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How to craft a data-driven social media strategy for your nonprofit 

Candid

The answer: craft your own strategy that uses your data, is customized to your audience, and won’t overwhelm your team (or yourself). Instead of turning to expert advice, look at your own social media data from the past year. If you haven’t exported your data before, here are how-to guides for major platforms.

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Learning Analytics: Big Data Applied to Training, Teaching, and Learning

Beth's Blog: How Nonprofits Can Use Social Media

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. That sounds like the title of a report that NTEN might produce that surveys the technology landscape and nonprofit usage and provides an overview of what technologies nonprofits should be looking at in the next 1-5 years.

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Beyond Personas: Data-Driven Audience Insights and How to Use Them

M+R

Delivering a supporter-intuitive direct response program today shouldn’t rely on gut instincts, staff opinions, and stereotypes—especially when organizations have the ability to rely on a combination of behavioral data and enhanced demographics. Want to know more? Register here.

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Data drives better digital marketing for nonprofits

3rd Sector Labs

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers. Use small data (i.e. Use small data (i.e.

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Help! My Nonprofit Needs A Data Nerd

Beth's Blog: How Nonprofits Can Use Social Media

We spent a fair amount of time framing and reframing the problem and ended up with a question that focused on data collection. One of the concepts that the group designed was a strategy for collecting data from low income individuals which was identified as a key challenge for some participants who work with homeless populations.

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How to Use Website Analytics to Measure “Awareness”

NTEN

The good news is that we can now use a free tool like Google Analytics to identify some markers of increased “awareness”. analytics Data google analytics' If a nonprofit raised awareness and no one measured it… did it really happen.

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On Falling in Love With the NTEN Community

NTEN

During those three days of scribbled notes, pun tweets, and laughs, I did fall in love with the US nonprofit community, with NTEN, and with a man who I''d move halfway across the world to marry. I would often feel isolated and lost with all this data, without the skills to make sense of it, nor anyone to ask for advice.

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