Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Social platforms are all about relationships first.

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Social Media Organization Media Fundraising 247

sgEngage

OCTOBER 5, 2022

Higher education professionals from around the world are attending bbcon—Blackbaud’s Tech Conference for Good —October 17–18 to learn from thought leaders in education, fundraising, technology, and more. Cara Giacomini—Vice President of Data, Research, and Technology at the Council for Advancement and Support of Education (CASE).

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Education Professional Virtual Guide 84

The Nerdy NonProfit

DECEMBER 7, 2017

Educational nonprofits face some barriers when reaching their target audiences. Educational nonprofits are in a uniquely complex industry, with educational institutions showing restraint due to regulation and competition. As a result, they must seek out creative ways to reach their audience. Interactive games.

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Classroom Education Virtual Classroom Student 130

Association Analytics

MAY 20, 2024

There are a few key data-driven strategies that can help to enhance an association’s financial outlook and member engagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience.

Associations 169

Associations Poll Industry Stream 169

.orgSource

MARCH 4, 2024

This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. The Cirque audience sits under a striped big top. It offers the audience a product that is not available elsewhere with a ticket price that sits in between the circus and a Broadway show.

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Strategy Marketing Detroit Associations 221

Nonprofit Tech for Good

JANUARY 19, 2024

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. While it can be hugely helpful, AI doesn’t do an amazing job writing for the searcher’s intent or your audience. Search Engine Optimization.

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Action Practice Tips Seattle 259

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

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YouTube Industry Leadership Podcast 221

Achieve

AUGUST 12, 2021

Communicate with your audience by showing engaging photos of your work or a testimonial. Ask them to think about their connections to your cause, share anything they’ve helped accomplish for your mission, and do their best to tell their stories in a compelling way that resonates with their audience. from a staff member or volunteer.

Audience 82

Audience Tips Fundraising Social Media 82

The NonProfit Times

MAY 20, 2024

Let’s explore three innovative marketing strategies for nonprofits, according to Jackie Sue Griffin , owner and executive director at JSG & Associates in Tampa, Florida Leveraging Social Media Advocacy Campaigns Social media platforms have become powerful tools to raise awareness, mobilize supporters, and drive action.

Campaign 59

Campaign Marketing Strategy Tampa 59

OneCause

JANUARY 5, 2023

That broad Zoom education will keep the virtual door open. Changing audience tastes. The post How to Leverage the OneCause Fundraising Platform: Customer Examples appeared first on OneCause. But COVID-19 changed that. The expansion of peer-to-peer fundraising. They may be expecting their favorite charities to do the same!

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Platform Examples Fundraising Virtual 59

Qgiv

APRIL 28, 2021

Virtual options can be particularly helpful when fundraising for education, as they allow you to reach out to supporters of your students who may be further away, such as aunts and uncles, grandparents, and family friends. Here are ten tips to help you succeed with virtual fundraising for education: 1.

Education 52

Education Virtual Fundraising Guide 52

sgEngage

APRIL 10, 2023

In this article, we’ll go over each of these tips in detail so you can better engage your school’s donor base: Intentionally target your audience. Choose a fundraiser that educates students. Promote your fundraiser across multiple platforms. Don’t assume that your audience will always stay the same. Trivia nights.

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Donor Community Tips Fundraising 74

EveryAction

MAY 30, 2023

on the Mobilize platform for the 2022 cycle. Your technology can help you build a solid virtual turnout by supporting an omni-channel marketing campaign to promote your event—this is an effective strategy for delivering your message to your audience wherever they are.

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Virtual Advocacy Channel Mobile 163

Connection Cafe

FEBRUARY 12, 2020

That means your university is competing with many other higher education institutions across the nation that are all catering to your potential students. And higher education marketing takes so many forms. Learn more about higher ed marketing strategy in the free white paper: Your Online Marketing Plan for Higher Education.

Education 44

Education Content Strategy Texas 44

Association TV

FEBRUARY 9, 2021

As an organization, this is a great opportunity to provide appealing and valuable content that educates and engages your audience. With the increasing demand from consumers for video content across multiple platforms, it’s no wonder that businesses are adding video and animation to their marketing tool kits.

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Video Retention Product Studies 158

EveryAction

JUNE 21, 2023

Issue awareness campaigns and messages can be directed at existing or potential supporters, with the goal of educating them about a specific issue. For example, a local nonprofit working on educational issues may raise awareness about specific school board policies with the aim of making them more inclusive.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Candid

JANUARY 24, 2024

You can see here how each platform is doing, comparing numbers and averages from 2023 with the previous year. Here are my takeaways for the new year: LinkedIn, Instagram, and YouTube have growing audiences, and those audiences are increasingly engaging with our content. Facebook is an interesting one for us.

Social Media 52

Social Media Data Strategy Media 52

Qgiv

APRIL 9, 2024

You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause. By targeting specific audiences, you can also tailor the type on content you’re posting to increase the likelihood of viewers turning into donors. Engagement. Fundraising.

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Social Media Media Guide Social 52

Nonprofit Tech for Good

FEBRUARY 26, 2024

These tools suit your modern audience, who expect to interact with nonprofit organizations like yours across a diverse media landscape. Figure out who really needs to use the platform. Or, does your team have the capacity and willingness to self-educate on a more robust application? How do they reach their audiences?

