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What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

It’s a horrible feeling when the tried-and-true fundraising methods that have worked in the past stop working. Even experienced fundraisers sometimes use fundraising methods that just don’t work for a particular organization or audience. Let’s back up and look at your methods of fundraising through the eyes of your donor.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. Create your year-end campaign calendar. Keep one calendar updated with all scheduled communications on each channel to ensure variation and adequate time between each outreach.

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professionals

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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

Put together a master marketing calendar. To make your multi-channel marketing efforts successful, it’s important to implement a campaign calendar. Your communications across every channel you use should be included on the calendar. Direct mail. Direct mail still works as a means to raise funds and get noticed.

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Nonprofit Marketing: The Ultimate Guide

Qgiv

On the other hand, outbound marketing is usually a nonprofit advertising approach that focuses on communication channels such as: Google Ads, social media ads, commercials, mail campaigns, and other paid marketing. Direct mail often provides a more personal touch that may be missing in online communications.

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WARNING: Four trends that will shake nonprofits in 2024. Here’s how to pivot…

Pamela Grow

Direct Mail is essential Direct mail is essential to nonprofit fundraising for the small to mid-sized primarily community-based nonprofits I work with. 70% of people agree that direct mail feels more personal than digital methods. 70% of people agree that direct mail feels more personal than digital methods.

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3 Membership Engagement Strategies to Try Today

Neon CRM

Build anticipation: Plan some email reminders leading to the event, so everyone has a chance to mark their calendars. method of keeping in contact with your members. A simple interest poll can provide a considerable boost in attendees. A good CRM will allow you to easily plan this out ahead of time.

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The Ideal Year-End Fundraising Campaign Timeline

CauseVox

Even if you don’t follow a definitive fundraising calendar, it’s still vital to come up with a year-end fundraising plan—and stick to it. What are the methods do your supporters respond to? There are a number of ways you can tell your supporters “Thanks” on Thanksgiving, including: Social Media Email blast Direct mail.