Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 12, 2013

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. Two or three years to adoption: Learning Analytics (K-12/Higher Ed), Open Content (K-12), Games and Gamification (Higher Ed). The report methodology models the open content technology identified in the report.

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Analytics Teach Training Train 97

TechImpact

SEPTEMBER 23, 2013

Learning more about your nonprofit’s audience through analytics and data is shaping the way nonprofits connect to their supporters. Analytics can help nonprofits discover what content is attracting an audience on their site, and how their audience is finding and connecting with the site or email.

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Trend Technology Gartner Analytics 188

Media Cause

MARCH 20, 2024

This blog post is the second of a series on MarTech. If you are unfamiliar with the term and what it includes or would like a refresher, check out the first blog of the series here. 5 Cost-Effectiveness Digital marketing tools can be more cost-effective than traditional marketing methods, providing a better return on investment.

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Adopt Nonprofit Platform Law 59

Get Fully Funded

MARCH 8, 2023

Online giving is one of the fastest-growing donation methods. You should also look at content like past newsletters, social media and blog posts, and your website to see what types of images your organization typically uses. Explain a few of the benefits of donating online like the convenience and added security of this method.

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Mail Integration Digital Strategy 75

Forum One

FEBRUARY 7, 2023

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. What is Google Analytics 4? Did they watch a video, or read a blog post?

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FAQ Organization Analytics Google 57

Qgiv

JANUARY 8, 2024

Through specific prompts, nonprofits are using ChatGPT for content creation in a variety of ways, including writing fundraising appeals, donor thank-yous and thank-you receipts, and creating resources for volunteers and P2P participants. However, before you can start your marketing, you need to create a robust content plan.

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Trend Raise Tools Tips 52

sgEngage

NOVEMBER 10, 2023

Your platform should provide several methods for donating, generate receipts for tax purposes, and allow for modification of the donor’s payment information. Marketing Analytics: Donor management software can maximize response rates and revenue across marketing and engagement programs. first appeared on The ENGAGE Blog.

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Donation Blackbaud Retention Gift 52

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Other outreach methods for engaging your community can start to be costly, but outside of paid advertising, social media is free!

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Social Media Media Guide Social 52

Greater Giving

DECEMBER 15, 2022

First, let’s go over the basics of the main methods your organization can use as a part of your marketing plan. This makes it much more likely supporters will engage with your content online. Preferred method of communication. Core Nonprofit Marketing Channels. Donor Profiles and Records. When they donate. How much they donate.

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Digital Marketing Donor Channel 75

Nonprofits Source

MAY 25, 2023

For example, you might improve your follow-up methods for both first-time and experienced patients. Additionally, analytic reporting tools like Arcadia’s healthcare dashboards can help you visualize your organization’s quality performance and determine its efficiency per patient type. That said, let’s explore these tips in more detail.

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Goal Tips Review Map 52

Connection Cafe

APRIL 16, 2013

During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations. More importantly, most managers are now skilled in the area of understanding analytics and how they should affect their business decisions.

Analytics 31

Analytics Data Classes Beginner 31

Qgiv

MAY 31, 2023

Social media is a very effective method to connect with current and potential donors. Many social media channels have insights and analytics so you can find out who’s already following you. Some of the content will be dependent on the platform. Use that base and start building on that foundation. But when should you post?

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Social Media Share Media Social 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2018

Just A Little Content To Get Started . It could be 100% in that participants provide the content by connecting with others and sharing experience and knowledge. Another option is to briefly share some content or a framework to kick off the participant knowledge sharing. Full Group Discussion. Reflection and Takeaways.

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Participatory Digital Facilitation Exercise 76

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. There are no fees for free events but a 3.7% + $1.79

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Software Free Tools Adobe 86

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2014

What Social Media Analytics Can’t Tell You I’m thrilled to be on a panel organized by Alexandra Samuel, Vision Critical , along with Jeremiah Owyang and Colby Flint. The session will share the results and insights from research studies that combining social media analytics with survey data. SXSW: March 7, 2014.

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Conference San Diego New York City Social Media 113

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Through demos of free tools such as AWStats and Google Analytics, we'll look at what these tools can tell you about your site. NEW SEMINAR!

Analytics 50

Analytics Web Metrics ROI 50

Gyrus

MAY 12, 2016

Smaller sized content also enables them to absorb and retain the training courses in a better way. Creative content is required to enable new and refreshed learning experience to employees. Data Analytics. Analytics tools help an organization to know about their learners and how they are digesting the information.

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Online Learning Trend Learning Online 56

Gyrus

MAY 31, 2016

Editor's Note: This blog was originally published in eLearning Industry in May 2016, and has been reproduced here with permission. It is redefining workforce learning methods and tools, allowing organizations to nurture their talent in the most effective way.

Training 56

Training Train Avatar Technology 56

Twenti - Digital Marketing For Nonprofits

NOVEMBER 18, 2019

Ever wondered if your digital marketing is actually capitalising on the most successful platforms and methods? Twenti can help you mould your digital marketing as much or as little as you need, from advice to complete packages including a range of online advertising, email marketing, inbound marketing, content creation, and more.

