Nonprofit Tech for Good

OCTOBER 17, 2023

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. In our current digital landscape, having a strong social media presence is essential for nonprofit organizations.

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Social Media Media Social Influence 330

Nonprofit Tech for Good

FEBRUARY 28, 2021

It’s no secret that corporate donors are invaluable partners for nonprofits. And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. It can be tough to know how to move forward since your donors have different communication goals than your nonprofit. Feeding America.

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Social Media Hunger Donor Media 300

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

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Marketing Guide Nonprofit Channel 52

Nonprofit Tech for Good

MARCH 21, 2019

And this applies to nonprofits in a big way. That’s why when nonprofits encourage the act of social fundraising, they not only empower supporters to share their love of the cause, but they also leverage their vast personal networks to grow in so many ways. Use social fundraising as a way to spread awareness.

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Practice Fundraising Online Social 275

Whole Whale

JANUARY 27, 2023

That’s a huge amount of opportunity for nonprofits to tap into and reach out to new audiences. Here are some clear ways nonprofits can use Quora: 1. With Quora’s vast variety of topics, your nonprofit will have instant exposure on a platform with tons of users looking for answers to their questions.

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Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Yet, it is in the best interest of nonprofits with online shops to get involved in the holiday shopping season.

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Media Cause

AUGUST 31, 2021

Marketing as a nonprofit organization in the digital age can seem like an intimidating piece of the business that takes expertise, resources, and a large budget. Through Google’s Ad Grant program, approved nonprofits receive $10,000 a month in ad spend they can use across a variety of campaigns. What is the goal of the campaign? .

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

APRIL 22, 2013

Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention. That said, congrats to the early adopters! Source: Avectra.

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Social Media Awareness Causes Stats 278

Twenti - Digital Marketing For Nonprofits

MAY 15, 2020

10 Tips To Improve Your Nonprofits Youtube Channel. An effective Youtube channel can help you spread your nonprofit’s message and increase donations. . Your nonprofits digital marketing efforts should definitely include Youtube as it’s potential to increase outreach and donations is huge.

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YouTube Channel Tips Social Media 52

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising? Why should I use a multi-channel approach? In fact, you shouldn’t! .

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Mail Channel Strategy Fundraising 61

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. Managing several of these channels can easily monopolize your marketing team’s time and resources. Other opportunities will come as your nonprofit becomes well-established online.

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Digital Google Grant Nonprofit 52

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. Leverage Trends When Applicable (Or Create Your Own!) 5000 Voices.

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Social Media Guide Media Social 97

Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. But did you know it’s also a great way to acquire new donors for your nonprofit? That’s right! Want to go the extra mile?

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Donor Fundraising Template Game 339

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. Examples of campaign objectives and goals include: Building awareness of your nonprofit by increasing new website visitors by 20% in six months.

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Communication Campaign Channel Measure 98

Qgiv

SEPTEMBER 1, 2021

If your nonprofit is participating this year (and you should be!), What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations.

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Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. Every nonprofit has the goal of extending their impact as far as they can by helping as many people as possible. Many nonprofits overlook engagement as a valuable metric. 3) Engagement.

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Metrics Digital Marketing Retention 318

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Nonprofits raised more than $2.47 1) How does Giving Tuesday work for nonprofits?

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 Mail enhances trust and credibility.

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Mail Fundraising Nonprofit Channel 52

EveryAction

MAY 30, 2023

In short: there are plenty of reasons supporters may want to get involved in your virtual lobby day—make sure they’re aware of it. Here’s how to strategically use your organization’s channels before, during, and after the event to market and maximize your virtual lobby day to move your mission forward.

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Pamela Grow

FEBRUARY 27, 2024

Your nonprofit invests significant time, energy, and money into bettering the lives of those you serve. This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. Choose your digital marketing channels. Time-bound. Supporter type.

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Digital Marketing Create Social Media 59

Elevation

DECEMBER 22, 2021

To create brand awareness, attract loyal supporters, win over donors, and onboard new volunteers, nonprofit organizations invest in advertising. While the norm is to develop multiple campaigns each year, nonprofits rarely invest the same energy in choosing which channels they use to distribute that same content.

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Nonprofit Tech for Good

JULY 13, 2020

The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. Water.org’s thoughtful approach to content creation suggests that, at all times, we must be thoughtful and aware. Instagram.com/water.

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Nonprofit Tech for Good

APRIL 23, 2019

Nonprofits are doing important work every day that impacts lives and makes our world even better. Nonprofits use CRMs to manage their donor relationships, to segment supporters by interest areas, streamline donor communication, automate fundraising, and report on outcomes to the board, donors, and community.

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Metrics Nonprofit Profile Platform 261

EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. This is where issue awareness comes in.

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Advocacy Generation Strategy Awareness 199

Neon CRM

MAY 31, 2023

That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. These are impressive levels of engagement, meaning all nonprofit teams should have a strategic plan for a GivingTuesday fundraising campaign each year.

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Statistics Fundraising Metrics Mail 97

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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Social Media Media Guide Social 52

Double the Donation

MAY 4, 2023

Corporate matching gifts have significant nonprofit fundraising potential, and one of the easiest, most effective ways to raise awareness for these programs is through personalized donor outreach.

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Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday.

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Social Media Campaign Childhood Media 362

Greater Giving

DECEMBER 15, 2022

In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising. Integrating Marketing Channels . Core Nonprofit Marketing Channels.

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Digital Marketing Donor Channel 75

Qgiv

OCTOBER 9, 2023

Cause marketing is a collaboration between a nonprofit like yours and a business that helps you raise money and awareness for your cause. A digital program is an advertising campaign from the business on behalf of your nonprofit. What is cause marketing? Just adding an employee giving program can increase employee retention!

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Causes Marketing Impact Guide 52

CauseVox

FEBRUARY 5, 2024

Whether you’re a small nonprofit aiming to make a local impact or a larger organization orchestrating a grand initiative, giving days offer a unique platform to amplify your cause. In this article, we’ll delve into the essence of giving days, exploring what they are and how your nonprofit can actively participate.

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Work Giving Hosting Nonprofit 81

Media Cause

MAY 8, 2023

Advertising can be an effective way to help grow your nonprofit’ s digital footprint, complement your current organic marketing efforts, and be an essential, part of your integrated marketing strategy. With the ability to run paid advertising across a variety of different channels and placements, it can all seem a little daunting.

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Tips Organization Channel Benchmark 52

The Modern Nonprofit

DECEMBER 4, 2023

Individuals are more aware and concerned about how their personal information is used, shared, and protected. This heightened awareness isn’t just a trend; it’s a shift in user behavior and expectations that impacts all sectors, including the world of digital fundraising for nonprofits.

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Media Cause

FEBRUARY 7, 2023

Paid media helps nonprofits reach an audience that owned media (the content that you own, such as your website and social media posts) cannot. From media channels to targeting tactics, there are likely to be many pivot points within the campaign. What is Paid Media and Paid Media ROI?

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ROI Media Nonprofit Measure 52

Media Cause

FEBRUARY 16, 2024

One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift that deeply impacts society, like tough financial times or global events. Below, a few of our agency’s top experts share their take. Strategy is vital.

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