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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. With that, let’s get started.

Strategy 106
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Essential Strategies for Your Foundation’s Next Website Redesign

Forum One

While the look and feel of a new website is often top of mind and absolutely essential in making a resounding impression, there are also a number of non-design-related strategies that you need to take into account. Who are the audiences you are looking to target? Look at your data and use it to segment your audiences.

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Online Fundraising Checklist: Opportunities You Can’t Afford to Miss

sgEngage

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% So, the real question is: what will online fundraising look like moving forward?

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Give Your P2P Events New Energy with Activity Tracking

sgEngage

In a three-year comparison, the 2022 Blackbaud Peer-to-Peer Benchmark Report found that organizations hosted 15% fewer events in 2022 than they did in 2020. Make mobile fundamental to your P2P strategy so that you’re able to connect with donors and participants where they are and when they are available.

Track 98
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Quick bites: 2021 End-of-Year Fundraising

M+R

We know that IOS and cookie changes are already changing what we know about how donors interact with ads and email. Were there certain audiences/donors who gave fewer gifts and certain audiences/donors who made larger gifts? Related Links: Come join Benchmarks 2022! Who gave more and who gave less? For, well, anything? .

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Decoding Nonprofit Research: Ensuring Authenticity Over Marketing Hype

Neon CRM

Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data. Let’s take three different trends reports and outline how to use them to optimize your fundraising strategy. This is where the increasing amount of nonprofit sector research reports can help.

Hype 52