Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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Practice Fundraising Guide Channel 243

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29. The platform, however, is different than Facebook or Twitter. Work With Influencers.

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Fundraising San Diego Influence Profile 325

AccelEvents

JUNE 16, 2021

As more and more brands are turning to events for digital marketing, event marketers need to find ways to improve the event experience, via an event platform. However, it’s far easier to run an event with an all-in-one event platform as it keeps everything organized for managing an event in one place. The same goes for accounting.

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Platform Avatar Virtual Registration 52

Nonprofit Tech for Good

MARCH 17, 2020

The Facebook Ads platform gets more powerful all the time and your organisation is missing a trick if you don’t have some ability to use and understand it. . They think: “many of our supporters are women aged 50-60 and are interested in animals, so let’s target that demographic on Facebook.” 3) Understand Facebook Ad objectives.

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Test Facebook Charity Profit 325

Greater Giving

AUGUST 25, 2023

These items can range from branded merchandise like tote bags and t-shirts to unique giveaways that resonate with your audience. TheShareWay: Your Gateway to Impactful SWAG When it comes to sourcing quality SWAG for your fundraising event, TheShareWay is an excellent platform to explore.

Articulate 75

Articulate Audience Contact Demographics 75

TechImpact

JULY 30, 2014

Create custom audience segments. You’ve undoubtedly targeted a specific audience or demographic with a fundraising push, or with a specific message. Applying a customer audience segment to your overall traffic, or to specific webpages grants even more donor insight than you’d get when looking at total aggregated results.

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Analytics Statistics Google Demographics 223

TechImpact

JUNE 18, 2014

There are so many social media platforms available to us now, it is not necessary to have active accounts on all of them. Understand what your goals are for the account, what audience you’re trying to engage, and how that account will help you accomplish that goal. All platforms are the same. Direct mail is enough.

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Social Media Media Social Demographics 177

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Segment your audience. Marketing is not just about producing powerful content and sharing it on your platforms. Demographics. Measurable. Supporter type.

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Digital Marketing Create Social Media 59

Bloomerang

APRIL 27, 2021

Your Who : Your Audience. Remember, you can repurpose these stories on various platforms by making a few minor tweaks to keep them fresh while also saving you work. Chances are good your audience members are not hanging out on all of your available platforms, so it is likely you will be reaching fresh eyes each time.

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Communication Storytelling Indianapolis Nonprofit 127

AccelEvents

AUGUST 15, 2021

A hybrid event means that at the same time, you can host two types of event styles tailored to each audience (an online audience and an in-person audience) for a great attendee experience. . A hybrid event intends to be an event that connects people in person if they want and allows online audiences to tune in. .

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Stream Hosting Virtual Registration 98

Allegiance Group

APRIL 15, 2024

Additionally, audiences are likely to open and engage with direct mail. Direct mail reaches different audiences. Some of your supporters may not engage with digital platforms like social media or email regularly. To identify a target audience for your campaign, you’ll need to dig deeper with your research.

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Mail Fundraising Nonprofit Channel 52

AccelEvents

JULY 7, 2021

Live events have been critical to the success of leaders in the tech sector , for example, and events are often considered as a solution to common conversion blocks. . With increased exposure to marketing in our daily lives, reaching your intended audience can seem like an impossible task. Stay engaged during the event .

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Marketing Virtual Awareness Platform 97

Nonprofit Tech for Good

MAY 8, 2019

Does it still reflect your mission, purpose, strategic goals, and the ways your audiences use the internet? As communications director Melissa Franqui explains, “Any communications department, not only ours, has to be continuously asking, is the site communicating our mission, our current work, and our values to our intended audiences?”.

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Online Hunger Metrics Drupal 246

Nonprofit Tech for Good

NOVEMBER 20, 2021

By teaming up with a like-minded business, you create an ally to promote your mission to customers that fall squarely in your target demographic. Selecting a reputable online fundraising platform that enables you to connect with your donors in a meaningful way is critical. 2) Select a site to host your auction.

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Virtual Personal Tips Online 259

Nonprofit Tech for Good

AUGUST 9, 2021

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. These numbers are based on the performance of Nonprofit Tech for Good, and of course, vary depending upon how your nonprofit uses Facebook and Twitter. Of all social media, LinkedIn is the platform best suited for employee advocacy.

Linkedin 363

Linkedin Practice Social Media Sponsor 363

Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. Use a volunteer management tool and event platform to make sure your supporters are all pointed in the right direction and making progress. But not every platform will be effective for your advocacy campaign. Where do they live?

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Advocacy Campaign Tips Storytelling 130

Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Local celebrities can increase awareness of an organization tremendously.

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Trend Fundraising Digital Celebrate 311

TechImpact

JANUARY 16, 2014

The one demographic that is increasingly difficult for nonprofits to reach is the nation’s youth. With shortening attention spans and so many other outlets vying for their attention, reaching the youth audience may seem like a daunting task. The audience is there, it is up to you to take advantage of their presence.

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Social Media Flash Attention Nonprofit 165

Achieve

JUNE 1, 2023

Specifically, donor giving patterns can reveal insights about how to best reach donors across multiple platforms and secure their long-term support. Review your donor demographics. Review your donor demographics. For each of these demographics, conduct audience research to determine: Their preferred giving avenue.

