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Social SEO and the Rise of Alternative Search

Media Cause

SEO , short for “ search engine optimization, ” boils down to enhancing your website to boost visibility on search engines such as Google, Microsoft Bing, and others—ensuring your content appears when people search with relevant keywords. Social Media’s Impact on Google Search How does In-Platform Social SEO differ?

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8 Best SEO Tips for Nonprofit Strategy in 2024

Whole Whale

SEO – Search Engine Optimization – (if you don’t already know) is the practice of improving and promoting a website in order to increase the number of visitors the site receives from search engines. Chances are you are on this page as a result of doing searches for SEO basics or intros to the topic and now you’re here!

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6 Signs Your Nonprofit Needs a New Website

Nonprofit Tech for Good

Having access to Google Analytics for your website is key to getting to the roots of the problem. For example, if you’re hoping that a lot of people find your nonprofit through search engines, a minimal number of visitors from organic search can signal a problem with the search-friendliness of your website and content.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). Why Google Ads Work Google Ads are incredibly effective because they are displayed to people searching relevant terms in Google. Do you have Google Analytics Installed? Visit your site.

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Getting Social with Your Local Nonprofit Tech Community

Tech Soup

Search for your city on NetSquared.org to find your closest event. Vancouver, British Columbia: Testing Makes Perfect — How to Optimize Your Campaign Through A/B Testing. Austin, Texas: Google Analytics for Dummies. Ouagadougou, Burkina Faso: Monthly Meeting of Local Members. Monday, June 13, 2016.

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Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

They see the information about a gala event that your organization is hosting at the local aquarium. Review the analytics from your nonprofit’s website. Some of the considerations you should take into account when redesigning your website for engagement include navigation and A/B testing. Your site doesn’t engage your audience.

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The Small Nonprofit’s Guide to Inspiring Calls To Action

Get Fully Funded

Use A/B testing to assess the effectiveness of your CTAs. For example, here’s what the homepage CTA buttons might look like for a community animal shelter: These CTAs are effective because they help website visitors find exactly what they’re searching for without having to click the website’s menu or use the internal search function.

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