Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? That happens when leaders model and encourage it.

ROI 91

ROI Examples Results Social Media 91

Bloomerang

JANUARY 22, 2024

Choose a board of directors A nonprofit’s board of directors is a governing body typically made up of unpaid volunteers who set policies, determine strategic priorities, and provide oversight. Describe how your nonprofit will handle a breach of the policy, such as disciplinary actions or removal of the individual from their position.

Nonprofit 85

Nonprofit Files Policy Software 85

Amy Sample Ward

OCTOBER 24, 2012

Topic : Social Media Boundaries: Personal/Personnel Policy. Growing and cultivating an active community also requires that the community manager walk the fine line of personal and professional sharing. Topic : Social Media ROI. When does over-sharing hurt the community?

Kentucky 122

Kentucky Leadership ROI Social Media 122

Top Nonprofits

JULY 21, 2021

As the sector pushes more and more for higher fundraising return on investment (ROI), these trends of exclusivity according to wealth and background are reinforced. That doesn’t mean that a high ROI is a bad thing, or that these fundraising practices should be retired. Wanting it isn’t enough. Lead From the Top. Guide Your Staff.

Practice 59

Practice Leadership Nonprofit Culture 59

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 26, 2009

The typical corporate desktop computer is restricted by group policies and filtering software. In fact, without standardization, automation, group policies that control what can and can’t be done on a PC, and some protection from malicious web sites, any company with 15 to 20 desktops or more is really unmanageable.

ROI 50

ROI Policy Hunger Literacy 50

Nonprofit Tech for Good

DECEMBER 5, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Definitely the e-newsletter; our first e-newsletter in 2008 resulted in hundreds of responses and donations, though we have seen some donation activity on Facebook through special source codes tied to campaigns.

Social Media 207

Social Media International Interview Examples 207

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. According to David Almacy, the best five tools to measure social media ROI right now are: TweetDeck. What are the right tools to help measure success?

Social Media 119

Social Media Channel Difference Media 119

Nonprofit Tech for Good

JANUARY 16, 2012

Business always underestimate the fact the nonprofits are some of the most active early adopters on the Web. Be sure to add a description with a link to increase your return on investment (ROI)/traffic from using Pinterest. It’s a simple oversight that dramatically reduces ROI. Repin your first Pin. e-Newsletter.

Profile 242

Profile Nonprofit Twitter Social Network 242

Neon CRM

SEPTEMBER 1, 2023

Programs and Services: Description of the nonprofit’s activities and how they align with its mission. Fundraising and Development: Plans for generating financial resources to support the nonprofit’s activities. Mission statement: Clear statement of the nonprofit’s purpose, future aspirations, and guiding principles.

Guide 52

Guide Business Support Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

to quantify ROI Page views from our stats program & Video view count from youtube ??? KEY TAKEAWAYS ABOUT ROI, MEASUREMENT, and METRICS for nonprofits using social media If you or your boss are stuck on time spent ROI, track as you go. to quantify exposure Time spent on page & Vote count from poll program ???

Case Study 50

Case Study ROI Social Media Contest 50

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

Use an excel spreadsheet to look at events, fundraisers, programs, web site content, performances, and other activities to socialize. If you track you time and have specific tasks, you know what you’re getting for your time investment. It’s just one step away from looking at ROI. Example: Red Cross.

Social Media 115

Social Media Media Social San Jose 115

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

Questions of measurement, ROI, and how to set goals and define success were plaguing everyone. More than half of our respondents are associated with organizations with operating budgets under $500,000, and we are seeing interesting activity all over the country. How to analyze a moving target?

Arts 110

Arts Social Media Studies National 110

Nonprofit Tech for Good

DECEMBER 19, 2022

As a sector, we’ve been addicted to the buzz about social media – and social media itself – for nearly 20 years, but if we take a step back and take a critical look at the big picture of social media, many nonprofits will discover that their return on investment (ROI) from using social media is minimal. Instagram: 1.4 Instagram: 1.4

Trend 310

Trend Digital Marketing Fundraising 310

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do you have a friending policy ? Look at your score and ask yourself the following reflection questions. Learn to use the tools that help you measure success.

Awareness 100

Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

Somehow the combinations of Alligators and Roller Coasters have helped me get back my flow known as the mental state of operation in which the person is fully immersed in what he or she is doing, characterized by a feeling of energized focus, full involvement, and success in the process of the activity. What are metrics, measurement and ROI?

