Care2

OCTOBER 19, 2010

As nonprofits and advocacy groups delve deeper into social media, the need to assess their return on investment (ROI) is critical. Given the organizational goals of advocacy groups, it should be abundantly clear that ROI encompasses far more than fundraising, and in many cases will not include fundraising at all. Engagement.

Social Media 64

Social Media Measure Program Media 64

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 64

Benchmark Studies Metrics Digital 64

DNL OmniMedia

APRIL 1, 2024

Instead of manually consolidating data from across sources, you can instead have it all stored and standardized in one place to streamline analysis and interpretation. Effective impact measurement and reporting: Nonprofits rely on data warehouses to track and measure their impact over time. Discuss the project with your board.

Data 52

Data Guide Proposal Nonprofit 52

Care2

SEPTEMBER 21, 2010

The focus was around the ROI: how to think of the value of social media, the things you need before starting any campaign, and how to measure, analyze and sell campaigns. While this session wasn't a primer, Beth's four 'I's, plus the discussion on objectives and SMART analysis, are a fantastic starting point.

ROI 57

ROI Social Media Metrics Strategy 57

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Understanding post-purchase behavior is an important part of the analysis. What is the trend in sales over time? Track sales trends over time to see if a product becomes more or less popular.

Product 282

Product Associations Measure Analysis 282

Media Cause

JULY 22, 2021

Developers are already preparing to use machine learning modeling to support various modes of analysis. These add-ons make it easier for you to track and measure your on-site and in-app actions in real-time without adding code or setting up event tracking in Google Tag Manager. Now, you can receive automatic alerts about data trends.

Analytics 52

Analytics Google Phase Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." And, it also includes measurement - not just qualitative information. View more presentations from kanter.

ROI 50

ROI Social Media Slides NTEN 50

DipJar

SEPTEMBER 12, 2022

Overlooking important trends. There are multiple facets to this process, which involves analysis, preparation, and research. As the first step to developing a strategy, set clear, measurable goals. Overlooking important trends. A KPI measures how effective your marketing efforts have been. Neglecting site design.

Marketing 52

Marketing Social Media Nonprofit Integration 52

DNL OmniMedia

MAY 25, 2022

We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. Predictive Analytics: This is the practice of using trends from past data to anticipate future outcomes. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2007

I'm doing a workshop on Social Media Metrics, Measurement, and ROI at PodCamp Boston tomorrow. But, here are a few comments: Kudos to you for setting clear goals and starting off with measurement from the beginning. Maybe another way to think about it is measurement as data collection, but focused data collection.

Guinea 50

Guinea Measure Social Media Wikispaces 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Actionable Measurement. The gym metaphor resonated because lately I’ve been obsessed with the idea of “ SpreadSheet Aerobics , an actionable social media measurement strategy that is fit and trim and light on its feet! I don’t try to measure everything. Avoid Measurement As Therapy and Drive By Analysis.

Social Media 99

Social Media Strategy Media Social 99

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Gyrus

NOVEMBER 3, 2016

Though it may not be the most attractive trend in the learning industry, there is something to be said about the wealth of information that is available to Learning Professionals across the board. When most people think about reporting in the Learning Industry, they think about ROI justification. Measuring Learning.

Learning 61

Learning Organization Statistics Cleveland 61

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   Hopefully that explains the fundamentals of how the analysis works. since it won't have any engagement yet.

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. Then pick one idea to reduce information overload in your life from this list.

Awareness 100

Awareness Tips Social Media RSS 100

Gyrus

APRIL 19, 2016

Right from analyzing the skills required, sourcing the right learning material, checking its authenticity, easy access, to measurement and tracking, etc. Focus on Scalability and Value: Think from a larger perspective when trying to find an ROI on your LMS. will be a problem if you just let your employees learn on their own.

Learning Management 45

Learning Management System Learning Management 45

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Social Media for Non Profits Primal Media’s sideshow is loaded with information on trends, recent statistics, and examples of social media used by nonprofits. Return on Investment (ROI) Social Network Fundraising is a presentation by Justin Perkins, Director of Nonprofit Services at Care2.com,

Slideshare 56

Slideshare Social Media Profit Case Study 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I will also continue to write case studies, step-by-steps instructional pieces, and trend pieces. Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Workshop Keynote for Legal Services Corporation (1/28) ROI and Technology.

Goal 50

Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success.

Social Media 98

Social Media Media Tips Social 98

NonProfit Hub

FEBRUARY 18, 2021

How can I measure and track our overall fundraising program? . While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? You need a detailed analysis to make an actionable plan to improve your fundraising efforts.

Metrics 87

Metrics Fundraising Retention ROI 87

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. At the end of 2008, I did a " Best of Beth's Blog " analysis using PostRank. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2007

Web Analytics, Statistics, and Social Networking Analysis The Net2ThinkTank: What is The Return On Investment Of The Social Web For Nonprofits? This is a really interesting analysis of Social Networking/Online Community behaviors or personalities based roughly on Myers-Briggs. Tag your post with "net2thinktank."

Nptech 50

Nptech Tag Facebook Wiki 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009, there were more nonprofit focused panels and happily the trend continued at SXSW 2010. So, let’s get out the nonprofit vote for the nonprofit panels at SXSW 2011 ! Trust me. They want to connect.

Comment 97

Comment Artist Social Media Hype 97

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2009

I connected with Sean via Twitter when I was researching tools and techniques for listening and ROI. I've been thinking about how you measure what your organization does on Twitter. Given Sean's and Alistair's knowledge in this area, we engaged in a couple of really useful "micro" chats on Twitter about different measurement tools.

Measure 90

Measure Twitter Tools Taxonomy 90

Care2

NOVEMBER 15, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Make sure its worth it for your organization by using our social networking ROI calculator.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Make sure its worth it for your organization by using our social networking ROI calculator.

Social Media 28

Social Media Place Myspace Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

I'm thinking about writing the description for the WeAreMedia Module 6: Considering the ROI for this week. A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools."

Reflection 50

Reflection Measure Technorati Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Measuring outcomes for social media tools and strategy is as Avinash Kaushik notes in his recent post on the topic , "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. measuring your impact on the world!).

Measure 50

Measure Social Media Tools Technorati 50

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The metrics for measuring ROI can be extremely varied. Here are a few examples.

Social Media 59

Social Media ROI Media Social 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. Think Nielsen Ratings ). source: Chris Brogan).

Metrics 56

Metrics Social Media Media ROI 56

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" However, it’s important to note that none of them are 100% at measuring results.

Social Media 70

Social Media Track Media Tools 70

NTEN

MAY 27, 2010

Stay on top of the latest trends so you're prepared for "the next big thing" Foursquare has been deemed the "Twitter of 2010" How could it benefit your organization? It's just one step away from looking at ROI. Funnel: Measure the whole funnel! Post your commenting policy on your Fan Page's info tab.

Social Media 62

Social Media Media Cancer Social 62

Care2

OCTOBER 22, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « See3 Releases Their Guide to Online Video.as

Analytics 38

Analytics Google Track Social Media 38