Advocacy Benchmark Campaign Metrics 
Nonprofit Tech for Good
SEPTEMBER 17, 2023
What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. Keywords are bid on by many companies. 4) Cost / Conv.
EveryAction
SEPTEMBER 20, 2016
Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Once you know what qualifies as success, Amy suggests setting your goals based on benchmarks you've established for your organization, although this is a good place to start.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Science Behind Engaging your Supporters
MAY 15, 2019
Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Most individual email metrics have continued to decline.
Connection Cafe
OCTOBER 28, 2014
Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . But the question those metrics beg is how the increase in volume is impacting email performance. The total number of email recipients was up 72%. But it didn’t.
Nonprofit Tech for Good
OCTOBER 25, 2019
By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. His work is focused on nonprofits, advocacy, and public affairs. The focus for campaigns is encouraging donations to Fundraisers during timeframes when it’s most important for your organization. Campaign Tactics.
Bloomerang
AUGUST 16, 2021
Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . . — Kevin Shulman for the Agitator-DonorVoice.
Everyaction
MAY 24, 2018
The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.
Expert insights. Personalized for you.
263 
Let's personalize your content