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2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ M+R Benchmarks ] 25% of online donations were made on a mobile device in 2022. [ M+R Benchmarks ] 30% of all online giving occurs in December and 10% occurs in the last three days of the year.

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Newly Released in English, español, français e português! The 2019 Global NGO Technology Report

Nonprofit Tech for Good

Now in its fourth edition, the 2019 Global NGO Technology Report provides 100+ technology benchmarks NGOs, NPOs, and charities worldwide. This year the benchmarks are available for six regions: Africa. A global average of the benchmark data – as well as Global NGO Technology Effectiveness Ratings – are also provided.

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19 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

Staying current with the latest digital marketing and fundraising trends and benchmarks is essential for nonprofits. Benchmarks Study 2023 :: Download [US] Published by M+R 2. Communications Benchmark Report 2022 :: Download [UK] Published by the CharityComms 11.

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2024 Social Media Statistics for Nonprofits

Nonprofit Tech for Good

Rival IQ Social Media Industry Benchmark Report ] Nonprofits have an average engagement rate of 0.066% on Facebook. Rival IQ Social Media Industry Benchmark Report ] 53% of nonprofits spend on social media advertising. M+R Benchmarks Report ] Facebook/Meta results in an average return on ad spend (ROAS) of $0.48 on TikTok. [

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23 Digital Marketing & Fundraising Reports for Nonprofits Worldwide

Nonprofit Tech for Good

Benchmarks Study 2022 :: Download. Facebook Fundraising Benchmark Report 2022 :: Download. Benchmarks UK Study 2021 :: Download. 2020 Global Trends in Giving Report Focus Italia :: Scarica il report. 2019 Informe Global sobre Tecnología de ONG :: Descargar. 2020 Global Trends in Giving Report :: Download.

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2023 Website Statistics for Nonprofits

Nonprofit Tech for Good

M+R Benchmarks ] Organic traffic (website traffic generated by unpaid search results) comprised 38% of all nonprofit website visits in 2022. [ M+R Benchmarks ] The top three sources of website traffic are: Direct (22%) Organic Search (17%) Social (16%). M+R Benchmarks ] Average online gift and mobile giving. per visitor. [

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[FREE WEBINAR] How to Use Behavioral Economics to Build a Successful Monthly Giving Program

Nonprofit Tech for Good

They also stick around longer with most programs enjoying donor retention rates north of 85%. If executed correctly, a successful monthly donor program can be a game changer for your nonprofit. However, the psychological factors that govern whether a donor will opt into a monthly giving program are still not well understood.