Nonprofit Tech for Good

OCTOBER 17, 2023

In our current digital landscape, having a strong social media presence is essential for nonprofit organizations. Offer to partner with them on projects or campaigns related to your cause. In influencer campaigns, measure reach and impressions. Influencers are more likely to get involved if they believe in your mission.

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Nonprofits Source

MAY 15, 2024

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. If your small business doesn’t have a clear marketing strategy, you could be missing out on the opportunity to cultivate a strong digital presence and promote meaningful engagement.

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Map Digital Business Marketing 52

Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. Through Journity we track engagement scores that show exactly how engaged users are with your content. When it comes to digital marketing for nonprofits, the options are quite literally endless!

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Metrics Digital Marketing Retention 310

Neon CRM

NOVEMBER 22, 2023

If you do, you’ll probably want to track your donor acquisition rate. It’s an important metric that will help you gauge how effectively you’re engaging new supporters, and it can also give you insight into which of your fundraising and marketing campaigns are most effective. Why Track Your Donor Acquisition Rate?

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Rate Track Donor Metrics 52

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. While allocating marketing resources to various offline promotional strategies is perfectly fine, abandoning your nonprofit’s digital outreach is almost always a mistake.

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Digital Google Grant Social Media 52

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

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Mail Integration Digital Strategy 75

Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. What can you learn from campaigns of the past?

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Advocacy Campaign Tips Storytelling 130

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

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Practice Fundraising Guide Channel 239

EveryAction

JUNE 21, 2023

The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades. Issue awareness campaigns and messages can be directed at existing or potential supporters, with the goal of educating them about a specific issue.

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Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Yes, physical mail can be a part of digital marketing! When they donate.

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Digital Marketing Donor Channel 75

Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. are no longer effective because of the digital revolution. But in reality, when done correctly, they can be just as effective as digital marketing. . direct mail and digital marketing.

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Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Measurable. Achievable.

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Digital Marketing Create Social Media 59

Media Cause

AUGUST 17, 2023

A strong paid search campaign can help your nonprofit reach new audiences and awareness, drive qualified leads for those searching for related keywords and ensure you’re top-of-mind as folks navigate their daily digital lives. adding in new keywords, updating ad copy, etc.) adding in new keywords, updating ad copy, etc.)—more

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Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Instagram integrates well with Facebook campaigns.

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Digital Practice Donor Strategy 52

Media Cause

OCTOBER 7, 2021

Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. As we enter an era of record-breaking advocacy numbers, here are 9 tips for positioning your advocacy campaigns on social media: 1. Center your campaign around timely events.

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Social Media Advocacy Campaign Create 102

Forum One

AUGUST 12, 2021

Pretty soon, nonprofit fundraisers everywhere will start thinking about their end-of-year campaigns. Here are our top tips for tuning up your digital fundamentals in advance of the most important fundraising season of the year. Plan and execute your campaigns in an integrated way for maximum impact. Refine your message.

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Digital Fundraising Analytics Offline 86

sgEngage

SEPTEMBER 20, 2022

While there are many quick fixes nonprofits can make to update their digital strategy incrementally, making real changes often requires taking a long-term approach. Ask yourself what your non profit’s digital strat egy looks like now and what you would like for it to be in a year from now. Developing a new website. Train your team.

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Digital Strategy Websites Test 70

Achieve

MARCH 31, 2021

Capital campaigns are game-changing undertakings for growing nonprofits. These intensive campaigns are all about scaling up your operations by funding major investments that will help you better pursue your mission. Are capital campaigns still viable? Are major donors still contributing to large campaigns? Let’s dive in.

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Campaign Phase Studies Consultant 98

Twenti - Digital Marketing For Nonprofits

MAY 12, 2020

6 Entertaining Nonprofit Online Campaigns. Non-profit campaigns don’t need to be upsetting! Here are 6 non-profit campaigns that took a more lighthearted approach. Campaigns Don’t Have To Be Sad! These funny non-profit online campaigns will make you laugh, cry and maybe even donate. by Olivia Warnes.

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Campaign Online FAQ Nonprofit 52

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

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Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. They often prefer to support traditional, well-established organizations with a proven track record of impact. organizations** 11.8%

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Nonprofits Source

FEBRUARY 24, 2023

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Studies show that people spend an average of eight hours and five minutes interacting with digital media per day. Doing so will help drive a high ROI for your small business.

