to Your Content. Switch the content format of what you’re offering in exchange for a sign-up.

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Support Online Conservancy Test 98

Achieve

AUGUST 18, 2020

Audiences are eager to continue supporting the causes they love in new ways, and virtual fundraising technology has made it easier than ever to update your strategies. Besides, virtual engagement is now an integral (and necessary) part of keeping up your fundraising momentum. online and virtual fundraising. Video content.

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Virtual Fundraising Registration Guidelines 98

Qgiv

JULY 28, 2021

His role involves producing and distributing educational content that helps nonprofits rise above the noise by thinking differently about their fundraising approach. As fundraisers, we’re always looking for the next big thing that can raise more money, achieve our fundraising goals, and change the world for the better.

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Mobile Question Data Help 52

Qgiv

OCTOBER 27, 2021

How do you make the most of your new online fundraising platform? Once you’ve got the technology you need, it’s time to optimize your online fundraising for your nonprofit. That’s why it’s important to have an online fundraising platform that’s customizable and offers tools you need to get more of your supporters giving.

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Platform Online Fundraising Gift 52

DNL OmniMedia

DECEMBER 15, 2020

Social media, digital advertisements, websites, and email have improved nonprofit audience outreach and fundraising. Social media fundraising,” “multichannel marketing,” and “email marketing” are now popular tactics when it comes to spreading nonprofit awareness. Email Marketing for Nonprofits: An Overview. Welcome Series.

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email Guide Marketing Online 52

Qgiv

JUNE 4, 2021

Now that we’re entering a new post-COVID era, nonprofit leaders need to think about what virtual fundraising will look like in the future. It looks like virtual fundraising is here to stay! 25+ Virtual Fundraising Ideas to Try Out Best Virtual Fundraising Strategies Virtual Fundraising Software: Our Top Picks.

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Virtual Ideas Guide Fundraising 69

Qgiv

OCTOBER 9, 2023

Cause marketing is a great way to build a relationship with a business to make your fundraising more sustainable. Just adding an employee giving program can increase employee retention! Set a mutually beneficial cause marketing goal With any campaign, setting a meaningful and realistic goal before you start fundraising is a priority.

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Causes Marketing Impact Guide 52