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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Additionally, audiences are likely to open and engage with direct mail. Direct mail can benefit your nonprofit in many ways, from connecting with donors in a personal way and yielding a high ROI. Direct mail reaches different audiences. On average, direct mail has an open rate of 57.5% Mail enhances trust and credibility.

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How Event Marketing Can Optimize B2B Sales

AccelEvents

With increased exposure to marketing in our daily lives, reaching your intended audience can seem like an impossible task. An intuitive CRM platform and virtual event software will be critical to your success. . Consider a mixture of event marketing that taps into your direct target audience but a range of user intents.

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10 Best Blogging Practices for Nonprofit Organizations

NonProfit Hub

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

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Should I Sponsor a Virtual Event?

AccelEvents

As most companies and brands know, event sponsorship is a great way to get in front of a captive, targeted audience. The good news is that virtual events can provide even more benefits and a greater return on investment (ROI) than a traditional physical event. . Access to a MORE targeted audience.

Sponsor 98
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Nonprofit Advertising Best Practices

Media Cause

Here are some best practices our media team uses when creating a new campaign, starting with goals and platforms all the way to tactical tips for executing your campaign. Selecting Ad Platforms for Nonprofits. Channel selection comes down to a few things: your goals , your audience and your budget. Is my targeting right?

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How to Market Your Event On A Budget

AccelEvents

You might find that you save money with an event platform and therefore, you may have more room for marketing than you initially thought. . For example, if your entire demographic is on the social media platform Instagram, then your marketing budget should start with that, and then branch out to other avenues or pipelines depending on costs.

Marketing 105
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What is a Hybrid Event?

AccelEvents

A hybrid event means that at the same time, you can host two types of event styles tailored to each audience (an online audience and an in-person audience) for a great attendee experience. . A hybrid event intends to be an event that connects people in person if they want and allows online audiences to tune in. .

Stream 98