Map 52

Map Digital Business Marketing 52

Care2

MARCH 23, 2022

The Digital Strategy Summit (March 28-April 1) is five days of online content bringing you and your team the latest trends in digital strategies for nonprofits, charitable campaigns, and advocacy movements. In addition to workshops, the Digital Strategy Summit will also feature lively and insightful panel discussions.

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Digital Strategy Learning Online 41

Achieve

OCTOBER 28, 2021

Peer-to-peer campaigns are an effective way for nonprofits to leverage their supporters’ connections to reach new donors. Your supporters may have connections your nonprofit doesn’t, and a well run peer-to-peer campaign can put your nonprofit into contact with new audiences your team likely couldn’t reach without your supporters’ help. .

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Hints Campaign Tech Integration 59

3rd Sector Labs

AUGUST 15, 2014

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. 3 simple data tips for better digital marketing. Does your donor database keep track of this type of data? If not, it should.

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Digital Data Marketing Org 138

Classy

JULY 9, 2021

If your nonprofit is looking to make a big investment in a particular project, you may have wondered if launching a capital campaign is the right path for you. Capital campaigns are time-limited efforts with a large fundraising goal for a specific need. Read Next: The 4 Phases of a Modern Capital Campaign.

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Trend Campaign Tips Phase 59

Byte Technology

APRIL 16, 2021

When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. Website conversions enable you to determine whether or not you are succeeding in your digital marketing campaign. One of those crucial metrics is your website’s conversions.

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Rate Conversation Websites Metrics 246

Qgiv

JUNE 10, 2022

The short answer: Digital advertising and marketing. The long(er) answer : You’ll need a comprehensive digital marketing strategy to create and publicize successful virtual fundraising events. What is Digital Marketing? Digital marketing is one of the fastest growing types of marketing. Peer-to-peer crowdfunding campaign.

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Digital Marketing Online Fundraising 52

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. In this guide, we’ll review how you can harness the power of digital marketing to promote your membership-based organization.

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Organization Online Influence Metrics 52

Saleforce Nonprofit

AUGUST 19, 2022

When the pandemic limited in-person access to critical services, many nonprofits were forced to adopt digital channels to support constituents, accelerating a trend of the past decade. Today, the demand for digital services continues to grow. What quickly became clear is that digital engagement is now central to nonprofit programs.

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Digital Report San Francisco Children 59

Classy

MARCH 26, 2021

Online fundraising combines your standard relationship-building with digital mediums. Harness the power of setting campaign goals. . Setting goals for a fundraising campaign is an important step to ensure you are staying on track and seeing year-over-year growth. Download Now: The Plan Your Campaign Field Guide. .

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Campaign Tips Fundraising Online 59

Nonprofit Tech for Good

JANUARY 20, 2023

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. This will help you create a more compelling and meaningful campaign.

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Fundraising Nonprofit Ideas Virtual 347

Achieve

MARCH 4, 2022

Digital privacy has become a major new fixture in public discourse across all sectors. Much discussion of digital privacy revolves around the buying and selling of data, which isn’t largely relevant to day-to-day nonprofit operations. How does the GDPR relate to US-based nonprofit marketing and communications?

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Law Digital California Spam 59

Nonprofit Tech for Good

MARCH 11, 2022

Here’s why: It boosts the donations of almost any fundraising campaign, helping you to reach your goals. The Digital-First Peer-to-Peer Fundraising Study found that peer-to-peer increased revenue by 30% in 2021 vs. 2020, nearly 9x the increase in revenue generated by physical and hybrid fundraising efforts. Sounds good, right?

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Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. A rising trend in direct mail campaigns is including your text-to-give number and keyword in your letters, which is an effective way to integrate your digital and physical channels. Appealing to younger donors.

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Trend Campaign Fundraising Mobile 98

Qgiv

APRIL 22, 2024

Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would. This approach leads to marketing campaigns that are aimed to educate, enlighten, and inspire your audience to participate in your mission instead of simply buying a product.

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Marketing Guide Nonprofit Channel 52

DipJar

NOVEMBER 17, 2021

Advocacy campaigns are an innovative way for nonprofits to engage their current supporters, attract new audiences, and fulfill their mission at the same time. However, before you can reap the many benefits of a successful advocacy campaign, your nonprofit will need to invest in the right advocacy software. Digital Advocacy Tools.

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