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GA4 FAQs: What Mission-Driven Organizations Need to Know

Forum One

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. What is Google Analytics 4? How do I switch from UA to GA4?

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Integrating Your Nonprofit Email & Website Strategy: 5 Tips

DNL OmniMedia

As a nonprofit, you likely use a variety of methods to promote your services and gain more support—two of the most common being email and website marketing. While you can keep email and website marketing separate and still see success, combining the two offers unmatched insights and results.

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How to Export Universal Analytics Data

Whole Whale

As you may know, Google Analytics is deprecating support for the 13+-year-old Universal Analytics. As the clock runs out on the year, consider the types of requests you start getting for historical data from Universal Analytics. More details on this from Google: Export and share reports – Analytics Help.

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6 Best Practices For An Awesome Nonprofit Website: An Infographic

Twenti - Digital Marketing For Nonprofits

Make sure your website is up to scratch by keeping these six best practices in mind. . Is your website wowing your donors? . A great website is hugely important in creating a modern nonprofit. If your website is outdated or difficult to use, you’ll lose potential donors and appear unprofessional or unreliable.

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Read all about it: The 2021 M+R Benchmarks Study is here

M+R

Audiences grew across all digital channels. Email list sizes were up by 3%, Twitter followers increased by 25%, and mobile audiences by 26%. Half of all nonprofit website visitors used mobile devices , though desktop users still accounted for the majority of transactions and revenue. 2021 Benchmarks UK FAQ.

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Extra Extra: the Benchmarks Webinar Recording

M+R

Audiences grew across all digital channels. Email list sizes were up by 3%, Twitter followers increased by 25%, and mobile audiences by 26%. Half of all nonprofit website visitors used mobile devices , though desktop users still accounted for the majority of transactions and revenue.

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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Top Direct Mail Fundraising FAQs What is direct mail fundraising? Additionally, audiences are likely to open and engage with direct mail. Direct mail reaches different audiences. To identify a target audience for your campaign, you’ll need to dig deeper with your research. Let’s get started! Contact Us!

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