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Donation Donor Giving Demographics 52

Whole Whale

JUNE 15, 2022

Organizations use social listening to track their brand reputation, understand their target audience, and monitor their competition. Understand your target audience : Social media is full of data that can help you better understand who your target audience is and what they care about. Facebook (Meta) Listening Tools.

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Tools Guide Social Social Media 98

AccelEvents

FEBRUARY 5, 2021

They can be offered to a wider audience, generate higher revenues, and allow for more diverse content. Not enough content and your target audience will not see the value in what you are doing and will either not register at all, or disappear partway through the event. Not Prioritizing Audience Engagement. Too Much Content.

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Virtual Sponsor PowerPoint Audience 98

sgEngage

APRIL 20, 2023

For example, you might plan and host a fun run to help fund your animal shelter’s increased veterinary needs and to hire a new vet tech. Promote your events using multiple platforms. Use multiple platforms to announce your event and invite your supporters. These videos can also be shared on other platforms.

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Campaign Effective Giving Ideas 74

Nonprofits Source

MARCH 27, 2023

Using a software platform built just for golf makes it simple to promote your tournament, especially when it includes a custom event registration website. Prioritize the platforms where you have the strongest presence and can reach your target audience. Segment your audience to target your invitations.

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Charity Marketing Online Tips 78

Nonprofit Tech for Good

AUGUST 29, 2019

Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online. Instagram, like the other social media platforms, rewards a consistent posting schedule. Here are 6 ways. . 1) Post Stories regularly to ramp up your following. .

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Money Raise Donation Ideas 279

Qgiv

JANUARY 8, 2024

As pioneers in the nonprofit tech space, Qgiv also offers AI solutions with Fundraising IQ to generate emails, recommend auction items, suggest campaign improvements, and more! Different fundraising platforms provide solutions for online giving, events, text fundraising, fundraising automation , and more.

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Trend Raise Tools Tips 52

Nonprofit Tech for Good

APRIL 2, 2023

With the progress of AI in prospect research, you can now access tools that provide valuable insights into your prospects, including wealth indicators and demographic data that would otherwise be difficult to obtain. 4) Prospect Research Tools The days of endlessly scouring the internet for information on potential donors are long gone.

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Tools Fundraising Analytics Analysis 361

Whole Whale

MARCH 30, 2023

We know you are probably impatient so let’s just right to the fun stuff, enter the name and general mission of your nonprofit, followed by the general audience that you’d like a profile for in this AI tool. × They help nonprofits understand their target audience better and create effective fundraising campaigns.

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Donor Build Demographics New York City 52

Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . Tech-savvy audiences like millennials are also familiar with automated emails and tell the difference between a generic email sent to a thousand people and one written personally for them. . a wealth of data.

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Mail Course Campaign Digital 94

AccelEvents

JUNE 3, 2021

To that end, here are 7 reasons why we think virtual events should be a core component of your marketing tech stack. Increased Opportunities for Audience Engagement. At first glance, you may assume that an online event presents fewer opportunities for audience engagement, but this is simply not the case.

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Virtual Marketing Tools Audience 76

.orgSource

FEBRUARY 6, 2023

They should be an empath who channels both your brand persona and its audience. One unpleasant experience jumpstarts the leap to another platform, product, or service.” Bring Technology Up to Speed My first recommendation is, if your software puts walls between your team and your audience, begin opening doors.

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Game Experiment Marketing Gartner 44

Nonprofit Tech for Good

DECEMBER 6, 2019

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic.

Practice 246

Practice Tips Fundraising Sponsor 246

AccelEvents

FEBRUARY 5, 2021

They can be offered to a wider audience, generate higher revenues, and allow for more diverse content. Not enough content and your target audience will not see the value in what you are doing and will either not register at all, or disappear partway through the event. Not Prioritizing Audience Engagement. Too Much Content.

Virtual 52

Virtual Sponsor PowerPoint Audience 52

Forum One

APRIL 1, 2021

This spring, we’ve been evaluating some of the new social platforms on the market to see if there is anything new that would help elevate nonprofit and/or public sector missions. Clubhouse enables organizations to take a new approach to how they communicate their missions and engage with their audiences. . Levels the digital divide.

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Application Social Media Media Social 47

DNL OmniMedia

APRIL 1, 2024

However, here are some potential use cases to help you visualize the role a data warehouse could play in your organization’s operations: Identify specific audience segments for marketing purposes. For a holistic view of your programs’ performance, you might pull together information about program outcomes and participant demographics.

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Data Guide Proposal Nonprofit 52

The Modern Nonprofit

AUGUST 8, 2023

The key is to ensure the audience is well-informed on how to use the system and is motivated by the cause or event’s purpose. Broadening Your Donor Demographics Younger generations prefer using their mobile devices for, well, everything. This includes philanthropic giving!

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Generation Donor Giving Nonprofit 52

Media Cause

AUGUST 17, 2021

Appealing to audiences by creating opposing sides is nothing new to the world of marketing. We hear a lot of talk about how empathy should be the North Star in conversations with our audiences, regardless of topic or industry. Marketing via personal device platforms means that power is in the hands of the consumer.

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Effective Marketing Jordan Industry 59

Neon CRM

SEPTEMBER 1, 2023

However, pulling that information with a constituent relationship management (CRM) platform would be much simpler, possibly just a matter of selecting the right report template. For example, maybe one of your board members works in the tech sector. But that anecdotal evidence won’t convince the board member.

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Guide Business Support Metrics 52