Statistics 40

Statistics Digital Marketing FAQ 40

Nonprofit Tech for Good

DECEMBER 13, 2010

Blog: blog.nature.org. For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media. Social networking sites and mobile are on the rise, but we can’t forget our traditional marketing methods bringing in the majority of the revenue.

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Social Media Conservancy Interview Media 206

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 11, 2013

The Lean method advocates for creating a Minimum Viable Product (MVP), testing it in small ways and building on what was learned to create something that really addresses audience needs and minimizes wasted effort and resources.

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San Francisco Organization Kiva Metrics 104

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2016

Whether you are facilitating a session with your board, staff, or hundreds of folks in a room, you’ll find ways to design instructional content that interests, engages, and inspires action. Why Extreme Content Delivery Does Not Equal Learning. Facilitation Methods and Techniques. Learning Analytics: Big Data Applied to Training.

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Training Train San Jose Instructional Design 50

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

Alongside this, Twenti also covers website hosting and analytics so that your website is always online and up-to-date. From choosing the right platforms to producing the right kind of content for them, digital marketing can be a complex process. Digital Marketing. Final Thoughts. Twenti Ltd Kemp House 152-160 City Road London EC1V 2NX.

Design 52

Design Web Management Online 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2011

Yesterday, I blogged about the &# Valid Metrics Framework &# from the AMEC that provides a suggested guide post for selecting the right metrics to measure social media in the context of an integrated communications campaign. . Source: HBR = Branding in a Digital Age. The traditional marketing metaphor for many years has been a Funnel.

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Measure Storytelling Metrics Phase 103

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Screencast Analytics Measure Web 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

After learning of the change, Edgerank Checker was quick to conduct a study, they compared analytics from 3,000 Facebook pages the week before the change and the week after. Here are a few tips to keep in mind to help your content remain top-of-stream. Tactic 1: Audit your content. How big of a difference does this make?

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Facebook Measure Change Images 131

Greater Giving

FEBRUARY 25, 2021

When you add a cinematic touch via video to that message, it becomes the most effective method to draw in viewers and spread the word about the work than any other available option. The post 6 Types of Nonprofit Video Messages appeared first on Greater Giving Blog. People love watching videos!

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Video Nonprofit Images Awareness 87

Tech Soup

JULY 10, 2012

Shopify helps you set up and run a store on a new or existing website, where you control the design, layout, and content. Easily manage inventory and content : You can use Shopify's content management system to manage products in your inventory and create pages and blog posts on your Shopify site. Helpful Resources.

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Build Online Library Method 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

You should also be thinking about what to measure and an efficient method for collecting that data before you begin. I view it as a focus group that offers content ideas for blog posts as well as to provide another conversation channel to share insights about social media. There are some new third party analytic tools.

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2012

Content Delivery Is Not Learning. Content delivery is less important then the skill to making sense of it and that needs to be what “classroom time” is about. The instructor’s role should be to facilitate this understanding for their students, not dump content on them. Illustration by Beth Kanter.

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Experiment Learning Create Exercise 116

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2010

Write A Powerful Story In 60 Minutes: The Hollywood Method. The Potentials and Pitfalls Of Using Web Analytics. Reduce/Reuse/Recycle: Repurposing Content for Various Channels. Write A Powerful Story In 60 Minutes: The Hollywood Method. Method Tweeting for Nonprofits: Much Ado About Something. Serenity Now!:

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Conference Technology Proposal Social Media 96

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

newsletters, social media, blogs, annual reports, etc.). If you want to go for extra credit, you can also do sector benchmarking with resources like B Analytics and CSR HUB. Collect this content from Day 1, and share through all your channels, as outlined above. board/staff meetings) and externally (i.e.

Measure 50

Measure Impact Program San Francisco 50

Gyrus

JUNE 28, 2016

Before I start, it is best to issue a few disclaimers: I am not a neuroscientist; this blog post is not written with appropriate scientific method. But even then, I often felt my mind drifting off in class, doodled on notes, or encountered moments where I was not motivated enough to attempt to process the course content.

Learning 49

Learning Instruction Instructional Training 49

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2012

Through monthly phone calls and a closed Facebook discussion group, I tested (“try to vary the type content each day of the week”). In October, Facebook introduced new features on the analytics pages. Social media doesn’t replace the traditional outreach methods, it only enhances those efforts. Share successes and failures.

Social Media 96

Social Media Media Social DC 96

NTEN

SEPTEMBER 14, 2010

We kicked this off today with the Web Analytics Extravaganza series (#ntenanalytics) and so far, it's been a smashing success. This method allows for the ability to search specifically for tweets from that webinar. You can check out tweets from the analytics webinar (to check out how this works).

Social Media 56

Social Media Media Social Summary 56

Nonprofits Source

APRIL 19, 2017

Content is still a very important factor in educating, informing, and building member/donor trust. 47% of donors say they consume 3-5 pieces of content prior to engaging with a sales/development person. But getting your content in front of your target audience can be difficult. Remarketing On Facebook. Exit-Intent Popup Windows.

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Ideas Donation Online Strategy 111

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

You also need to think through your content and engagement strategy. You should also be thinking about what to measure and set up an efficient method for collecting that data. Photo/video Views (optional if I’m testing as content strategy). “ Blog posts that summarize a discussion thread from the Facebook Page.

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Social Media Strategy Media Social 99