Florida 50

Florida ROI Metrics Social Media 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2010

These were all organizations that worked with younger people and youth activism or those just about to launch a new nonprofit. anilkanji : In writing your social media policy & guidelines, build in answers for your org to “what’s the worst that could happen&# @kanter #ncwk. saramcmillen : What do we socialize first?

Charity 91

Charity Conference Org Slides 91

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2009

Finding hard data in the ROI of social media is difficult. We measure success by the number of fans and followers we have but also by the quality of fans and followers (# of people that share our message, comment on a story, etc.). Does your hospital have a social media policy? This increased our online giving significantly.

Ohio 88

Ohio Children Social Media Twitter 88

See3

SEPTEMBER 7, 2007

Starting during the Clinton impeachment, MoveOn took off by email and has become one of the largest movers of online activism for progressives. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest?

Video 40

Video Iraq FAQ Newsletter 40

NonProfit Hub

DECEMBER 4, 2015

Establish gift acceptance policies and use them (i.e., Prepare an annual ROI report. Direct volunteers to fundraising activities they feel lie within their strengths (e.g., Implement a development or fundraising plan. which kind of gifts you’ll accept).

Fundraising 28

Fundraising Summary Gift ROI 28

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 8, 2009

You can almost visualize swarms of companies jumping off into the abyss following competitors, self serving social media consultants and momentum created by mainstream media hype, each yelling “weeeee, social meeeeeedeeeeahhhh” and then realizing (maybe too late) with wide open eyes that they’re not prepared (no social media policy, no roadmap).

Social Media 50

Social Media Open Media Chicago 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2009

Policy: The communications and marketing departments are most likely to own the social network project, with fundraising and executive management the next most common boosters of the nonprofit’s social network projects. Policy According to the survey, the communications and marketing departments are most likely to own the social network.

Social Network 61

Social Network Studies Network Social 61

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 28

Social Media Advocacy Activities Active 28

See3

NOVEMBER 26, 2007

They understand that an organization, or a campaign, must tell a story to build an audience, and then activate that audience with a compelling call to action. Where and how should we focus our energies to get the most ROI from our video production resources? Now that we have all this footage, what do we do with it?

Video 40

Video Campaign Chad Contest 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

It isn't the most thrilling activity. Questions that encourage sharing of stories: " What are you best success or horror stories about how to best activate your Facebook fanbase once they join ?" It's better to set up your trusty spreadsheet at the get go so you can track monthly or every other week.

Social Media 113

Social Media Measure Action Media 113

Care2

AUGUST 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Maureen McGregor is the E-activism Director at Oceana. But it’s not always easy.

Social Media 28

Social Media Advocacy South Carolina email 28

Care2

APRIL 15, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Advocacy 28

Care2

MARCH 28, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Check out the full study here.

Benchmark 28

Benchmark Convio Social Media Online 28

See3

MARCH 18, 2008

The first session is at 10:30 and is called: A New Tool for Online Campaigns: How to Show, Tell, and Activate with a Video-centric Microsite The second session is at 3:30 and it’s all about online video, it is called: The Age of YouTube: Using Video Online to Reach the Masses We pleased to have a special guest at this session.

Award 40

Award YouTube FAQ Video 40

See3

NOVEMBER 21, 2007

The interesting and even alarming thing is how Facebook is set to use your personal data (if you are on it) to deliver to you contextual ads that are generated from your activity off site. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! The other item is about Facebook’s new ads.

Phase 40

Phase Web Articulate FAQ 40

See3

JANUARY 23, 2008

In the video he even points down to the donation form from his YouTube box, asking the viewer to donate right now to kick of the 2008 campaign activities. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today! Case Soup: Nonprofit Video Secrets Revealed!

Video 40

Video Action Kintera Contest 40

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. All rights reserved.

Social Media 41

Social Media Studies Facebook Raise 41

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do you have a friending policy ? Think about what is most effective for your organization's goals, mission, and capacity. Are you just accepting everyone on every network?

Social Media 98

Social Media Media Tips Social 98

Care2

JUNE 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All Care2 terms of service and privacy policies apply. Thank you for beig so Generous.

Social Media 28

Social Media Advocacy Media Social 28