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Application Marketing Nonprofit Evaluation 267

EveryAction

JUNE 8, 2023

This can be done through education as well as action. For example, an action alert message to legislators doesn’t have to be about a specific piece of legislation—it could be educating them or sharing a resource. The goal is to move your position forward while engaging your supporter audience.

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Advocacy Local Audience Poll 143

Nonprofit Tech for Good

MARCH 4, 2020

If your nonprofit audience is generally made up of exercise enthusiasts, you’ll want to share Charity Miles with them after your nonprofit gets added to the benefiting charity list. Huge advancements in peer-to-peer fundraising platforms have made it simple for individuals to start a fundraiser for a charity they care about.

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Social Charity Phone Exercise 307

Association TV

NOVEMBER 30, 2021

The big social media platforms also have their own policies to keep creators honest. You have a dedicated audience who look to you for content. Even if it’s only one additional post per month, you're still offering more opportunities for your members to engage with you, drive up traffic on your platform and grow your audience.

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Sponsor Content Associations Audience 276

Qgiv

SEPTEMBER 1, 2021

Like any other marketing tool or social media platform, TikTok’s value is in its storytelling ability. Does the tool help you reach your target audience? If you’re considering creating a TikTok account for your nonprofit, it’s important for you to evaluate if you’ll be able to reach your target audience on the platform.

Marketing 117

Marketing Madagascar Guide Social Media 117

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2014

Today, he has launched a platform to help raise money for nonprofits that are doing highly effective work, but may not be as well known to a larger audience. The platform is called “ Dollar A Day. Perry Chen is an American Internet entrepreneur best known for co-founding the social fundraising website Kickstarter.

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Platform San Francisco Model Nonprofit 128

Allegiance Group

APRIL 15, 2024

Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Typically, this involves educating them about your cause or issue and highlighting the work you do. Plus, you’ll need to adjust it often to ensure you adapt to changing audiences and preferences.

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Fund Donor Strategy Search 52

The Fundraising Authority

NOVEMBER 1, 2022

You’ve heard that the power of storytelling is essential when it comes to educating people about your cause and converting people into supporters. Our audience is no longer taking our word for it. Google Maps is a widely-used and user-friendly mapping platform that can be easily integrated into a nonprofit’s website.

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Map Fundraising Integration Donor 233

The Modern Nonprofit

AUGUST 1, 2023

Estimated Reading Time: 4 minutes Maximizing Outreach: Why Nonprofits Need a Powerful Online Presence As a leader of a nonprofit, you know the importance of reaching your audience effectively and making the most of your limited resources. But have you ever considered the benefits a dedicated website could bring to your nonprofit?

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Online Nonprofit Websites Social Media 98

DipJar

JANUARY 31, 2022

Platforms to build and schedule content on (free and paid). Virtual fundraisers, events and platforms. Audience segmentation for all campaign types. HAPO is a free service that connects members of the social good sector for cross-marketing and educational opportunities, such as webinars, podcasts, and conferences.

Social Media 96

Social Media Strategy Media Social 96

Candid

APRIL 20, 2023

There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). In a year, what will success look like?

Social Media 98

Social Media Data Strategy Media 98

Candid

DECEMBER 12, 2022

If you’re venturing into nonprofit video production for the first time, here are four expert tips for how to leverage educational videos to inspire action and create an engaging experience for viewers. Get to know your audience. The style, tone, and core message of your explainer video should be dependent on your target audience.

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Video Support Tips Audio 105

Nonprofit Tech for Good

NOVEMBER 9, 2020

One of the quickest ways to build a list of cell phone numbers is through a text-to-donate or text-to-give mobile platform. We have large audiences at our events that enable us to regenerate our list often. Give by Cell offers a suite of mobile fundraising tools to organizations, higher education, and museums and cultural institutions.

Communication 300

Communication Donation Tech Tools 300

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Segment your audience. Marketing is not just about producing powerful content and sharing it on your platforms. Outline your digital marketing goals. Measurable.

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Digital Marketing Create Social Media 59

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would.

Marketing 52

Marketing Guide Nonprofit Channel 52

Whole Whale

JANUARY 1, 2023

Audience size : Around 200. These tracks cover innovation, activism, comms, education and tech. Audience size : 15,000 (SXSW EDU); 37,000 (SXSW). SXSW EDU is more focused to educators, government and people working in the ed space. . Audience size : around 2000. Audience size : Typically 300, Open.

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Conference Nonprofit Americorp Fort Worth 122

The Modern Nonprofit

MAY 4, 2021

An effective social media presence is dependent on a well-thought-out strategy that involves knowing your target audience, maintaining a defined and positive voice across platforms, providing compelling content, and consistently engaging with and responding to followers and their feedback. Know Your Audience. billion users.

Social Media 111

Social Media Strategy Media Social 111

Saleforce Nonprofit

JUNE 21, 2021

Help us build a new home for our nonprofit and education users in the reimagined Trailblazer Community later this year! Earlier today, Salesforce launched the reimagined Trailblazer Community — one modern platform to learn, earn, and connect from anywhere! Last year, everything changed. What Does This Mean for the Power of Us Hub ?

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San Francisco Module Education Classroom 105

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Some users are migrating to new platforms, like Post, or to decentralized, open-source services, like Mastodon.

Social Media 94

Social Media Media Strategy Social 94